dcs in japan & china
Post on 05-Jan-2016
36 Views
Preview:
DESCRIPTION
TRANSCRIPT
DCS in Japan & China
2006-06-14
What is the DCS?
• The Destination Control System increases the handling capacity during up-peak traffic•Gathers passengers with similar destinations to the same elevator.
phase 1 phase 2 phase 3 phase 4 phase 5 phase 6 phase 7
guidance guidance guidanceinside a liftlift call
DO P • keypad• touch screen
Norm al or reduced CO P
Elevator identifiers
Destination indicator
e.g. guidance about the system
phase 1 phase 2 phase 3 phase 4 phase 5 phase 6 phase 7
guidance guidance guidanceinside a liftlift call
DO P • keypad• touch screen
Norm al or reduced CO P
Elevator identifiers
Destination indicator
e.g. guidance about the system
F U L L C O N F IG U R AT I O N H Y B R ID C O N F I G U R AT IO N
M a in e n tr an c e f lo o r
F U L L C O N F IG U R AT I O N H Y B R ID C O N F I G U R AT IO N
M a in e n tr an c e f lo o r
F U L L C O N F IG U R AT I O N H Y B R ID C O N F I G U R AT IO N
M a in e n tr an c e f lo o r
QUESTIONS TO THINK ABOUT
DCS is becoming market standard in Europe, what will happen in Asia?
Why was Japanese version of DCS not successful in Japan in 1980s?
Japanese elevator companies represent 1/3 of China market. Do they turn against DCS in China?
Any cultural factors, which may influcence to the popularity of DCS?
768
366
52
59
488
274
Existing/Sold DCS Elevators with DCS 2005
Sources of data: MPU, FLs, competitors, EW, real estate news
8536 by Otis (2006-08)
CHN 130, TWN 20, HK 180
MISSION
To get good understanding about the needs of the Japanese and Chinese elevator users
To find differencies between the values of Japanese and Chinese people Does there exist cultural bound obstacles against the
DCS concept?
To find out what layouts and functionalities of the DOP are preferred
METHODS
Interviewing Japanese architects Interviewing and conducting scenarios to people
working or living in high-rise buildings Contacting local Elevator Associations Recording and observing general behavior in an
elevator context
In both countries on a touch screen DOPleft to right button layout is preferred
Special buttons
local letters preferred
Chinese don`t have experience with the western symbols, such as -symbol
group call usage seen as complex
i
CONCLUSIONSJAPAN & CHINA: DOP logic and layout
Foreign architects or domestic builders key influencers to the acceptance of new innovationsdomestic architects have limited influenceelevator company co-operates mainly with the
architectno elevator consultants
Keiretsu model:
CONCLUSIONS JAPAN: Architect Interview
CUSTOMER
DEVELOPER
CONSTRUCTOR
ELEVATOR COMPANY
ARCHITECT
Japanese architects highly interested in DCSbrings new opportunities to design buildingstouch screen
DCS should have concrete customer benefits ability to reduce one shaft?security card readers to combine passenger call and
access control?
CONCLUSIONS JAPAN: Architect Interview
Main reasons for the low success of DCS in Japan in 1980slow marketing/visibility
• 0 of the architects knew about the DCS conceptonly little improvement to the efficiency
• ”upgrades 20% to 30% in a VERY heavy use”brings nothing really new to the building, except costs
• DOP`s next to the elevator doors
• usage and design of the floor buttons were conventional
• floor buttons inside the elevator car (Hybrid)
CONCLUSIONSJAPAN: Architects` Interview
Time is everything to a Japanese office worker or even to the housewivesDCS instructions should explain the pros of the
system
Lack of control is not seen as problematictrust in machines integrated into the culture?being used to tube like environments: express trains, education...need to know the arrival time/location after calling it –
immediate call allocation
DCS should be sold under a local brand
CONCLUSIONSJAPAN: Office Workers` Interviews
Allocation of people into different elevators not problemthe closest friends are from the same floorno need to talk inside the elevator
Door close button is a mustwhen information of a person approaching, door close
button wouldn`t be used• how to allocate this to the passenger?
CONCLUSIONSJAPAN: Office Workers` Interviews
Instead of time, space, control and social interaction more important for Chineseknowing beforehand which elevator to take is valuedCar call buttons are a musttalking inside the elevator is normal
Knowing the arrival time of the elevator seen importantshowing the waiting time same time with the guidance?showing the location of the moving elevator?
DCS should be sold under a foreign brand No need for allocated passengers based on gender
CONCLUSIONSCHINA: Office Workers` Interviews
As in Japan, consultants` influence is minor Domestic companies are in a key role, whereas
foreign firms have the role of consulting Parties in elevator business:
CONCLUSIONSCHINA ELEVATOR ASSOCIATION
ARCHITECT CONSTRUCTOR
ELEVATOR COMPANY
DEVELOPER
AUTHORITIES
CUSTOMER
FOREIGNARCHITECT
AGENTS
FOREIGNCONSTRUCTOR
How to Proceed?
Seems that DCS less attractive for Chinese users than for Japanese
Preferred solutionsFull configuration for Japanese (Efficiency)Hybrid configuration for Chinese (Control)
Possible featureselevator calling with a mobile phonegender elevator would be too extreme
Touch screen is a mustgood modifiabilityhigh-tech atmosphere
“ ありがとうございます”
“ 谢谢 ”
top related