consideration sets in conjoint analysis jedidi, kamel ... · the parameters bm of a consumer's...

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Consideration sets in conjoint analysisJedidi, Kamel; Kohli, Rajeev; DeSarbo, Wayne SJMR, Journal of Marketing Research; Aug 1996; 33, 3; ABI/INFORM Globalpg. 364

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Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

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