coco fresh

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COCO

FRESHAsia Brewery

Target AudienceMen and Women (16-35 yrs old)A B CActive Lifestyle

Objective•To build awareness•Induce trial

PUREST• No process of pasteurization

• Natural ingredients

NUTRITIOUS•Cytokinins – (anti aging)• contains bio active enzymes• Improves heart health• 5x more potassium• Lose weight

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FREE SAMPLES

MALLS

ACTIVITIES

SCHOOLS

PARKS

GYMS

•Coco fresh stands(Registration for duathlon)

•Free taste of coco fresh

PAGESTrivias Ex. Coconut water is a universal donor. It’s identical to human blood plasma.

Quote of the dayEx. Every accomplishment starts with the decision to try.

Tips (Coco coffee smoothies)Ingredients: ½ brewed coffee, 2 tablespoon of powdered cocoa mix, ½ cup of coco fresh and ice. Put all in blender and serve right away.

Main Event:DUATHLON

is an athletic event that consists of a running leg, followed by a cycling leg and then another running leg.

AGE BRACKETMale and Female

•16-30 YRS OLD•31-44 YRS OLD•45- ABOVE

Raceday Schedule

• 4:30 am Opening of transition area•5:00 Body Marking•6:00 Gun Start

VENUE

Bonifacio Global City, Taguig

Online Registration (www.cocofresh_ph.com)

SAMPLEPOSTE

R

AMBASSADOR •Filipino -Italian actor, model,host racer and singer and triathlete.

2 place Age Group Xterra lite Cebu March 18, 2012 Finisher K-Swiss ITU Subit, Subic May, 06, 2012 Finisher 70.3 Ironman Kona, Hawaii June 02, 2012 1 place overall Tabuelan 111 lite June 17, 2012 6 place Age Group 70.3 Ironman Cebu Aug 5, 2012 3 place overall Xterra Putik Pare November 18, 2012

AWARDS (Triathlon)

MATTEO GUIDICELLI

Twitter

•712.3K followers

•10.1K tweets

Instagram

Month of June Sun Mon Tues Wed Thurs Fri Sat

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2 3 4 5 6 7 8

9 10 11 12 13 14 15

16 17 18 19 20 21 22

23 24 25 26 27 28 29

• Sampling,tour (1st week)

• June 9 ,2013 DUATHLON (2nd week)

• Launching of the product (3rd week)

• Updates and improvement (4th week) 30

THANK YOU!

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