dc europe newsletter february n°59

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highlights of the brand during the month of February 2013

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DCShoesFebruaryNewslettern°59 1

N° 59 February 2013

MORE INFOS ON: www.facebook.com/dcshoes.europe www.dcshoes.com http://dc-press.eu/ (login: dceurope, password: dceurope)

DCShoesFebruaryNewslettern°59 2

EUROPE..................................................................................................................................................................................4BURNINGINK...................................................................................................................................................................4DCXW.1910.....................................................................................................................................................................4SNOWBOARD...................................................................................................................................................................5ISPO2013REPORT........................................................................................................................................................9

FRANCE..................................................................................................................................................................................18SKATEBOARD.................................................................................................................................................................18SNOWBOARD.................................................................................................................................................................21MOTOCROSS...................................................................................................................................................................26CLIPPING..........................................................................................................................................................................27FRENCHFOLLOWERS................................................................................................................................................28

GERMANY...........................................................................................................................................................................30SKATEBOARD.................................................................................................................................................................30SNOWBOARD.................................................................................................................................................................33MOTOCROSS...................................................................................................................................................................35BRAND...............................................................................................................................................................................38SUPPORTING..................................................................................................................................................................39CLIPPING..........................................................................................................................................................................40

UNITED KINGDOM.........................................................................................................................................................45SKATEBOARD.................................................................................................................................................................45SNOWBOARD.................................................................................................................................................................47BMX.....................................................................................................................................................................................48FMX.....................................................................................................................................................................................51SURF...................................................................................................................................................................................52RETAIL..............................................................................................................................................................................53VIP.......................................................................................................................................................................................54BRAND...............................................................................................................................................................................55CLIPPING..........................................................................................................................................................................56

SPAIN.....................................................................................................................................................................................62SKATEBOARD.................................................................................................................................................................62SNOWBOARD.................................................................................................................................................................63CLIPPING..........................................................................................................................................................................67

PORTUGAL.........................................................................................................................................................................68SKATEBOARD.................................................................................................................................................................68SURF...................................................................................................................................................................................68BMX.....................................................................................................................................................................................75CLIPPINGS........................................................................................................................................................................75

ITALY......................................................................................................................................................................................78SKATEBOARD.................................................................................................................................................................78SNOWBOARD.................................................................................................................................................................79CLIPPING..........................................................................................................................................................................80

POLAND.................................................................................................................................................................................84CLIPPING..........................................................................................................................................................................84BRAND...............................................................................................................................................................................86

CZECH REPUBLIC & SLOVAKIA............................................................................................................................87SKATEBOARD.................................................................................................................................................................87SNOWBOARD.................................................................................................................................................................92BMX.....................................................................................................................................................................................94

ESTONIA...............................................................................................................................................................................96SIMPLESESSION...........................................................................................................................................................96SKATEBOARD.................................................................................................................................................................96BMX.....................................................................................................................................................................................97

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SNOWBOARD.................................................................................................................................................................98SWEDEN...............................................................................................................................................................................99SKATEBOARD.................................................................................................................................................................99SNOWBOARD..............................................................................................................................................................101NITROCIRCUS.............................................................................................................................................................101CLIPPING.......................................................................................................................................................................102

BULGARIA........................................................................................................................................................................103SNOWBOARD..............................................................................................................................................................103

NORWAY...........................................................................................................................................................................105SKATEBOARD..............................................................................................................................................................105SNOWBOARD..............................................................................................................................................................106

LITHUANIA.......................................................................................................................................................................108SKATEBOARD..............................................................................................................................................................108SNOWBOARD..............................................................................................................................................................109BRAND............................................................................................................................................................................110

FINLAND............................................................................................................................................................................111BRAND............................................................................................................................................................................111MOTOCROSS................................................................................................................................................................111CLIPPING.......................................................................................................................................................................112

DENMARK........................................................................................................................................................................113SKATEBOARD..............................................................................................................................................................113

SLOVENIA.........................................................................................................................................................................115SNOWBOARD..............................................................................................................................................................115

SERBIA...............................................................................................................................................................................116CLIPPING.......................................................................................................................................................................116

LATVIA................................................................................................................................................................................117BMX..................................................................................................................................................................................117

DCShoesFebruaryNewslettern°59 4

EUROPE

BURNING INK We are getting closer to the Burning Ink Art show start, taking place from March 29th to April 12th. Here is the updated list of the artists participating to the event: Amélie du Petit Thouars (FR) Caroline Karénine (FR) Chloé Trujillo (USA) Clyde Barrow (UK) Cristina Petrucci (UK) Dramatik (TU) Frank Pellegrino (FR) Ilhan Bilir (TU) Ilk (FR) Jérémy Pradeilles (FR) MMav (FR) Marke Newton (UK) Pablo Iglesias (ES) Prunelle (FR) Ramon San Miquel (ES) Rorofrose (TU) SSUR (RU) Spoe (FR) Xghetto 66 (Mex)

DC X W.1910 Separated in the past, Skateboarding & Custom have been brought together these past couple of years.What attracted lots of skate legends and early days renegades, is, today, a major fashion and urban trend. In the frame of its Streetwear collection, DC, as one of the most credible historical Skateboard company, links with W.1910, motorcycle inspired FrenchCompany, created by Melanie Clemencon. W.1910 is reputed for its Qualitative products, credibility and selective distribution. DC | W.1910 collaboration mixes motorbike vintage custom with modern day skateboarding.The idea was born from DC’s skateboard teams’ passion for motorbike custom.

DCShoesFebruaryNewslettern°59 5

W.1910, boutique apparel and motorcycle brand from Paris. Specializing in the craft of custom motorcycles and the creation of functional stylish bike apparel and accessories. The main philosophy of W.1910 is based on the reinvention of vintage motor apparel pieces using modern day styling, fabrications and detailing. Together the two brands have created the latest project for DC’s Double LabelTM series. A capsule collection for Summer 13 encompassing a skate shoe, chino styled pant and walk short, riders jacket, fleece, t-shirts and board short, all featuring special motor and skateboard inspired detailing. Complimenting the collection is a 3-day travel bag perfect to hit the road over Summer. This capsule collection will be hitting the stores in April 2013. More infos on W1910 : http://www.w1910.com/

SNOWBOARD SIMPLE SESSION

Simple Session 13 will take place March 16th & 17th 2013. It will be hosting more than 200 top athletes from 35 countries at Saku Arena in Tallinn, Estonia, including an impressive line-up of the most established riders in the business as well as new talents in the disciplines of BMX and skateboarding street/park. During the event 12 000 people will see the contest including more than 150 media representatives (photographers, filmers, journalists), top magazines (Transworld BMX, Abion, DIG…) and TV channels (Extreme channel and Eurosport 2).

DCShoesFebruaryNewslettern°59 6

SHRED DAYS

The 2013 edition of "DC Shred Days" will be held this season on the park DC Area 43 Meribel-Mottaret from April 3rd to 5th. During this session, you will have the oppotunity to see DC snowboard team riders as well as many other riders. The program includes incredible modules, barbecues and a giant skate ramp in the middle of the snowboard area. 3 days of good humor and friendliness allowing you to meet DC riders, test equipments, to enjoy rider demos on the park, snowboard/skate contests and official parties in the station.

FREESTYLE SESSION XANADU SNOWDÔME

Last week, DC Shoes organized in partnership with Electric and the Saint Lary ski resort a new event called «Freestyle Session» inside the Snowdome of the Xanadu big mall, just near Madrid. DC Spain and DC France organized together the event. The idea was to share all day long a session with locals riders, and at the same time a demo from the DC spanish & french snowboard team. The snowpark was set up by the Saint Lary resort shapers. .

DCShoesFebruaryNewslettern°59 7

We took the opportunity of this event to show the DC Live Park System to people. We invited too clients : - Dak Tak - Surf 3 - I love my board - Corte Ingles Here is the list of DC riders who was there : - Fran Massaguer (Sp.) - Fernando Natalucci (Sp.) - Mati Chileno (Sp.) - Lorenzo Ruiz (Sp.) - Jose del Corral (Sp.) - Dimitri Biau (Fr.) - Victor Loron (Fr.) An edit is coming soon, we will keep you posted. PR Activation : We made excellent coverage on this event. Especially regarding the special report on «La Sexta Channel» (7,8% of the saturday night audience), on the left => 1 470 000 viewers. Bellow, the list of the digital coverage including specialized websites :

http://www.abc.es/vela/noticia/manana-en-madrid-exhibicion-de-snowboard/ http://www.cronicanorte.es/madrid-capital-del-snow/35914 http://lamonomagazine.com/agenda-saint-lary-dc-free-style-session-en-madrid/ http://www.ociopormadrid.es/2013/02/madrid-se-convierte-en-la-capital-del.html http://www.noticias-madrid.es/eventos-2/los-reyes-del-snow-llegan-al-saint-lary-dc-free-style-session-de-madrid.html http://www.madridout.es/planes/item/3732-madrid-acoge-la-saint-lary-dc-free-style-session-de-snowboard-en-xanadu http://www.revistacentroscomerciales.com/index.php/formatos/eventos/item/902-madrid-xanad%C3%BA-

DCShoesFebruaryNewslettern°59 8

acoge-la-saint-lary-freestyle-session.html http://www.loultimodeloultimo.com/index.php/deportes/la-nieve-se-hace-espectaculo-este-fin-de-semana-en-xanadu/ http://www.snowornever.es/dc-freestyle-session http://www.snowplanetmag.com/article/saint-lary-dc-free-style-session/ http://www.daktak.es/blog/dc-freestyle-session-en-el-snowzone-de-madrid/ http://happyride.es/actualidad/news/1162-el-team-dc-en-madrid-snowzone http://www.loultimodeloultimo.com/index.php/deportes/la-nieve-se-hace-espectaculo-este-fin-de-semana-en-xanadu/?utm_source=rss&utm_medium=rss&utm_campaign=la-nieve-se-hace-espectaculo-este-fin-de-semana-en-xanadu http://kedin.es/madrid/que-hacer/los-reyes-del-snow-llegan-al-saint-lary-dc-free-style-session-de-madrid.html http://www.surfslipwave.com/2013/02/madrid-acoge-la-saint-lary-dc-free-style-session-de-snowboard-en-madridout/ http://es.rendezvousenfrance.com/es/agenda/dc-free-style-session-madrid http://turismodefrancia.blogspot.com.es/2013/02/23-de-febrero-saint-lary-dc-freestyle.html http://www.inseguridad.org/content/saint-lary-dc-free-style-session-23-de-febrero-en-madrid http://www.conunpardejamones.com/competiciones/dc-st-lary-freestyle-en-madrid-snow-zone/ http://blobic.com/entry/eventos-los-reyes-del-snow-llegan-al-saint-lary-dc-free-style-session-de-madrid http://www.soloski.net/noticia/8386/Madrid%20Snowzone%20acoge%20la%20Saint-Lary%20Freestyle%20session http://www.infoaventura.com/noticies.asp?Id=8386 http://www.nevasport.com/noticias/art/38588/Snowzone-acoge-la-Saint-Lary-Freestyle-Session/ http://www.canalsnowboard.com/content/view/3178/2/ http://atudem.org/noticias/noticias/1511-madrid-snowzone-acoge-la-saint-lary-freestyle-session.html http://www.boardiccion.es/Campeonatos/saint-lary-dc-free-style-session-23-de-febrero-en-madrid/ http://www.snowplanetmag.com/article/saint-lary-dc-free-style-session/ http://www.notikumi.com/2013/2/23/los-reyes-del-snow-l-saint-lary-dc-free-style-session-en-madrid http://www.solosnow.com/noticia/8386/Madrid%20Snowzone%20acoge%20la%20Saint-Lary%20Freestyle%20session http://www.surf3.es/etiqueta/madrid-snowzone/ http://www.boardiccion.es/story.php?title=saint-lary-dc-free-style-session-23-de-febrero-en-madrid

DCShoesFebruaryNewslettern°59 9

ISPO 2013 REPORT

MUNICHFEEBRARY3–62013

DCShoesFebruaryNewslettern°59 10

New BOARDRIDERS retail concept with: Quiksilver, Roxy, Dcshoes, Moskova, Lib Tech with a booth of 800 m2.

11 837 people visited the Boardriders booth during the 4 days

DCShoesFebruaryNewslettern°59 11

DC corner with 180 m2

This new retail concept reflects the DC identity by using wood, concrete and metal

DCShoesFebruaryNewslettern°59 12

The high modularity allows the concept to evolve throughout the collections The combination of materials and the great flexibility makes the DC concept

unique

All the Winter 14 collection was presented: Outerwear, Snowboard, boots and accessories for all the categories men, women and kids

DCShoesFebruaryNewslettern°59 13

DC SHOES PARTY Sunday, at the DC corner 10 000 beers were given out during just on the Sunday

DCShoesFebruaryNewslettern°59 14

DC SHOES received the ISPO AWARD FOR DC Live Park The gold winner prize in the web-marketing category

DC Live park window presenting the video concept

Photo sequence extracted from the livepark video system

DCShoesFebruaryNewslettern°59 15

Highlights 2014

TRAVIS RICE Boots – Magic box with a video mapping to show new boot technologies

Outerwear : DC Shapers outfit and Bizmut Jacket behind

DCShoesFebruaryNewslettern°59 16

DC / PRINOTH SNOWCAT

More than 80 000 people saw the DC SNOWCAT: it was in front of the main entrance of ISPO

DCShoesFebruaryNewslettern°59 17

DC Shapers clothes in the DC SNOWCAT to promote it Watch the DC snow workwear presentation

http://vimeo.com/59504109

it was a nice background during ISPO for interviews / photos Watch an example here:

http://www.dailymotion.com/video/xxd9h0_inbande-annonce_sport#.URtsPGBK3pE

DCShoesFebruaryNewslettern°59 18

FRANCE

SKATEBOARD SEB SIMON & JULIEN BECHET EDIT

Seb Simon had visited his family for a personal trip in Reunion island in january during a month. Despite a violent hurricane, he finally realized a nice edit skating on unknow spots and DIY. Here is the link of the video. More than 6000 views today. The clip has been shared on Sugar.com.

Julien was off during couple of month because of an elbow injury. He is prooving us that he has totally recovered from his injury in this edit at the « skatepark de la Négresse», Biarritz. You can watch the video here.

MARIE DABADIE

Marie Dabadie is famous for her commitment in bowls and ramps in France and Europe. Here is a shot from her in Darwin, Bordeaux, showing us her best «wall ride».

DCShoesFebruaryNewslettern°59 19

SKATEPARK BOARDRIDER 162

Our brand new skatepark, is almost finished, as you can see on the picture. We will create an organisation to provide courses to the kids and to continue to develop the skateboard scene here.

JJP AND MAX GENIN JJP and Max Genin are in Californie since three weeks. They are skateboarding hard every dayʼs.You can follow JJP on his blog here On the left, JJPʼs new blog, on the left bottom Max Genin at the new Berrics skatepark. And finally, JJP standing with Iconic athlete Josh Kalis. You can follow JJ and Max on their own Instagram respectively : @jjp93200/@maxximeg

BUZZ OF THE DC X K-WAY

DCShoesFebruaryNewslettern°59 20

The skateboarding foundation from Montpellier highlighted the DC X K-Way collab in its website.

VILLIERS SUR ORGE SKATEPARK

Our main skatepark partner did the 8th edition of the winter contest. This is basically a classical game of skate contest, with 500 € of cash purse for the winners. Parisians locals skaters was there to competing together.

DCShoesFebruaryNewslettern°59 21

SNOWBOARD SNOW LOCAL HERO

Local hero of La Plagne and seller at the DC store Hossegor, Romuald Janau is still having a blog that he has recently uptated with couple of impressive action shots in his

favourite snowpark. SNOWHOUSEONMELTYFrench general media targeting the young people, Melty is realizing a web serie called the «Snow house» for its website. Melty has followed the DC snowboarding team during a week in everyday life at the DC Area 43 and the chalet in Méribel. The two first episodes are already online and you can watch and share It from here.

DCShoesFebruaryNewslettern°59 22

In its news section, the website has begun to present the DC riders and promote the DC

SNOW PARK SAINT LARY

Since the beginning of the winter, the snow park in Saint Lary has got a very good feedback from the riders. Shapers are doing a great job despite the amount of snow that the Pyrénées has received this winter. Here is an edit of some of the locals of the resort enjoying the variety of the modules.

`

DCShoesFebruaryNewslettern°59 23

CHLOE SILLIERE

Congratulation to Chloé Sillière, who won the Germany championship last week end in Oberstdorf. You can follow, Chloéʼs news on her blog by following this link here

ISPO MUNICH Winter 14 ISPO 2013 trade show took place in Munich between the 3rd and 6th of february. Mensup, a french TV channel, used the DC ratrak as background to introduce its report. Moreover, DC was present in the ISPO fashion page of the Sosh Ridesssion website hilighliting the DC collab with Bizmut, Jeff Soto and Kevin Lyons.

Here is the link of the video. Here is the link of the article.

DCShoesFebruaryNewslettern°59 24

CO-BRANDING AT LA FOLIE DOUCE

The DC clothes are in the two shops of La Folie Douce in Méribel and Val dʼIsère, with a special line of co-branding.

DCShoesFebruaryNewslettern°59 25

DIM BIAU FOOTAGES

Dimitri spent a while in french Pyrénées as this mountain chain were the snowiest one of the world, watch him here on Banging Bees, enjoying this fresh pow.. http://www.bangingbees.com/pow-dans-les-pyrenees-avec-dimitri-biau-julien-rochette-et-le-poulpe/

WHITE GRAVE - ERO ONE

White Grave the ultime Ero One production is available on Bangingbees and you can watch/share/download It for free here http://www.bangingbees.com/er

o-one-films-white-grave/

DCShoesFebruaryNewslettern°59 26

MOTOCROSS ROBBIE MADISON’S AIR CRAFT

The Diggest magazine, specialized in action sports and lifestyle relayed the Robbie Madisonʼs Air.Craft on its website. Here is the link of the page website. As well, Jaker magazine, also relayed the Robbie Madisonʼs video on its home page website. Here is the link of the page.

DCShoesFebruaryNewslettern°59 27

PAGES ON FRENCH TV CHANNEL FR 2 On sunday february 24th, during the well known sport program prime time Stade 2, there was a small interview of Charles Pages in which some footages of his brother Tom has been shown including DC logos. Here is the link of the report (sequence at 1.08.45).

CLIPPING

SHOES‐UP,Marsissue,featuringtheDCunilitetrainerforgirlsinits«hotshoes»sectionandtheMikeMoinitsshoppingpage.

DCShoesFebruaryNewslettern°59 28

NextStation,Frenchsnowparksguide,featuringonefullpageoftheDCArea43,commentedas

thereferenceoftheyear.

FRENCH FOLLOWERS

AstudyhasbeenmadeonthefollowersoftheDCfacebookpage.Itchosesthatamongthose

10312683likes400000arefromfrenchfollowers.

DCShoesFebruaryNewslettern°59 29

DCShoesFebruaryNewslettern°59 30

GERMANY

SKATEBOARD

• MSM n°319

12 pages interview with DC Teamrider Fitschi Tan

Skater with DC clothes and shoes Photo of DC Teamrider Marcel Kühnemund

DCShoesFebruaryNewslettern°59 31

Helge Tscharn Doku – Part 1 (presented by DC) http://skateboardmsm.mpora.de/tv/helge-tscharn-doku-teil-1.html

Helge Tscharn Doku – Part 2 (presented by DC) http://skateboardmsm.mpora.de/tv/helge-tscharn-doku-teil-2.html

Helge Tscharn Doku – Part 3 (presented by DC) http://skateboardmsm.mpora.de/tv/helge-tscharn-doku-teil-3.html

Helge Tscharn Doku – Part 4 (presented by DC) http://skateboardmsm.mpora.de/tv/helge-tscharn-doku-teil-4.html

Helge Tscharn Doku – Part 5 (presented by DC) http://skateboardmsm.mpora.de/tv/helge-tscharn-doku-teil-5.html

DCShoesFebruaryNewslettern°59 32

WEB episode „Who we are“ with DC Teamrider Stephan Günther

http://vimeo.com/59745308

Video of the Skate-Contest in Freising supported by DC

http://vimeo.com/58776172

DCShoesFebruaryNewslettern°59 33

SNOWBOARD

• MSM n°172

Photo interview with Torstein Horgmo

Photo of the DC Rider Lauri Heiskari

Photo of the DC Rider Ikka Backstrom

DCShoesFebruaryNewslettern°59 34

Video of Torstein Horgmo and his success at the X Games big air contest 2013 http://www.skatedeluxe.de/blog/2013/01/torstein-horgmo-gewinnt-x-games-big-air-contest-2013/

Signing session with Devun Walsh and Ikka Backstrom at the DC Store in Innsbruck http://snowstoked.com/dc-signing-session-innsbruck-with-iikka-and-devun/ Interview with Ikka Backstrom http://snowstoked.com/down-with-iikka-backstrom-interview/ Interview includes Video X Games: Ikka Backstrom http://www.youtube.com/watch?v=UEMYdZZwzGk&feature=player_embedded

DCShoesFebruaryNewslettern°59 35

MOTOCROSS

Article about DC Rider Trey Canard

Video of Robbie Maddison collaboration with DC called AIR.CRAFT http://www.redbull.com/en/motorsports/offroad/stories/1331581961643/watch-robbie-maddison-s-air-craft-adventure

DCShoesFebruaryNewslettern°59 36

Also a Video of Robbie Maddison collaboration with DC called AIR.CRAFT http://www.crossmagazin.de/videos/stuff/video-20130212074914.htm

Also a Video of Robbie Maddison collaboration with DC called AIR.CRAFT http://www.gillout.com/cars/robbie-maddisons-air-craft/ Also a Video of Robbie Maddison collaboration with DC called AIR.CRAFT http://www.funsporting.de/funsporting+NEWS+Bike+Robbie_Maddison_Motocross_Flugzeug_Friedhof_Video_5620.htm

DCShoesFebruaryNewslettern°59 37

Also a Video of Robbie Maddison collaboration with DC called AIR.CRAFT http://motoxmag.mpora.de/video/featured-video/dc-shoes-robbie-maddisons-air-craft.html Article about Robbie Maddison and the Project AIR.CRAFT http://www.lifepr.de/inaktiv/dc-shoes/DCs-Robbie-Maddison-Kurzfilm-Projekt/boxid/387478

Product feature of the DC Creeper Shoe

DCShoesFebruaryNewslettern°59 38

BRAND

Article about the ISPO and the winter preview http://cooler.mpora.com/features/ispo-preview-for-winter-20132014.html#slide-78 DC Photo feature in the article about the ISPO and the winter preview http://cooler.mpora.com/features/ispo-preview-for-winter-20132014.html#slide-78

Article about the DC tattoo art show Burning Ink http://cooler.mpora.com/news/burning-ink-in-istanbul.html

DCShoesFebruaryNewslettern°59 39

SUPPORTING

• Emil Bulls

- Highly respected German heavy rock act

- Formed 1995 in Munich, Bavaria - Top 15 album act - 26,513 Facebook Likes

• Cannibal Koffer

- Highly recommended Cover Band - Strong fanbase - DC Shoes Fans • Chakuza

- Upcoming German Hip Hop act - Album release, March 2013 on FOUR Music - Strong fanbase - 193,223 Facebook likes

DCShoesFebruaryNewslettern°59 40

CLIPPING

• MSM n°319

The DC Mike Mo Shoe on MSM n°319 Backcover

• Snowboarder MSM #172

The DC Peary Shoe The DC Ply Snowboard

DCShoesFebruaryNewslettern°59 41

The DC Travis Rice Snowboot The DC Liberty Jacket

The DC Merino Muty Socks Photo feature of the DC Travis Rice Boots

DCShoesFebruaryNewslettern°59 42

• Auto Bild sportscars #3/2013

- German automobile magazine - Circulation: more than 70,000 - Product Placement

• LOOX MAGAZINE

- Mc Fit‘s Inhouse Fitness Magazine - Circulation: 180,000 - DC Advertorial

DCShoesFebruaryNewslettern°59 43

• INSTYLE MAGAZINE

- One of Germany‘s biggest Fashion & Star Magazine - Circulation: 400,364 - DC Women Snowboard Clipping

• SHAPE MAGAZNE

- One of Germany‘s biggest Fitness Magazines - Circulation: 28723 - DC Women Skirt Clipping

DCShoesFebruaryNewslettern°59 44

• BLONDE MAGAZINE

- No. 1 and most famous German Magazine for Girls

- DC Chloe Trujillo Online Feature - Monthly visits: 35,000 - Monthly Page Impressions: 125,000 http://www.blonde.de/cgi-bin/adframe/fashion_and_style/news/article.html?ADFRAME_MCMS_ID=958

• HIGHSNOBIETY

- International Streetculture Blog, Ranked as no. 7 worldwide

- Berlin based, English written - Monthly Visitors: 3,000,000 - Monthly Page Impressions: 10,000,000 - Facebook Likes: 83,222

http://www.highsnobiety.com/2013/02/14/watch-robbie-maddison-destroy-an-airplane-graveyard-for-dc-shoes/

• WHUDAT - German Lifestyle and Streetculture Blog - Top Ten ranked Blog in Germany - Monthly unique visits: 350.000 - Facebook Likes: 14,308 http://www.whudat.de/motocross-robbie-maddisons-air-craft-in-tucsonarizona-clip/#more-81114

DCShoesFebruaryNewslettern°59 45

UNITED KINGDOM

SKATEBOARD

The skate shop Fifty Fifty headed out to The DC Embassy and made this fun edit to celebrate their 15th Year Anniversary! http://www.thedcembassy.com/articles/view/fifty-fifty

http://sidewalk.mpora.com/news/sam-pulley-quick-fix-from-kill-city.html Here is a quick edit from DC skater Sam Pulley for Kill City. He rips on transitions.

DCShoesFebruaryNewslettern°59 46

http://www.5050store.com/blog/2013/02/dan-wileman-at-the-dc-embassy/ Dan Wileman from Fifty Fifty has a bangin edit on The DC Embassy. Respect

My DC crew rider Darius Trabalza and the rest of the Slam City Skates team visited the DC Embassy last week, stay tuned for their edit!

DCShoesFebruaryNewslettern°59 47

SNOWBOARD

https://vimeo.com/59802526 Si Cudlip just did a fun edit playing around on some rails whilst out in Mayrhofen

Also he came 2nd in the Whitelines Rail jam in Hemel Hempstead

The Reason Mag again giving use some cool coverage, this time with a write up about our film Must Be Nice

DCShoesFebruaryNewslettern°59 48

BMX

The BMX Warehouse project was great fun and even though we didn’t win the team and everyone involved had a great time and we got some really good coverage in the mag and

online! Big thanks to the US for the support and sending Biz

Move coverage from the Warehouse team project. An interview with Ryan (BIZ) Jordan Also a interview with Team Manager Kye Forte

DCShoesFebruaryNewslettern°59 49

http://mpora.com/videos/AAddrwx3bn78 The Global BMX team did a great trip to South Asia and rode with the kids and did demos all over. This video went down really well!

Kye Forte had an interview in Ride about him winning a Lifetime Achevement award. The pic was taking from inside his shop where he has the big DC wall that was used in the Warehouse project. It is now a shoe display wall!

• Nice new ad with Jack Clarke wearing his DC’s.

• A Quick rider round up with Ben Wallace

DCShoesFebruaryNewslettern°59 50

Martyn Tambling had a new ad in Ride mag, also he had a bike check in there as well!

Last Saturday Kye held a jam at his shop in Newton Abbott and saw a bunch of local riders head down to join in.Kye Forte's Pro Cycle Centre, ride in the BMX Jam with prizes on offer for the best riders

DCShoesFebruaryNewslettern°59 51

FMX

Jamie Squibb just recently finished 10 days at the NEC for Motorcycle Live shows He then headed to Spain to get some sunshine and do some riding with my friends, Andre Villa etc. He also recently finished the Arenacross UK tour, with Monster Energy. He got a pic and mention in London’s Metro newspaper and have had 3 pictures in TMX News. He had interviews and riding footage going out on tv and radio stations all around London, Liverpool, Birmingham and Belfast. Arena Cross stats: London 02- 11,000 people, Odyssey Arena. 7k (Sold Out), Birmingham LG Arena- 8K, Echo Arena in, Liverpool - sold out. They've added 2 more dates for next year. Who was there: Christian Stevenson and Tim Warwood hosting the event, MX: Dylan Woodcock on the 85 SW is about to win the championship and he's on DC. FMX: Jaime Squibb, Andre Villa

DCShoesFebruaryNewslettern°59 52

SURF

Luke Dillon is scoring sick waves in the Azores at the moment!

http://www.youtube.com/watch?feature=player_embedded&v=wiGPWkLGNeM Jobe Harris has a great edit from his winter in the UK. Killing it!

DCShoesFebruaryNewslettern°59 53

RETAIL

http://www.slamcity.com/blog/dc-kalis-x-slam-city

The Kalis x Slam shoe dropped in Slam City Skates this month and it has made a big impact for us in core skate. The shoe has sold really well with only 7 pairs left this week! This was a great project with a core skate retailer, and one that got loads of great coverage for us.

We have done a comp with Schuh and Freestyle Extreme to win tickets to the new Nitro Circus Movie with the world record stunt being held at the O2 in London next Thursday 28th of Feb!

DCShoesFebruaryNewslettern°59 54

VIP http://www.youtube.com/watch?feature=player_embedded&v=Q4PvcEiYqs4#! The Hit Up’s from Bristol had their My DC Life video pushed out around facebook etc.

• Harry radford came into the DC London office the other day and put up a quick pic on Instagram. He got over 100 likes in under 1hr.

• Tim Warwood and Christian Stevenson hosted the Arena Cross Tour in the UK for the last 2 months and were wearing DC head to Toe!

DCShoesFebruaryNewslettern°59 55

BRAND

http://www.facebook.com/events/118224055020934/ Last week DC supported the new music night called Scratch the B-Side at the popular Notting Hill Arts Club in London. We will be sponsoring next months as well, also another big end of summer party. Every month they press a limited flexi vinyl of the guest artist which clubbers can buy on the night or off the website. Very cool

We have been posting up and supporting the Nitro Circus Movie launch that is happening in the UK on the 28th of Feb. We have tickets to the world record stunt event at the O2 in London and letting people know it’s out.

DCShoesFebruaryNewslettern°59 56

CLIPPING

• Crack

STREETWEAR JACKETS

• DRAPERS

DC CAMO SOCKS Holiday product and competition

DCShoesFebruaryNewslettern°59 57

• COOLER

Black and white product- dress and Gatsby shoes

• WHITELINES

TONE BOARD- ONLINE CONTENT

DCShoesFebruaryNewslettern°59 58

• THE REASON

Must Be Nice

• WAVELENGTH

Seven Point Five Bag

• SIDEWALK

MIKE MO

DCShoesFebruaryNewslettern°59 59

• THE DAILY STREET

SLAM X KALIS

• FHM

SLAM X KALIS

DCShoesFebruaryNewslettern°59 60

• CULT EDGE

SLAM X KALIS

• FRONT

SLAM X KALIS

Also in next print issue out next week…

DCShoesFebruaryNewslettern°59 61

• CULT OF BRAND

• PLANET NOTION

DCShoesFebruaryNewslettern°59 62

SPAIN

SKATEBOARD

Teaser of the new Quiksilver Skate video featuring Cristian Cortizo. The video is gonna be shared online by chapters. Cristian’s video part is comming out soon.

DOGWAY 100 / 15 ANNIVERSARY SPECIAL SPANISH SKATEBOARD LEGENDS

DCShoesFebruaryNewslettern°59 63

SNOWBOARD

FIRST STOP OF THE DC JIB KUNG DAYS IN FONT ROMEU

EVEN WITH THE HEAVY SNOW THE DC JIB KUNG DAYS IN FONT ROMEU HAD A BIG SUCCESS.

OPEN JAM SESSION, MUSIC, DRINKS, BBQ AND A SPECIAL SURPRISE “THE CHINESE DOWNHILL” MADE THE DC JKD ONE OF THE FUNNIEST SNOW EVENT IN SPAIN.

http://www.snowornever.es/adm_test?id=2554

http://www.snowplanetmag.com/article/dc-jib-kung-days-2013/ http://www.canalsnowboard.com/content/view/3173/2/

http://ilovemyboard.com/2013/02/05/dc-nos-presenta-jib-kung-days/ http://www.inseguridad.org/content/dc-jib-kung-do-9-feb-font-romeu-2-mar-sierra-nevada

http://www.surfersvillage.com/surfing-news/59688#.URDEa4VX4y4 http://7trucks.com/2013/02/02/eug/

DCShoesFebruaryNewslettern°59 64

http://www.trickon.com/contents/fran-massaguer-desmotrando-nivel-para-dc-shoes-spain-4015

EVENT IN MADRID SNOWZONE ORGANIZED BY SAINT LARY IN COLABORATION WITH

DC FRANCE AND DC SPAIN

THE DC SPANISH CREW WAS IN MERIBEL FOR A WEEK. CAN’T WAIT TO SEE THE FOOTY.

DCShoesFebruaryNewslettern°59 65

DC RIDER FERNANDO NATALUCCI ON THE COVER OF THE SNOWPLANET LAST ISSUE. MANNY APAREANCES OF THE SPANISH TEAM IN THE MAGAZINE ALSO

PEPE SANCHEZ STYLISH FS3 STEP DOWN

DCShoesFebruaryNewslettern°59 66

SURAY FERNANDEZ OLLIE OVER

THE PINE

HUGO MORALES NEVER SAY NO TO A PILLOWS LINE

DCShoesFebruaryNewslettern°59 67

CLIPPING

DC PLY TORSTEIN DESTACATED PRODUCT

THE MIKE MO AND THE JOSEF COLORWAY ON THE PRODUCT PAGE

DCShoesFebruaryNewslettern°59 68

PORTUGAL

SKATEBOARD

Radical Skate Clube came to showroom DC

SURF

António Silva!

Photo: Luis Bento

DCShoesFebruaryNewslettern°59 69

TRAILER “O COWBOY DAS ONDAS – “ with António Silva

http://www.surftotal.com/pt/index.php/noticias/item/8123-o-cowboy-das-ondas-trailer

Every now and then, after a storm, Santo Amaro's beach is washed up by a perfect swell...

The first surfer who spots it spreads the word and after while

it's crowded. This was one of those rare days.

Clip with Antonio Silva and friends!

http://www.onfiresurfmag.com/onfire-tv/gonzalez-silva-blanco-e-

cia-em-st-amaro-338/

It was the anniversary of our athlete Tomás Valente!

DCShoesFebruaryNewslettern°59 70

António Silva , was with Garrett

Mcnamara in session in Nazareth and made history in surfing big waves

nationally. António Silva, was the only Portuguese

surfer to surf the waves of Nazaré, along with Garrett McNamara.

António Silva , was with Garrett

Mcnamara in session in Nazareth and made history in surfing big waves

nationally. Journal Record

http://www.record.xl.pt/multimedia/fotos/interior.aspx?content_id=801554

António Silva , was with Garrett

Mcnamara in session in Nazareth and made history in surfing big waves

nationally. http://www.surftotal.com/

http://www.surftotal.com/pt/index.php/noticias/item/8164-

ant%C3%B3nio-silva-faz-hist%C3%B3ria-na-nazar%C3%A9

DCShoesFebruaryNewslettern°59 71

António Silva in session in Nazareth and made history in surfing big waves

nationally. Interview http://www.onfiresurfmag.com

http://www.onfiresurfmag.com/noticias/antonio-silva-fala-sobre-a-sessao-da-nazare-mini-entrevista-exclusiva/

Antonio Silva, the only Portuguese was recognized for the Billabong XXL Awards 2013 with a picture of Diogo

D'Orey!

Tomás Valente!

Nazaré 28/01/2013 | video complete António Silva

http://www.onfiresurfmag.com/onfire-tv/nazare-28012013-o-video-

completo-704/

DCShoesFebruaryNewslettern°59 72

Antonio Silva and Nuno Matta shaper of Superbrand, on television, in the

SIC program “Sábado à luta”!

Afonso Antunes welcome to the national surf team! Afonso, with only 9 years has shown a great talent and the line has already shown potential to follow in the footsteps of his father, João Antunes, who was one of the most dominant surfer in the history of the National Surf!

António Silva, on television, in the RTP program “5 para a meia noite”

DCShoesFebruaryNewslettern°59 73

Afonso Antunes Championship Samadi 2013 by

Glacier National water- Surf Hopes! Photo: Centro Internacional de Surf

João Moreira Championship Samadi 2013 by

Glacier National water- Surf Hopes! Photo: Centro Internacional de Surf

Championship Samadi 2013 by Glacier National water-1st step Surf

Hopes! João Moreira: 2nd place category sub

14 Afonso Antunes: 1st place category

sub 12

DCShoesFebruaryNewslettern°59 74

Tomás Valente in mini-interview about the Moche Capítulo Perfeito Event

2013! http://www.youtube.com/watch?feature=player_embedded&v=duOj0oH60R

o

António Silva replaces João Macedo in Moche Capítulo Perfeito Event

2013! http://www.onfiresurfmag.com/compe

ticao/antonio-silva-substitui-joao-macedo-no-moche-capitulo-perfeito/

António Silva in mini-interview about the Moche Capítulo Perfeito Event

2013! http://www.youtube.com/watch?feature=player_embedded&v=hK62u8mL6

v8

DCShoesFebruaryNewslettern°59 75

BMX

Daniel Américo, BMX athlete

CLIPPINGS

Sponsor the program at Fuel TV “Action Sports plus” Girl will present the program always in DC clothing and shoes Action Sports plus Fuel TV http://videos.sapo.pt/Akb8Uf0jFFIKHFov9Sr8

Afonso Antunes and João Moreira welcome to the DC

national surf team! http://www.onfiresurfmag.com http://www.onfiresurfmag.com/

noticias/novos-patrocinios-kopke-na-polen-moreira-e-

antunes-na-dc/

DCShoesFebruaryNewslettern°59 76

Vasco Ribeiro! http://surfportugal.sapo.pt/

http://surfportugal.sapo.pt/competicao/surf-nacional/2218-red-bull-premeia-

melhor-tubo-do-moche-capitulo-perfeito-com-2000-euros

DC Ad Surf Magazine “Surf Portugal” January 2013

Show room Su rf Magazine “Surf Portugal" January 2013

DCShoesFebruaryNewslettern°59 77

DC team rider Kaspar Grigorjev 2nd @ MÄSSER HYPPE / Põlva

DCShoesFebruaryNewslettern°59 78

ITALY

SKATEBOARD

DC ITALY TEAM SKATE TOUR REPORT ON SALAD DAYS: featuring Daniele Galli, Toty Leone, Fabio Colombo

DCShoesFebruaryNewslettern°59 79

SNOWBOARD

Italy’s Manuel Pietropoli competing at the Snowboard World Cup Men’s Qualification Halfpipe Test Event in Rosa Khutor.

• Pro Shop Test

Proshoptest 2013 Mount bondone Now in its third edition, the Pro Shop Test has been confirmed as one of the most important operators in the Italian market snowboard and freeski. With more than 300 appearances in two days, including distributors and retailers, the Pro Shop Test has collected the consensus of the experts demonstrating the

strength of the Italian market. Look at all the pictures of the Pro Shop Test 2013 at the following link: http://www.facebook.com/ # / media / set /? a.325829690867348.80042.107327332717586 set = & type = 1 Pro Shop Test 2013 figures 98 Stores 69 Brands exposed 326 appearances (240 retailers, 62 exhibitors, 24 staff and media) 1348 products to be tested (including 522 snowboard, freeski 107, 534 attacks, 100 masks, 20 helmets, 65 boots)

DCShoesFebruaryNewslettern°59 80

CLIPPING

• On-line ad campaign

DC Mike Mo signature model in Salad.Days

Snow material test on californiasport.info

DCShoesFebruaryNewslettern°59 81

Snow material test on Snowpark.it

• Printed ad Campaign :

Primo Shoe designed by Jeykill advertising in Salad.Days Magazine

DCShoesFebruaryNewslettern°59 82

DCShoesFebruaryNewslettern°59 83

DCShoesFebruaryNewslettern°59 84

Ubrania ze stoku sprawdz! si" te# na ulicach. Dodadzq zimowym zestawom nowoczesnej $wie#o$ci. Nie chowaj ich do szaty. • Tekst: Mar %a Niedzielska

• Spodnie snowboardowe r Krojem przypomi-naj! szerokie spodnie od garnituru takie, jak nosi%a Marlena Die-trich. Mo#esz by& pew-na, #e dobrze zrobi! sylwetce. Do$& sze-rokie, ale zgrabne nogawki, uk%adaj!ce si" na bucie sprawi!, #e twoje nogi wydadz! si" niebotycznie d%ugie. Dobierz odpowiedni rozmiar! Unikaj luzów szczególnie w okolicy bioder ' nie mog! by& za du#e. Ze skórzan! rockow! kurtk! i gol-fem z wypuk%ym wzo-rem b"dziesz wygl!da& stylowo i wielkomiej-sko. Pami"taj o „ci"#-kich" butach ' motocy-klowych lub traperach ' zbyt delikatne obu-wie zachwieje propor-cjami sylwetki.

Nasza propozycja: ramoneska, Vero Moda, 219,90 z%, golf, Orsay, 39 z%, spodnie, Cropp, 199,90 z%, czapka, Parfois, 26 z%, r"kawiczki , H&M, 19,90 z%, torebka, New Look, 29,90 z%, buty, Street, 99 z%.

Sportowy look

i «J Kurtka

narciarska • Dzi"ki nowoczesnym materia%om sportowe kurtki s! cienkie i lekkie, a jednocze-$nie bardzo ciep%e. Z"by czu& si" komfor-towo, nie musisz ju# wi"c wygl!da& jak ludzik Michelin. Dopasowana kurtka $wietnie wspó%gra

hz eleganck! o%ówko-w ! spódnic! i oficer'Tcami. Narciarska kurt'Jta na oficjalne spo'"wanie? Czemu nie?!

Ten zestaw na pewno nie b"dzie nudny. Nie %!cz matej kurtki z szerokimi spódnica-mi midi i maksi ' szczególnie je$li masz masywne uda.

Nasza propozycja: kurtka, Roxy, 489 z%, sweter, H&M, 40 z%, szalik, Orsay, 42,90 z%, spódnica, Zara, 149,90 z%, kozaki, Reserved, 260,90 z%, torebka, Ouios!ue, 149,90 z%, r"kawiczki , Reserved, 26,99 z%.

!"#$#%&'()*'&*'(+,-./012&3

w mie!cie • Puchowa kamizelka

Doskona!ym rozwi" zoniem na nieco cieplejsze dni jest strój na cebulk#. Kilka warstw bluz, swetrów, marynarek i b l e z e ^ M rów, wystaj"cych jedne spod drugich nadadz" ci swobodny i modny look. Dzi#ki po!om d!ugieg o do kolan rozpinanego kardiga$nu góra sylwetki nie wygl"da zbyt ci#%ko. Zestaw z obszern" gór" potrzebuje wysmuklaj"cych w"skich nogawek spodni i mocnych „klamer" wizerunku $ nauszników i ci#%kich butów.

Nasza propozycja: kamizelka, H&M, 60 z!, top, Cubus, 29,90 z!, sweter, Reserved, 80 z!, marynarka, TK Maxx, 49 z!, spodnie, New Look, 119 z!, szalik, Jackpot, 220 z!, buty, Street, 119 z!, torebka, Promod, 50 z!, nauszniki, Marks & Spencer, 49,99 z!.

"

!«"niegowce • Wracaj" do !ask regularnie ju% od ponad 30 lat. Od modnego narciar-skiego kurortu zosta-!y nazwane chatek

'. Wygl"daj" spektaku-larnie. S" miejskim hitem. Wymagaj" jednak odpowied-niej oprawy: w"skich spodni lub leggin-sów i p!aszcza dopa-sowanego do sylwetki. Zbyt puchate lub lu&ne ubrania w zestawieniu z chatelami gro%" groteskowo pot#%n" i przysadzist" sylwet-k". Dla zrównowa%e-nia no' du%y, mi#si-sty szal (a nawet dwa naraz) lub wielofunk-cyjny komin.

Nasza propozycja: p!aszcz, Desigual, 661 z!, komin, H&M, 30 z!, kozaki, US POLO ASSN, 219 z!, legginsy, Stradivarius, 39,90 z!, torebka, Tatuum, 59,99 z!.

i

!"#$#%&'()*'&*'(+,-./012&3

• Czapka uszanka * Superciep!a pucha"ta uszanka ma same zalety. Sprawdza si# nawet w warunkach miejskich! Pasuje do zestawów casual i bardziej eleganckich. Tym z najwy$szej sty-lowej pó!ki dodaje nie-co nonszalancji. Nawet bardzo elegancki we!-niany p!aszcz w stylu dyplomatki wygl%da z ni% lekko i trendy. Uszanki nie no& tylko do szerokich p!aszczy a la Anna Karenina. Dobrze si# komponuje z futrzanymi kozakami, ujmuj%c sylwetk# w proporcjonaln% klamr#. Pami#taj, $e najbardziej twarzo-wa jest z podniesiony-mi „uszami".

Nasza propozycja: p!aszcz, Marks & Spencer, 299 z!, f sweter, TK Maxx, 50 z!, spodnie, H&M, 60 z!, !" kozaki, Deichmann, 99,99 z!, torba, \ > Reserved, 139,90 z!, czapka, DC, 139 z!, r#kawiczki , Parfois, 19,90 z!.

\

m

\ \

« Kurtka enowboardowa

Na tyle d!uga i obszerna, $e zakryje marynark# od garnitu"

j™» albo elegancki ble"Hnr. Idealnie pasuje NOO szerszych spodni I szykownych butów M sztybletów czy trzewi"JWw. Dobrze wygl%da "jk# z krótk% spódniczk% sjw/ysokimi oficerkami fólbo puchatymi Iwozakami. D!u$sza UlKurtka snowboardowa

idealnie zakryje pup#. Je&li masz szerokie bio-dra, nie &ciskaj kurtki paskiem w talii " to jeszcze bardziej pod-kre&li ich kr%g!o&'

|y wielko&'.

Nasza propozycja: • • t k a , Go Sport, 549 z!, garnitur: Marks & Spencer, spodnie, 146 z!, marynarka, 309 z! buty, River Island, 199 z!, r#kawiczki, New Look, 19,90 z!, torba, Parfois, 89,90 z!, koszula, Sabra, 129 z!.

!"#$#%&'()*'&*'(+,-./012&3

Spodnie t narciarskie L * Bardziej dopasowa-ne ni! snowboardowe, cz"sto na#laduj$ce krój I codziennych spodni b"d$ odpowiednie na ka!d$ mniej formaln$, miejsk$ okoliczno#%. Wykorzystaj ich kolor i techniczny materia& jako ciekaw$ odmian" codziennego stroju. Zestawiaj je z casualo'wymi elementami gar-deroby. Z bia&ym gol-fem i we&nian$ krótk$ kurtk$ wygl$daj$ wr"cz luksusowo. Uni-kaj jednak eleganckich p&aszczy i dodatków, bo to zbyt du!y dyso-nans stylistyczny.

Nasza propozycja: kurtka, Sabra, 129 z&, okulary, H&M, 10 z&, chusta, H&M, 56,90 z&, spodnie, Cropp, 199,99 z&, r"kawiczki, Carrefour, 14 z&, buty, Dee Zee, 149 z&, torba, River Island, 50 z&.

'•

f

< Kurtka narciarska

• Krótka puchowa kurtka zdecydowanie odm&adz a sylwetk". Jest uniwersalna. Omi-ja% j$ powinny jedynie kobiety z bardzo du!ym biustem, bo powi"kszy go optycz-nie, co obci$!a sylwet-k". Pami"taj$c o zasa-dzie: lu(na góra ' w$ski dó&, mo!esz j$ nosi% do prostych sukienek. D&ugo#% najwy!ej do kolan, bo maksi niszczy zgrabny efekt.

Nasza propozycja: kurtka, TK Maxx, 268 z&, sukienka, Echo, 180 z&, szalik, H&M, 39,90 z&, kozaki, Deichmann, 119 z&, torebka, Rese-rved, 36,90 z&, golf, New Yorker, 29,90 z&, r"kawiczki , Canefour, 14 z&, rajstopy, H&M, 49,90 z&.

!"#$#%&'()*'&*'(+,-./012&3

POLAND

CLIPPING

• Olivia Magazine 01-02-2013

DCShoesFebruaryNewslettern°59 85

• 360° Mag

Piotr Janosz at the Snowboard Fest

Piotr Janosz Burn In Show

Polish Skate Team @ DC Embassy

DCShoesFebruaryNewslettern°59 86

BRAND We are proud to announce that our showroom has had its official opening last week. SHOWROOM - This is usually austere, white room, illuminated by halogen lamps and full of racks where the brands are exposin their products. So boring… Completely different is the case of the new showroom defined by DC Shoes Poland, where in one place you can find: the latest collections of DC Shoes, DC Snowboarding, DC Womens and Moskova. Shoes, shirts, jackets, pants, accessories and... even more shoes! And it's not just about hangers and shelves, but also lounge with comfortable sofas and (perhaps primarily) skateboard mini ramp in the middle of the room, all of above in unique DC Shoes style. Last Friday we had the official opening, please check out our photos. Offical video https://vimeo.com/60740542

DCShoesFebruaryNewslettern°59 87

C

ZECH REPUBLIC & SLOVAKIA

SKATEBOARD

CZECH DC SKATER MAX HABANEC WITH HIS FEBRUARY COVERAGE

DCShoesFebruaryNewslettern°59 88

SLOVAKIAN DC SKATER PETER MOLEC AT MPORA http://kingpin.mpora.com/videos/peter-molec-elare-video.html

CZECH DC SKATE TEAM VIDEO REPORT FROM FEBRUARY BARCELONA VISIT http://www.youtube.com/watch?v=p7yvS-sbxUw&feature=youtu.be

CZECH CORE E MEDIA COVERAGE – DC SKATE TEAM IN THE USA http://www.skaterock.cz/bleskovky/the-dc-ambassadors-around-the-world-usa-ii/

DCShoesFebruaryNewslettern°59 89

CZECH CORE E MEDIA COVERAGE / DC SKATE TEAM IN MALAGA http://www.skaterock.cz/bleskovky/dc-team-v-malaze/ CZECH CORE E MEDIA COVERAGE – CZECH DC SKATE TEAM IN BARCELONA http://www.skaterock.cz/bleskovky/dc-cz-team-v-barcelone/ CZECH CORE E MEDIA COVERAGE – KIERAN REILLY NEW SHOE http://www.skaterock.cz/bleskovky/kieran-reilly-ma-svou-botu-u-dc/

DCShoesFebruaryNewslettern°59 90

SLOVAKIAN SNOW CORE E MEDIA COVERAGE – TORSTEIN WINS XGAMES http://www.boardlife.sk/snowboard/sprava/torstein-horgmo-vyhral-x-games-2013-aspen-s-trikom-switch-backside-triple-cork SLOVAKIAN SNOW CORE E MEDIA COVERAGE – ISPO REPORT http://www.boardlife.sk/lifestyle/clanok/ispo-2013-od-skejtov-ku-kolobezkam SLOVAKIAN SNOW CORE E MEDIA COVERAGE – THE DC EBASSY INFO http://www.boardlife.sk/skateboard/sprava/nassim-guammaz-v-dc-embassy

DCShoesFebruaryNewslettern°59 91

SLOVAKIAN SNOW CORE E MEDIA COVERAGE – DC SLOVAKIAN SKATER PETER MOLEC COVERAGE http://www.boardlife.sk/skateboard/sprava/volcom-europe-a-ich-video-zo-slovenska SLOVAKIAN SNOW CORE E MEDIA COVERAGE – DC SLOVAKIAN SKATER PETER MOLEC COVERAGE http://www.boardlife.sk/skateboard/clanok/peter-molec-a-marek-zaprazny-zimny-pojazd-v-ruzinove SLOVAKIAN SNOW CORE E MEDIA COVERAGE – DC SLOVAKIAN SKATER PETER MOLEC COVERAGE http://www.boardlife.sk/skateboard/sprava/peto-molec-a-jeho-serka-vo-zvolene

DCShoesFebruaryNewslettern°59 92

SNOWBOARD

CZECH DC SNOWBOARDERS PETR HORAK AND JAN

NECAS WITH THEIR VIDEO EDITS FROM WORLD CUP IN THE USA AT FREERIDE.CZ http://www.freeride.cz/snowboard/novinky/v-americkem-copper-mtn-startuje-s-ceskou-

ucasti-olympijska-kvalifikace--16070/

CZECH DC SNOWBOARDER JAN NECAS / BOARD MAG COVERAGE

http://www.boardmag.cz/skola/snb-jib/honza-necas-si-pro-swis-shopcz-pripravil-trick-tip-na-fs-boardslide.html

DCShoesFebruaryNewslettern°59 93

CZECH DC SNOWBOARDER JAN NECAS – FREERIDE.CZ COVERAGE

http://www.freeride.cz/snowboard/clanky/tricktip/frontside-1080-by-honza-necas--16259/

SLOVAKIAN DC SNOWBOARD GIRL KLAUDIA MEDLOVA / MAINSTREAM MEDIA

COVERAGE

DCShoesFebruaryNewslettern°59 94

BMX

CZECH DC VERT BMX RIDER JAN VALENTA WITH HIS BIKE CHECK REPORTED AT TBB-

BIKE.CZ http://www.tbb-bike.cz/articles/jan-valenta-bike-check-winter-2013/2024#comments

CZECH DC VERT BMX RIDER JAN VALENTA – STOCKHOLM TRIP REPORT

http://www.janvalenta.com/en/news/trip-to-stockholm_n5.htm

DCShoesFebruaryNewslettern°59 95

CZECH DC BMX RIDER ONDRA SLEZ POSTED VIDEO EDIT FROM CALIFORNIA http://vimeo.com/52923882

DCShoesFebruaryNewslettern°59 96

ESTONIA

SIMPLE SESSION

DC partners with biggest indoor event for Skate and BMX! Don’t miss it – 16/17. March 2013 Tallinn, Saku Arena

SKATEBOARD

It’s snow and cold in Estonia but for Tim it’s sunshine in Barcelona! Tim’s Embassy edit is out... Check it! http://www.thedcembassy.com/articles/view/tim-prozorov

DCShoesFebruaryNewslettern°59 97

Tim vs Barcelona...

BMX

DC Estonia welcome’s to the team

Talis Viirpalu

DCShoesFebruaryNewslettern°59 98

SNOWBOARD

PiuPau crew’s yet another edit.. http://vimeo.com/58567509#at=0

Estonian Snowboard champs: Big Air – Keijo Ruuver 2nd

Slopestyle – Sulev Paalo 1st, Keijo Ruuven 2nd

http://www.youtube.com/watch?feature=player_embedded&v=2NBV0oJJO1g

Congrats!!

DCShoesFebruaryNewslettern°59 99

SWEDEN

SKATEBOARD

Josef Scott Jatta won Video part of the year and 2012 abroad Performance of the year at this years Swedish skateboard Awards.

DC sponsorder contest in Gothenburg. Video from the event can be seen here: http://vimeo.com/59845453#

DCShoesFebruaryNewslettern°59 100

Our teamrider Joakim Poijo has a 10 page interview.

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SNOWBOARD

Our teamrider Måns Hedberg won the contest

” SWEDISH SNOWBOARD SERIES/ SOULPARK GRAND OPENING”

NITRO CIRCUS

Universal are doing Nitro Circus 3d movie premiers in approx 25 citites in Sweden. DC is a part of the premiere tour.

DCShoesFebruaryNewslettern°59 102

CLIPPING

Mike Mo Spread

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BULGARIA

SNOWBOARD

The 14 year old snowboarder Simeon Mitrev received a DC BIG SPIN Wild Card to compete with the big boys.

DC BIG SPIN BOROVETS 2013 The DC BIG SPIN snowboarding competition took place on the 16th of February at the Borovets winter resort. The aim of the competition is to focus on fair judging of the riders’ abilities to do tricks with rotations, and the competition to be easy to follow by the spectators. The rules of the DC BIG SPIN competitions are simple, the tricks that count are tricks with horizontal rotations. Each competitor, to qualify for the finals, has to land two tricks of which he rotations add up to a total of 900 degrees rotations. If the landing is not clean the run does not count. Then for the finals every rider who has qualified gets two runs each, the rider with the highest total of rotations wins the 500 euro cash prize. There is an additional prize for ''The Most Stylish Rider'', a DC Torstein snowboard. The rider is selected by the Wildberries crew.

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Some video footage from the DC BIG SPIN competition was aired on the 22:00 o'clock news on National television

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NORWAY

SKATEBOARD

12 year old Mats Hatlem skating Woodward vert ramp in USA: http://www.tacky.no/skateboard/video/default.aspx?id=256985 DC skate movie Delta Charlie 4 is in progress! Check this first dogbone: http://cyclone.no/2013/02/20/delta-charlie-4-dogbone/

DCShoesFebruaryNewslettern°59 106

SNOWBOARD

Markus Olimstad pulled a heavy line during practice in a contest this weekend! http://cyclone.no/2013/02/25/line-med-markus-olimstad/

Torstein Horgmo got voted 2nd most influential rider of the year by Snowboarder magazine: http://cyclone.no/2013/02/21/snowboarder-magazine-riders-of-the-year/ Torstein Horgmo & Mons Røisland ripping last season in mammoth: http://cyclone.no/2013/02/21/torstein-mons-shreddin

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Mons Røisland has been shredding hard this winter. Check a small teaser of what`s to come here: http://cyclone.no/2013/02/20/mons-roisland-teaser/

DC Kiddycamp went down in February.

20 kids had a fun weekend with DC coaches & crew!

Ole Christian Hagen & Mons Røisland got first and second place in a local Norwegian contest this weekend!

DCShoesFebruaryNewslettern°59 108

LITHUANIA

SKATEBOARD

DC Lithuania sponsored full street video part by Einius Ziukas. Filmed during the last 3 years in Vilnius, Lyon, Zaragoza and Barcelona. 14 filmers from Lithuania, France, Spain, USA, Germany, Belarus and Norway. Movie premiere took place after Simple Session qualification at afterparty.

DC Lithuania welcome to skate team Lukas Garbachauskas and Emilis Morris. Both win Lithuania Simple Session qualification and go‘s to Estonia in March.

New DC sales partner in Vilnius . DC Lithuania welcome Rocky Skate Shop.

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SNOWBOARD

Lithuania best outdoor snowpark sponsoring contract.

DC Lithuania official partner with „Red Bull Tauras Venture“ . The event takes place in the city center and gathered a lot of viewers,VIP‘s and media.

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DC Lithuania offical partner with „KING OF THE MOMENT-RIDE CUP 2013“ snowboarding event .

BRAND

DC Lithuania is partner with RIDE Shop project URBAN SELECTION .

4 sessions, 4 topics, 4 parties,4 video stories. Ride Shop concept collaboration with the various Vilnius city culture participant. Different people, different activities, different jobs,

united CITY. More in march report.

DCShoesFebruaryNewslettern°59 111

FINLAND

BRAND

“DC @ Inter sport/ Sportia (SPORT 2000) purchase days/trade show” Dc was represented at the Inter sport/Sportia purchase days/trade show at Vantaa in

beginning of February.

MOTOCROSS

Robbie Maddison’s AIR.CRAFT got exposure in a few finnish offroad media sites for example: http://www.offroadpro.fi/uutinen/fmx-maddisonin-aircraft-leffa and http://www.xracing.fi/videot/robbie-maddison-s-aircraft-20130212/

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CLIPPING

DC add from the February Snow extreme and Slammer mag.

Iker representing the bipolar jacket.

DC Finland rider Elias Veijola got the cover of Slammer mag!

We are really stoked on this.

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DENMARK SKATEBOARD

Clip from contest in Silkeborg "Kongen Af Hallen".

https://vimeo.com/58823807

Nicolai Minde DC rider filmed 10 Tricks for thebossvideo.dk

https://vimeo.com/57800045

A few of our DC riders had parts in the "Skatersvin video", which a kind of "all for fun" skateboard video. Roberts Osis is sharing a part: https://vimeo.com/59295737

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Mads Sand has got his own part: https://vimeo.com/58824274

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SLOVENIA

SNOWBOARD

DC event 15-17 of Feb in our DC-monster SNB park on local resort Vogel. Here comes

some photos and video clip.

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SERBIA

CLIPPING

DCShoesFebruaryNewslettern°59 117

LATVIA

SKATE

In February our DC Latvia team joined a new skate rider Maxim Feofilov who will represent Latvia in Simple Session 13. Good luck him!

BMX

DC Latvia rider Maksims Feofilovs got qualified for the SIMPLE SESSION

13, he will be competing in Tallinn on March 16th and 17th too. http://www.session.ee/2013/riders/

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