defining your strategy for mobile success with salesforce1
Post on 21-Jul-2015
858 Views
Preview:
TRANSCRIPT
Defining Your Strategy for Mobile Success with Salesforce1
Eric Bensley Salesforce1 Product Marketing
Defining Your Strategy for Mobile Success with Salesforce1
Eric Bensley Salesforce1 Product Marketing
Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
One question before we begin!
When thinking about my mobile strategy, I define my mobile end users primarily as:
A. Employees
B. Customers
C. Partners
Driven by 6 Revolutions
Trillions Billions connected things
customer transactions
Sales Service
Marketing
Community
Analytics
Apps
The Next Wave of Computing
Become a Customer Company
Sales Service
Marketing
Community Apps
Analytics
Connect with your customers in a whole new way
7 of 8 minutes spent in mobile apps
Mobile Apps
Mobile Web
*Source: comScore Media Metric Multi-Platform & Mobile Metric, US
Apps Dominate Time Spent on Mobile
There is a Mobile App Revolution
87% of C-level executives have a formal mobility strategy at enterprise or unit level
Source: Accenture Mobility Insights Report 2014
Top Companies are Making Mobile a Priority
Deliver Apps for Employees and Customers with the Salesforce1 Platform
All Your Employee Apps Customer Facing Apps
Your Brand
Your Logo
Salesforce1 Mobile App
Brings Your Apps Forward
Brings Your Customizations Forward
Works Seamlessly Across Your Mobile Devices
Custom Apps 4 M +companies using the Salesforce1 Mobile app
100 K ISV Apps
+300 +
We’ve Seen Incredible Momentum with Salesforce1 Mobile
Salesforce1 Mobile Helps You Go Faster
Faster Response
Times
Employee Productivity
Faster Collaboration
Faster Time to Find
Information 24% 25% 27% 29%
GET THE REPORT salesforce.com/wearablesreport or SMS text “wearables” to 65454
Salesforce for Apple Watch Salesforce1 for Apple Watch
Analytics Cloud for Apple Watch
Salesforce Wear for Apple Watch
Work Seamlessly with Microsoft
+
Open files from Sharepoint and One Drive
Create, edit, share the files on the go
Save back to Salesforce1 automatically
DWR Delivers Employee Success with a Mobile Journey
Sales Orders
Sign a Deal
Approval Requests
Access Appointments
View Client Profiles
Place Customer or
Partner logo in white area of
slide, centered horizontally
Dan McBeth Global Head of Technical Operations
Luxury lifestyle management service for high net worth individuals Lifestyle managers have a complete view of the customer in Salesforce1 Lifestyle managers spend more time with members while staying informed
Quintessentially delivers on its promises with Salesforce1
Deliver Apps for Employees and Customers with the Salesforce1 Platform
Your Brand
Your Logo
Your Customer Facing Apps Your Employee Apps
Build Apps Faster
Trunk Club Coca-Cola Honeywell ADP Virgin America Zeiss Academy of Art
Time Warner Comcast Genentech Burberry Brown Forman
More Apps Launched Per Year Faster Time
to Market Faster
Integration
70 % 80 %
47 %
Apps 4 M +
Lyft
Leader in providing luxury travelers with exceptional vacations Customer facing mobile app connects members with concierge services App is connected to customer data in Salesforce
Plan Vacation
Book Activities
Contact Concierge
View Itinerary
Give Feedback
Exclusive Resorts Delivers Customer Success with a Mobile Journey
Deliver Apps for Employees and Customers with the Salesforce1 Platform
Your Customer Facing Apps
Your Brand
Your Logo
Your Employee Apps
Salesforce1 Mobile App Workshops
Salesforce1 Lightning Theater
More Opportunities to Learn about Salesforce1 Today
Product Showcase:
Cloud Expo - Lower Level Product Showcase:
Cloud Expo - Lower Level
Mobile Resources
salesforce.com/mobile Success Community
bit.ly/SuccessSalesforce1
Key Resources to Get Started
top related