design as strategy
Post on 20-Jan-2016
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Design as strategy
Lockwood Resource
Design to differentiate
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Design to innovate
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Design to simplify
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Design for employee satisfactionLockwood Resource
Design for customer satisfactionLockwood Resource
Design for speed and cost - Before
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AfterLockwood Resource
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Interior design & art program results
improvement (change) in corporate culture
employee survey results:
– 72% reduce stress– 84% improved mood or attitude– 69% improved morale– 73% educates about various art schools, types and styles– 68% increase appreciation of cultural diversity– 60% for way finding– 43% positive impact on recruiting– 91% demonstrate company efforts to improve work environment– 92% would rather have art than not
winner CBCA corporate art award
builds brand reputation as a good corporate citizen
Lockwood Resource
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