data center market in poland 2015

Every  success  has  IT

Data center market 2015: trends and overview

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About  Poland  

Poland has emerged as an important and dynamic market since the country began its transition to democracy and a market-driven economy in 1989. Country remains an attractive location for new investments, both in the production and services sectors (free access to the Common Market of approx. 500 million customers, a domestic market of approx. 40 million customers, labour costs still lower than in Western European countries, and highly skilled workforce While the rest of Europe struggled with the global financial crisis, Poland experienced GDP growth of over 20 percent from 2008-2013. Poland is once again the largest recipient of EU structural and cohesion funds, with €72.9 billion pledged from 2014-2020.

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ICT  market    

Polish IT sector is one of the most vital and robust industries within the national economy, with good fundamentals and further growth prospects. According to the latest figures by research company DiS, the market value in 2013 has increased by 4% and reached €5.5 bln, which represents nearly 1.5% of Poland’s GDP. The analysis carried out on behalf of Kapsch BusinessCom called Polish IT sector the most dynamic in the region of CEE. The analysts forecast the IT market in Poland will grow at a CAGR of 5.59% over the period 2013-2018. EU programmes planned for the 2014-2020 period, while still undergoing development, will place more emphasis on innovation and modernization of information technologies than the previous perspective.

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How  Beyond.pl  changed  na<onal  market?

First  … …  Carrier  Neutral  Data  Center …  fully  Redundant  Dual  Independent  Power  Bus  System  …  dual  cooling  systems  …  Data  Center  with  Management  Services   …  Cloud  Base  Infrastructure  for  SAP  ImplementaEon   …  Public  Cloud  with  Pay-­‐Per-­‐Use  Payments   …  Data  Center  with  Whole  Stack  of  VirtualizaEon   …  Data  Center  with    TIER  IV  ANSI/TIA-­‐942  raEng  

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Data  Center  market  2015  overview

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Data  Centers  are  no  longer  a  part  Eme  or  a  side  component.   They  have  transiEoned  into  primary  points  of  engagement  and  informaEon  exchange   with  employees,  partners,  and  customers  in  today's  interconnected  world.   Cost  reducEon  has  become  a  primary  objecEve  and  companies  are  more  than  willing  to   achieve  this  through  collocaEon.   The  market  of  Data  center  colocaEon  has  substanEal  opportuniEes   and  is  expected  to  see  considerable  growth  in  the  coming  decade.  

Future  for  outsourcing  IT

7 Source::  Mortenson  2014  "Trends  in  data  centers"  

 What  is  driving  strong  DC  growth?

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The  CEE  region  is  very  compeEEve in  comparison  with  Western  European  locaEons,   both  in  terms  of  energy  prices  and  other  IT  costs.

Beyond.pl  Data  Center  2,  Poznań  

Datacenter  Friendly:  energy  pricing  

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POLAND = STEADY AND RELATIVELY CHEAP ENERGY Average energy price depend from annual usage (eurocents)

Source: PMR, 2014

Datacenter  Friendly:    Free  COOLING    

Facebook Data Center Redmond, Oregon US temperature profiles vs

Beyond.pl Data Center, Poznan Poland

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In  2014  whole  CEE  data  centers  sector is  approx.  300,000  m2   of  gross  space 36%  accounted  for  Poland In  2014.  Poland's  DC  services  market   value  was  0,5  billion  USD and  an  increase  of  15.6%  year  by  year

Beyond.pl  Data  Center  2,  Poznań  

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Poland  –  perfect  loca<on  

Source:  Data  Centre  Risk  Index  2013,  Cushman&Wakefield

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Ver<cal  segements  trends

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Financial  services

Financial  services  sector  has  a  market  share  of  23%  of  the  Europe  Data  Center   ColocaEon  market.     The  focus  on  priority  banking  and  customer  saEsfacEon  is  augmenEng  the  need   for  cloud  and  big  data  soluEons  which  require  data  centers  that  can  store    and  analyze  the  data.  

Source: Market Shares, Forecasts & Trends

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European  economy  is  improving  steadily.  Improving  manufacturing  sector   and  rising  consumer  confidence  will  drive  the  product  sales  and  demand   for  various  products,  leading  to  augmentaEon  in  demand   for  Data  Center  space  impacEng  ColocaEon  revenue. With  a  market  share  of  25%,  manufacturing  is  the  biggest  segment   in  data  center  ColocaEon  market.      

Manufacturing  

Source: Market Shares, Forecasts & Trends

Technology

Technology  sector  consEtutes  15%  of  the  Europe  Data  Center  ColocaEon  market.      The growth is being fuelled by increasing demand from customers who are more concerned about the benefits they receive from the services of a particular vendor.  

16 Source: Market Shares, Forecasts & Trends

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Energy

The  EU  aims  to  replace  at  least  80%  of  electricity  meters  with  smart  meters   by  2020  wherever  it  is  cost-­‐effecEve  to  do  so.   These  objecEves  and  technology  adopEon  the  European  countries  will  drive  the  need   for  big  data  soluEons. The  trend  will  conEnue  in  future  too  on  account  of  rising  energy  needs   and  technology  adopEon.    

Source: Market Shares, Forecasts & Trends

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Healthcare

Increasing  technology  adopEon  in  healthcare  industry  in  Europe  is  leading  to  demand  for  Data  Center  ColocaEon  Services.   Though,  European  enterprises  are  sEll  less  familiar  with  the  benefits  offered  by    Big  Data  and  AnalyEcs  soluEons  hampering  the  growth  of  the  Data  Center  Services,    but  increasing  number  of  healthcare  enterprises  are  now  moving  towards  deployment  of  these  soluEon  

Source: Market Shares, Forecasts & Trends

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Local  government

Local  governments  across  the  world  are  invesEng  in  ICT  technologies  which  helps    in  providing  beeer  services  to  organizaEons,  ciEzens  and  consEtuents.   The  budget  constraints  are  pushing  the  government  enterprises  to  find  innovaEve  ways  to  operate  more  efficiently  at  low  costs.   ConsolidaEon  of  data  centers  and  reducing  operaEng  costs  is  one  such  strategy  being  adopted  by  various  governments  

Source: Market Shares, Forecasts & Trends

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Ecommerce

According  to  the  report,  the  Centre  for  Retail  Research,    Poland  stands  out  the  highest  in  Europe,    growth  in  ecommerce  market  value,    which  in  2010-­‐2011  was  33.5%.

Source: Market Shares, Forecasts & Trends

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Media  and  entertainment  

The  current  market  size  of  this  segment  in  Europe  Data  Center  ColocaEon  market   is  esEmated  to  be  $0.15  billion  and  will  reach  a  total  market  value  of  $0.40  million  by  the  end  of  2020.   The  compound  annual  growth  rate  for  the  forecast  period  is  17.56%,  which  is  highest  among  all  the  industry  verEcals.  

Source: Market Shares, Forecasts & Trends

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Poland  is  facing  a  revoluEon  on  the  fixed  line  internet  market  towards  a  higher  share  of  fiber  opEc  technology  in  broadband  access.  As  an  EU  member,  Poland  is  obliged  to  implement  the  European  Commission’s  Digital  Agenda  to  develop  a  uniform  digital  market  by  2020.   The  biggest  growth  will  happen  in  the  services  based  on  opEc  fiber  network.    The  construcEon  of  this  network  is  related  to  the  EU-­‐financed  projects

ISP

About Beyond.pl

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Beyond.pl  ICT  market  leader  with  10  years  experience

TOP 3 Poland Data Centers Providers and No1 quality leader

First Carrier Neutral Data Center

National Cloud Computing leader: private - biggest VMware & Hyper V infrastructure for private clouds; public - first public cloud In Poland, 1 400 days online www.e24cloud.com by Beyond.pl

The only one data center provider with managed services

Beyond.pl provides a full range of IT Infrastructure Services for business development since 2005. It distinguishes itself on the market thanks to a complex approach towards its customers’ IT needs.

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Beyond.pl  is  carrier-­‐neutral   and  offers  global  connecEvity    and  close  access  to  all  Internet  Exchange  points   Beyond.pl  provides  all  cables  and  patches,    allowing  you  to  connect    to  every  desEnaEon  in  the  world  in  a  safe    and  secure  manner

First  carrier  neutral  data  center    in  Poland

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Beyond.pl  Data  Center  1 Beyond.pl  Data  Center  2

Total  size  of  the  facili<es:  13  000  sq  m

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Beyond.pl  Data  Center  1

•  First carrier neutral DC in Poland •  Uptime: 8 years

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• FiveTier 1 carriers, as well as all regional ones • Direct connections with backbone networks from leading carriers • Two independent meet-me-rooms for network services

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• Early Smoke Detection Systems: VESDA • Fire suppression system certified for EU use, based on neutral gas •  Redundant Power Supply System •  Two independent switch rooms with dedicated UPS systems •  Independent cable routes and power buses •  Fuel tanks with 36h reserve, refiling „under load” from external tanks

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• Highly efficient precise air conditioning system • Two cooling buses • Cooling distribution monitoring and control • Biometrics and Multi-area access control • CCTV, 24/7/365 surveillance • Two independent Support Teams on site (infrastructure and technology)

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List of carriers on site

Carrier neutral, 4 independent fibre optic routes from three directions, two meet-me-rooms International carriers •  Level3 - PoP 4 Tbit •  TeliaSonera - PoP •  Cogent - PoP •  RETN - PoP •  InterRoute - PoP •  KAIAGLOBAL •  NTT Communications Regional carriers •  Orange Polska - the biggest operator in Poland (national ring) •  Netia - second biggest operator in Poland (national ring) •  Exatel - the most important carrier in banking telecommunications (national ring) •  Atman - the THINX exchange point operator •  T-Mobile - the biggest mobile operator in Poland (national ring) •  Hawe - the biggest dark fiber connections supplier in Poland •  Poznań Internet Exchange - created and operated by Beyond.pl

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Beyond.pl  Data  Center  2:   over  12  000  sq  m  state-­‐of-­‐art  data  center

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�Total  Capacity:  1  600  racks    Power  supply  14  MW  The  only  ANSI  Cer<fied  TIER  IV  facility  in  POLAND    

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Carrier neutrality 200 sq m of dedicated meet-me-rooms

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THE  ONLY  ONE  IN  POLAND:  TIER  IV  ANSI/TIA-­‐942    cer<fica<on  

Contact:    sales@beyond.p www.beyond.pl