decision camp 2013 - shash hegde - mariner - is this skynet? giving machines a collective memory...
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© 2013
Giving machines a collective memory & intelligence
Shash.Hegde@mariner-usa.com
@DataCzar
Power Management• Different business model• Maximize life of asset• Fixed & Low TCO
Image source: http://innovative-results.com/wp-content/uploads/2011/05/emotional-eating.jpg
The unexamined data is not worth storing
Current State
IT
Current State
© 2013Inspect everything manually
Automate the “information factory”
Platform thinking
Semi-autonomous organization
Change strategy on a dime – based on data
Scale
Monetize
Vision
Give machines a memory & intelligence
© 20138
Cloud
SharePoint
PowerShell
Decision Management
Pipes vs. Platforms
Platform Thinking
© 2013
• Analytics – DW + Predictive Analytics + Tableau
• Cloud – Microsoft Azure
• Decision management – SMARTS by Sparkling Logic
Self Service Platforms
© 2013
Semi-autonomous enterprise
© 201312
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ERP
Log FilesCRM
XML
JSON
Documents
Sensor Data
Video
OLAPLegacy
Diversify – Add & Assimilate
Many data sets combined tell you more than they do separately.
• Predictive Analytics
• Prescriptive Analytics
• Machine Learning
• +
• “Knowledge University”
Forward looking data
Why Decision Management?
© 2013
Minimize Decision Fatigue
Automate – high volume, repetitive decisions
Delivering decisions not reports
© 2013
Simplified Architecture
Sensor
Sensor
Sensor
Sensor
Sensor
Customer site
Data Collection
Data Warehouse
Reports
Decision Engine
Management
ERP
Service Technician
Work Order
Knowledge University
© 2013
Change strategy on a dime
Porter’s 5 forces
Champion Challenger model
ScaleMark Seaton Photography
MonetizePlatform as a Service (PaaS)
Automated remote device management
Customer 3Customer 1
Customer 2
© 2013
• New to decision management
• Cultural & growth issues
• Data collection & integration (API’s vs ETL etc.)
• Security
Challenges
© 2013
• Automate
• Platform thinking (self service)
• Semi-autonomous organization
• Change strategy on a dime
• Scale & monetize
Summary
© 2013
Marinerwww.mariner-usa.com
Shash.Hegde@mariner-usa.com
@DataCzar
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