click to edit master title style a dvocacy p rogress p lanner : t ough q uestions, t ough a nswers...
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Click to edit Master title style
ADVOCACY PROGRESS ADVOCACY PROGRESS PLANNER:PLANNER:
TOUGH QUESTIONS, TOUGH QUESTIONS, TOUGH ANSWERSTOUGH ANSWERS
Girls Not Brides WorkshopTheory of Change and Measuring Impact
London, 25-27 January 2015
Click to edit Master title style
What have we learned about advocacy evaluation?
• Ask yourselves tough questions• Trust and honesty help• Look for contribution, not attribution• Capacity matters• Set meaningful, measurable, manageable
benchmarks
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Strategic Learning
• Share, collaborate and improve your plan
• Check back and learn along the way
• Adjust strategy
• Repeat…
Click to edit Master title styleComponents of an Advocacy Plan
• Impacts and Goals
• Audiences
• Contexts
• Activities
• Inputs
• Benchmarks
04/18/23 www.aspeninstitute/apep 4
Click to edit Master title styleThose Tough Questions
• Goals: What change needs to happen? • Audience: Who can make it happen? • Context: What else is going on? • Activities: How will you get it done? • Inputs: What do you have? What do you
need? • Benchmarks: How will you know you're on
the right track?04/18/23 www.aspeninstitute/apep 5
Click to edit Master title styleThe Advocacy Progress Planner:
A tool developed by the Aspen Planning & Evaluation Program of The Aspen Institute
http://planning.continuousprogress.org/
It’s free!
(with thanks to The California Endowment and The William and Flora Hewlett Foundation)
Click to edit Master title stylePolicy Change Benchmarks – Awareness
04/18/23 www.aspeninstitute/apep 19
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