classified sites

Post on 15-May-2015

381 Views

Category:

Business

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

Classified sites are an unappreciated and underused marketing resource available to any business or service. Free for the most part, many classified sites will allow you to use HTML coding to post a live graphic link to your website, video or other online location. Because classified sites are typically free, you can post several versions of your ad, being very specific with your title and descriptions. Instead of offering "doors for sale" you can and should specify "French Doors" or "Eight panel doors" or "solid wood doors." this type of very specific description WILL get picked up by search engines. For more classified and marketing info, you can visit my site at http://bootstraplocalmarketing.com/uncategorized/online-classified-advertising-a-viable-marketing-technique

TRANSCRIPT

Classified Sites…and How They Fit into Your Marketing

Plan

Why Classified Sites

• You can get sales from classified shoppers

• You can send traffic to other online locations

• You can get backlinks to your website or videos

• Your classified ads can show up in search engine results, so even without a website you can be found

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

What Classified Sites

• There are numerous, national and local• The Big Five

o Craigslist.cao Kijiji.cao Backpageo OLX.cao Sell.com

• Regional sites – Northumberlandview.ca

• Do a search for “free classifieds” + city

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites - Craigslist

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites-Backpage

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites-Kijiji

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Bad Ads

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

• No phone number• No geographic locator• General keyword

Bad Ads

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Good Ads

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Good Ads

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Good Ads

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Classified Sites

Bootstrap Local Marketing paul@bootstraplocalmarketing.com

Action Steps

• Create accounts on Craigslist, Backpage, Kijiji etc.

• Create a Title – (keyword) (Geographic) (Phone#)

• Create 3-5 variations on the title (keywords)

• Create a description emphasizing benefits and/or pain points

• Create 3-5 variations on description (order)

• Create a schedule for posting • PostBootstrap Local Marketing

paul@bootstraplocalmarketing.com

top related