digital marketing training course outline

BECOME A

TRAINED &

TRANSFORMED

PROFESSIONAL

DIGITAL

MARKETING

TRAINING

OUR TRAINING OBJECTIVE…

…YOUR TAKE HOME

Provide a strategic framework to assess and implement various digital marketing tactics

Explore the most up-to-date, best-practices for Search Marketing, Social Media Marketing, Mobile Marketing, Digital Strategy and Planning and Digital Marketing as a whole.

Make you a Digital Marketing Expert and enable you to market any business online

OUR TRAINING OBJECTIVE…

…YOUR TAKE HOME

Take recourse to our basic assistance and guidance to take the AdWords Exam

Take the first steps to become Analytics certified with the help of our modules

C e r t i f i c a t i o n s

10 exclusive modules

1

comprehensive course

SEARCH ENGINE

OPTIMIZATION • On Page • Off Page • Meta Tags • Keyword Analysis • SEO Tools • Link Building • Website Submissions • Case Studies & Live Projects

SOCIAL MEDIA MARKETING

• Social Media Strategy • Facebook • Twitter • LinkedIn •Google Business • YouTube •Pinterest & Instagram

SEARCH ENGINE MARKETING

• Google AdWords • Campaign Creation • CPC/PPC Bidding • Account Integration • Ad Groups & Ad Creatives

WEB DEVELOPMENT • Website: Basics • Hosting • Domain Names • The Wordpress Platform • Access Modalities • Build your own

ONLINE REPUTATION

MANAGEMENT • What it is? • ORM Strategy • Benefits • Dos & Don’ts • Guidelines • Case Study

BLOGGING • Why Blog? • Common Platforms • Blogging: Objectives • Content Creation • Monetizing • Build your own

ANALYTICS • The Google Analytics Dashboard • Tracking • User Management • Goals & Funnels • Interpretation of parameters • Case Studies

AFFILIATE MARKETING • What is affiliate marketing •Requisites of Affiliate Marketing • Cost benefits • Advantages • Process Flow • Case Studies

ECOMMERCE • Online Business Models • Cost-Benefit • Seller Modules • Case Study: Ebay • Ecommerce Marketplaces • Mobile Commerce: Concepts

EMAIL MARKETING

• Email: Basics • Opt-in/Opt-out • Building Subscribers • Content checking • Guidelines: Dos & Don’ts

More than 60 hours of rigorous training

Do your courses online

or offline

DIY Modules to help you build

your own online properties

Industry & AdWords

certified experts to guide you through the

entire course

Live Projects for all to

implement your Digital

Marketing Skills

Career Assistance WHY

NURTURE YOUR SKILLS WITH PROFESSIONALS…

…GET IN TOUCH TODAY

Drop a mail:

info@digitalmantras.in

Call us:

(+91) 78930 45284

1st Floor, "Moin Court" 6-2-46, Opposite Saleem Function Hall, Lakdi-Ka-Pool,Veer Nagar, Hyderabad, Telangana 500004 .