does 21st century technology change any rules for fundraising?

Noam Kostucki

How to use 21st Century Tech?

Part 1: communicate with your staff

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General: business, music, blogging, videos 130,000,000

Friends and family 500,000,000

Live updates: general 160,000,000

Sharing videos: 6,300,000,000 videos3rd most visited website in world

Free calls, video calls and audio conferences 11,000,000

Professional social network 80,000,000

Sharing photos: 4,000,000,000 pictures 32,000,000

Social Media in Numbers...•2nd best reason to buy = Online posts (Small World Labs)

•23,449,100 = Facebook users in the UK (Digital Buzz)

•82% = internet time spent on Social Media (Nielsen Wire)

•54% = Social Media users over 35 (Universal Maccan)

Social Media Users vs 20th Century Laggers...

✓visit your website = 9x more often (Small Lab World)

✓visit your website = 6.5 min versus 38 sec (Small Lab World)

✓spend = 54% more (Ebay)

✓loyalty = 50% longer (AT&T)

Are you also confused?

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• Wikipedia: 181 SNS• Mashable: 350+ SNS• Ning: 2,000,000 SNS

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2,000,000

1515

Do you recognize this painting?

The Family of Sir William Young talking about you on Facebook.

You don’t believe me?

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Charlie Simpson

$487,500 for Haitian charities

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1 tweet raised £7,000

Noam Kostuckiwww.bit.ly/noamkos

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