digital marketing essentials usana 2014

Essential

Adam HildebrandDigital Marketing Manager

@AdamH1921

Digital Marketingfor growing your USANA

business

Why Online?

NetworkMarketing

Worldwide Internet Usage

40%

http://www.internetlivestats.com/internet-users/

global penetration

3,000,000,000 people use the internet regularly

Internet Usage in USANA Markets

http://www.internetlivestats.com/internet-users-by-country/.

58% penetration

1,388,000,000 people use the internet regularly

Mobile

60% of internet access is on a mobile device

http://marketingland.com/library/channel/mobile-marketing

Creating a Web Presence

Social Media

Blogs

Personal Web sites…

YourBusiness.usana.com

Who is your audience? What is your message?

Health angle? Wealth angle? Your team? Your name?

YourBusiness.usana.com

Content

Find - Understand - Act

Content

This is too…

Keep it short and simple

Getting the most out of your Personal Website

Make sure it is seen…

SEO

1. Identify keywords and use them.

Your business name is your first keyword

Tip:

SEO

2. Keep content fresh and share it

Use your business name and ask for shares

Tip:

SEO

3. Optimize your social media

Tip:Get a Google+ Business Page and Local Listing

Communication

Follow Up

Communication Edge

Lead Capture

In Summary…

USANA has made it easy for you.

Customize!

Get your website seen!

Essential

Adam HildebrandDigital Marketing Manager

@AdamH1921

Digital Marketingfor growing your USANA

business