design thinking institute august 2011

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Design Thinking InstituteAugust 2011

A US Department of Education Blue Ribbon Award Winning School

Dishmaker by Ted Selker and Leonardo Bonanni from MIT

prototype: what?

product

works like

looks like

interacts like

service/experience space story

is the iterative generation of artifacts intended to answer questions that get you closer to your final solution

is creating a concrete embodiment of a concept which become a way to test your hypotheses

is building to think

prototyping . . .

is an attitude

prototyping . . .

to gain empathy

to explore

to test

to inspire

understand the design space

build to think

test and refine solutions

inspire with your prototype

prototype: why?

prototype: fail early and often

cost of failure vs. project time

“Like this?”

“Mm, yes like that.”Developed for Gyrus ACMI, ENT Division

prototype: scale resolution

prototype: create experiences

Embrace v 0.0

Embrace v 1.0

prototype: let go

prototype resolution should match the progress of your development

identify the variable

you want to explore

let go of yourprototypes

createexperiences

prototype: how?

prototype now

prototype: identify a variable

prototype: identify a variable

prototype: identify a variable