byu - regional conferences

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Brigham Young University presented "Let the Conferencing Continue – Even After National Conference is Over" for their Chapter Development Session at the PRSSA 2012 National Conference in San Francisco. This is an online version of the presentation.

TRANSCRIPT

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Let the Conferencing Continue!

Brigham Young University PRSSA ChapterJared Gay, Alyssa Call, Amy Harrison

How did YOU get to National Conference?

Did you receive financial help? Catch a ride? Come because of your leadership position?

What if the reason you got to National Conference went away?

This is the reality for many PRSSA members, they cannot make it to National Conference and enjoy the experience here.

BUT – they can attend a REGIONAL CONFERENCE!

Help your members find the value in attending a Regional Conference!

+BYU PRSSA - Regional Conference

Check out this short video highlighting just some of the things that make going to Regional Conference so special

+Top Five - WHY to Attend a Regional Conference

1. PR Skills

2. Networking (Professional and Peer)

3. Professional Advice

4. Industry Information

5. PR High

+WHY - PR Skills

Media Pitching

Public Speaking

Research

Social Media

+WHY - Networking

Peer-to-Peer

Professional

+WHY - Professional Advice

“Get a job.” -Mickey Nall, Director of Communications for Ogilvy

“Find a way to differentiate yourself in the field.” -Adam Denison, GM

“Make connections with your peers. They’ll be your biggest allies in the professional world.” -Dave Allred, CR England Trucking

“You have to love news.” -Tom Goodman, Goodman Media

+WHY - Industry Information Crisis Challenge – Students work on responses to a

mock crisis situation in groups with several twists as the crisis developed. Crisis communications expert, Chris Thomas, then addressed students.

Get creative & practice your skills!

+WHY - PR High

Get excited about YOUR career! Share your experience Find your niche Bounce ideas off other PR students and leaders

+Top Five – HOW to Prepare for Regional Conference

1. Build Excitement

2. Communicate

3. Register

4. Get a Room – Find a Place to Stay

5. Prepare to Network

+PREPARE – Build Excitement

Social media

Share your experience

Build YOUR chapter

+PREPARE - Communicate

Connect on social media

Ask the host chapter questions

Get involved before you arrive

+PREPARE - Register

Be aware of registration deadlines

Get online to register

Know what is included in your registration

+PREPARE – Get a Room – Find a Place to Stay

Ask the host chapter

Stay close to the conference location

Know where main streets are in case you get lost

Find restaurants ahead of time

+PREPARE -Networking

+PREPARE - Networking

Create personal business cards

Prepare your “elevator” pitch

Don’t take too much of their time

Send a follow-up email

+Interested in Hosting?

Contact the National vice president of Regional Conferences – click here for contact info.

Submit a bid form by the deadline.

Bid Form Includes: Logistics Theme Professionals Schedule Budget Promotions PRSSA National Resources (

Regional Conferences handbook)

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YOU CAN DO IT!

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