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Central Michigan UniversitySignage Design Standards

Signage Design StandardsMay 16, 2008

2

Signage Design StandardsMay 16, 2008

External signage font

Dark bronze

External signage colors

The quick brown fox jumped over the lazy dog. The quick brown fox jumped over the lazy dog. The quick brown fox jumped over the lazy dog.

Helvetica Medium

The following specification must be followed for all external permanent signage.

Fonts: • UseHelveticaMediumforallexternalsignage

• VisuallyimpairedsignagemustuseuppercaseHelveticaMedium.

•Size,width,andallspacingmustbeinaccordancewiththestandardssetforth.

• Fontsize:designatedininchesandreferstocap-height

• Verticalspace:thespacebetweenlinesoftextmeasuredfrombaselinetocap-height.

Kerning:thespacebetweenletters,orkerning,shouldonlybeadjustedwhenletterspacingisdisplayedwithlargegapsandnotbeadjustedtofitlonglinesoftext.

• Allexternalsignagemustbecenterjustified

• Allexternalsignagemustuseupperandlowercasefontdisplay

Colors: • Allexternalsignagemustbedarkbronze(Duponts08-397)withreflectivewhite vinyl(3MGerberproduct-reflective280-10).Thereisoneexception,however,regardingparkinglotsignagewhichmustbereflectiveyellow(3MGerberproduct- reflective280-71).Otherexceptionsmayapplyinwhichwhitepremiumvinylisused(3MGerberproduct-premium220).

Other specifications:ThestyleofsignmustbeCharlestonInd.Inc.series325flushface for all external signage.

External permanent signage

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Signage Design StandardsMay 16, 2008

• Signcolor:Darkbronze

• Signsize:6-inchesby60-inchesstackedplates

• Negativespace:2-inchesaboveandbelow

• Font:HelveticaMedium,upperandlowercase,centerjustified

• Fontsize:4-inches

• Fontspacing:1-inch

• Fontcolor:whitereflective

• Other:ThetopportionofalldirectionalsignsmustbeDupont508-803burgundywiththewordmarkdisplayed8-inchesdirectlyinthecenterofthepanel.Thepaneldimensionsare12-inchesby60-inches.

External directional signage

Welcome CenterWarriner HallPublic RelationsResidence Halls

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Signage Design StandardsMay 16, 2008

• Signcolor:CMUMaroon

• Platesize:17-inchesby68-inches,11/2-inchcornerradius

• Negativespace:Equalspaceaboveandbelowtext

• Font:HelveticaMedium,upperandlowercase,centerjustified

• Fontsize:5-inches,centered

• Leading:3-inches

• Fontcolor:whitereflective

• Other:Plateendsshouldinclude11/2-inchyellowreflectivetape and3/4-inchGerber220-58burgundy.

Building identification signage

Barnes Hall

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Signage Design StandardsMay 16, 2008

Signagethatconveysinformationaboutaservicelocatedinsideabuilding,forexample,theMuseumhourssignonWestCampusDrive.

• Signcolor:Darkbronze

• Signsize:2-feetby2-feet

• Negativespace:Allspaceshouldbeequalaboveandbelowthetext

• Font:HelveticaMedium,upperandlowercase,centerjustified

• Fontsize:3-inchesforprimaryinformation,2-inchesforsecondaryinformation

• Fontcolor:whitereflective

• Other:Mountingpostsshouldbe8-feettallwith2-feetbelowground

*Note:2-feetby4-feetsignareacceptableonlywithapprovalbytheSignageCommittee.

Informationalsignage

West Hall

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Signage Design StandardsMay 16, 2008

• Font:HelveticaMedium,upperandlowercase,centerjustified

• Fontsize:3-inches

• Font spacing:1-inch

• Font color: white premium

• Other:OptionA:Signagemustappearabovetherightdooroftheentrway.

OptionB:Signagemustappeartotherightoftheentryway.

Building name identifiers (aboveentryofallpublicentrancedoors)

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Signage Design StandardsMay 16, 2008

Interior signage colors

The quick brown fox jumped over the lazy dog. The quick brown fox jumped over the lazy dog. The quick brown fox jumped over the lazy dog.

Meta BoldInterior signage font

Fonts: • UseMetaMediumforallinteriorsignage

• Size,width,andallspacingmustbeinaccordancewiththestandardssetforth.

• Fontsize:designatedinpoints

• Leading:thespacebetweenlinesoftextmeasuredfrombaselinetobaseline

• Kerning:thespacebetweenletters,orkerning,shouldonlybeadjustedwhenletterspacingisdisplayedwithlargegapsandnotbeadjustedtofitlonglinesoftext.

• ADAsection: • Size:2-inchesby8-inchesatbottomofsign • Font:56ptscentered,allcaps • Braille:centeredbelowfont

Colors: • AllinteriorsignagemustbeCMUmaroon,productnumber602,withasecondarycolorofCMUgold,productnumber701,asneeded.

Interiorpermanentsignage

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Signage Design StandardsMay 16, 2008

Allsignagethatconveysvitalinformation,suchasexittooutdoors,donotenter,andserviceelevatorsignage.

• Signcolor:CMUmaroon

• Signsize:9-inchessquare

• Font:MetaOTMedium

• Fontsize:108pt

• Leading:112pt

• Fontcolor:whitepremiumvinyl

• Justification:leftjustified

• Spacing:11/8-inchesonleft,11/4-inchesfromtop

• ADAsection: • Size:21/4-inchesby9-inchesatbottomofsign • Font:64ptscentered,allcaps • Braille: centered below font

Generalinformationsignage

EXIT TO OUTSIDEEXIT TO OUTSIDE

Exit to elevator

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Signage Design StandardsMay 16, 2008

EXIT-STAIRSEXIT-STAIRS

Accessiblevia elevator

EMERGENCYEXITONLYEMERGENCYEXITONLY

Alarmsounds

Allsignagethatportraysanimage,suchashandicapaccessibility,alarmwillsound,bathroomdoorsigns,andstairwaysignage.

• Signcolor:CMUmaroon

• Signsize:9-inchessquare

• Symbol:5-inches

• Symbolcolor:Whitepremiumvinyl

• Font:MetaOTMedium

• Fontsize:108pt

• Leading:112pt

• Fontcolor:whitepremiumvinyl

• Justification:leftjustified

• Justification: centered

• Spacing:7/8-inchaboveandbelowimage

• ADAsection: • Size:21/4-inchesby9-inchesatbottomofsign • Font:64ptscentered,allcaps • Braille: centered below font

Generalinformationsignage –symbol

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Signage Design StandardsMay 16, 2008

Shouldbeusedforalloffices.

• Signcolor:CMUMaroon

• Signsize:41/2-inchesby9-1/2-inches

• Font:MetaOTMedium

• Fontsize(name):36pt

• Leading(roomname):30pt

• Fontsize(title):18pt

• Fontsize(department):18ptallcaps

• Leading(title):30pt

• Fontcolor:whitepremiumvinyl

• Justification:left-justified

• Spacing:1-inchonleft,fontplaced21/2-inchesfromtop, 3/8-inchestobaselineonbottom

• Roomnumberplate: • Platecolor:CMUgold • Size:11/4-x43/4-inches • Font:HelveticaBold • Fontsize:64pt • Leading:64pt • Fontcolor:CMUmaroon • Justification:leftjustified • Spacing:3/4-inchesonleft,centeredtoptobottom • Braille:lineupwithbaseline

Name,roomnumber, and title identifiers

Sydnee MacKayAssistantDirectorofPublications/GraphicDesign

218

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Signage Design StandardsMay 16, 2008

Shouldbeusedforalloffices.

• Signcolor:CMUMaroon

• Signsize:41/2-inchesby9-1/2-inches

• Font:MetaOTMedium

• Fontsize(name):36pt

• Leading(roomname):30pt

• Fontsize(title):18pt

• Fontsize(department):18ptallcaps

• Leading(title):30pt

• Fontcolor:whitepremiumvinyl

• Justification:left-justified

• Spacing:1-inchonleft,fontplaced21/2-inchesfromtop, 3/8-inchestobaselineonbottom

• Roomnumberplate: • Platecolor:CMUgold • Size:11/4-x43/4-inches • Font:HelveticaBold • Fontsize:64pt • Leading:64pt • Fontcolor:CMUmaroon • Justification:leftjustified • Spacing:3/4-inchesonleft,centeredtoptobottom • Braille:lineupwithbaseline

Name,roomnumber, andtitleidentifiers-faculty

N.Buerkel-RothfussCommunicationandDramaticArts

362

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Signage Design StandardsMay 16, 2008

Media relations

215

Public Relations and Marketing

Laboratory

103

Department of Biology

Office

342

Gymnastics

Conference Room

109

Government Relations and Public Affairs

Roomdestinationidentifiersshouldbeusedonlyforsuitesandareadesignations.

• Signcolor:CMUMaroon

• Signsize:9-inchessquare

• Font:MetaOTMedium

• Fontsize(roomname):72pt

• Leading(roomname):72pt

• Fontsize(departmentname):36pt

• Leading(departmentname):36pt

• Fontcolor:whitepremiumvinyl

• Justification:leftjustified

• Spacing:11/8-inchesonleft,21/2-inchesfromtop, 3/4-inchestobaselineonbottom

• Roomnumberplate: • Platecolor:CMUgold • Size:11/4-inchesby43/4-inches • Font:HelveticaBold • Fontsize:64pt • Leading:64pt • Fontcolor:CMUmaroon • Justification:leftjustified • Spacing:11/8-inchonleft,centeredtoptobottom • Braille: line up with baseline

Areadesignationidentifiers

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Signage Design StandardsMay 16, 2008

Tobeplacedonboththeinsideandoutsideofelevators.

• Signcolor:CMUmaroon

• Signsize:8-inchesby12-inches

• Font:MetaOTMedium

• Fontsize:36pt

• Leading:42pt

• Fontcolor:whitepremiumvinyl

• Justification:left-justified

• Spacing:11/2-inchonleft,1/2-inchfromright

• Levelinformation:

Placed1/2–inchesfromleftandtop • Color:CMUgold • Size:11/8-inchessquare • Font:HelveticaMedium • Fontsize:48pt • Fontcolor:CMUmaroon • Justification:centered

• Additionalsignage: • Color:Warmgrey • Fontsize:36pt • Leading:42pt • Fontcolor:whitepremiumvinyl • Justification:left-justified • Spacing:11/2-inchonleft,1-inchfrombottom

InternalAudit 103FinanceDepartment 126

InternalAudit 303FinanceDepartment 326

1

2

3

InternalAudit 203FinanceDepartment 226

In case of fire, DONOTuseelevator.

Elevatorsignage

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Signage Design StandardsMay 16, 2008

2LEVEL2LEVEL2

Tobeplacedinstairwaysandoutsideelevators.

• Signcolor:CMUmaroon

• Signsize:9-inchessquare

• Number:120pt

• Numberfont:HelveticaBold

• Numbercolor:Whitepremiumvinyl

• Justification: centered

• Spacing:3/4-inchaboveimage

• ADAsection: • Size:21/4-inchesby9-inchesplacedatbottomofsign • Font:56ptscentered,allcaps • Braille: centered below font

Buildinglevelidentifiers

BASEMENTBASEMENT

BasementLevel

1LEVEL1LEVEL1

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Signage Design StandardsMay 16, 2008

Building directoriesTobeplacedneareachentranceofallCMUbuildings.

• Signcolor:CMUmaroon

• Signsize:24-inchessquare

• Font:MetaMedium

• Fontsizeforheadings:48pt

• Fontsizefortext:24pt

• Leading:42pt

• Fontcolor:whitepremiumvinyl

• Justification:left-justified

• Columnwidth:9-inches

• Textplacement:1-inchfromleft,4-inchesfromtop

• Buildingname: • Signcolor:CMUgold • Size:21/2-inchesby141/2-inches • Signplacement:1-inchfromtop,flushleft • Font:HelveticaMedium • Fontsize:11/2-inchestall • Fontcolor:CMUmaroon • Justification:Left-justified • FontPlacement:1-inchfromleft,centeredtoptobottom

• Buildingplanoutline: • Color:Whitewithgoldoutlinesandcorrespondingcolorapplication • Size:6-incheswide • Placement:1/2-inchfromright

Offices AcademicspaceRestrooms ElevatorsEntrance/stairwell

DepartmentsEnglishDepartment 215

PhilosophyandReligion 102

PoliticalScience 247

Sociology,Anthropology,andSocialWork 142

AcademicCentersCenterforAppliedResearchandRuralStudies(CARRS) 307

CenterforProfessionalandPersonalEthics(CPPE) 033

EnglishLanguageInstitute(ELI) 002

Women’sStudiesProgram 120

WritingCenter 003

AnspachHallgroundfloor

firstfloor

secondfloor

thirdfloor

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Signage Design StandardsMay 16, 2008

• Signcolor:CMUmaroon

• Signsize:9-inchessquare

• Font:MetaOTMedium

• Fontsize:36pt

• Leading:42pt

• Fontcolor:whitepremiumvinyl

• Spacing:11/4-inchesonleftand1-inchonright

• Justification:

• Text:Left-justified

• Numbers:Right-justified

• Arrows: • Color:CMUgold • Size:1/2-incheswide,3/4-incheslong • Spacing:1/2-inchonleftplacednexttotext

Interiordirectionalsignage

148 - 196ConferenceroomRestrooms,Phones

100 - 148 InternalAudit 103FinanceDepartment 126

ElevatorProvost 127Admissions 143

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Signage Design StandardsMay 16, 2008

• Signcolor:CMUmaroon

• Signsize:10-inchesby2-inches

• Font:MetaMedium

• Fontsize:3/4-inchtall

• Fontcolor:whitepremiumvinyl

• Justification:leftjustified

• Spacing: centered

Desknameplates

DanDigmann

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