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Consumer Confidence in the Digital Environment -eBay’s perspective

Paloma Castro – Director Government Relations EU

European Parliament, 24 January 2007

2 eBay Inc. confidential

eBay Community

3 eBay Inc. confidential

eBay toolbar with Account Guard

Green if you are on a verified eBay or PayPal website Gray if you are visiting an unidentified website, and

Red if you are on a potential spoof site

4 eBay Inc. confidential

Title

Text

5 eBay Inc. confidential

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6 eBay Inc. confidential

www.getsafeonline.org

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7 eBay Inc. confidential

How to Ensure Consumer Confidence Online

• Education on how to avoid fraud

• Access to information

• Technology to avoid misconduct

• Modernising existing legislation and equal application

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