driverless cars final

DRIVERLESS CARS

& Their Impact on Retail Centers

We’ve seen them in moviesI-Robot 1 & 2

We’ve heard about them on the news.

Blind Man Finds Independence in Google Car's Driver Seat

Driverless Cars Set to Hit the Streets of London This Summer

U.S. Officials: Artificial Intelligence Now Qualifies as a Car’s Driver

Autonomous-car-breakthrough

?When will we seethem on the road?

!Soon!

“Uber’s fleet to be driverless by 2030”

Travis KalanickUber CEO

Autonomous vehicles will hit the market by 2020

Raj NairProduct DevelopmentFORD

Expect driverless cars to be in use everywhere in the next 10 years.

Anthony R. Foxx,US Secretary of Transportation

Boston Consulting Group

"the autonomous car market will be worth $42 billion"

Industry experts agree.

“Google test cars log 3 million simulated miles per day”

As designers, we see that driverless cars technology will not only revolutionize the way we travel. . .

. . . but it will also have a profound effect on infrastructure, landscape and the built environment.

Our towns and cities were shaped by the automobile.

Street widths, driveways and parking layouts have been dictated by cars.

Driverless cars will require new innovative ideas in highly trafficked retail and mixed-use projects.

U.S. Department of Transportation, Federal Highway Administration illustration.

A group of forward-thinking Cooper Carry retail and mixed-use designers landed on several ways the adoption of driverless cars will impact retail design.

Remote Parking

• needs to be parked• proximity of parking to destinations less important• cost of providing parking shouldered by developers and governments• rise in third party parking services

Bigger Valet Systems

• guests arrive and depart via driverless cars• retail centers will require an new space to accommodate larger, more robust valet system• with designated waiting areas and Concierge desks

Master Planning

The transition from traditional cars to driverless vehicles will be a bumpy road.

Everything from street widths to below-gradeparking will need to be rethought.

Street grids might need to expand or contractdepending on the size of cars.

Expanded Demographics

• More people will be mobile• Everyone from the elderly to the visually impaired will have access to transportation and more likely to visit retail centers• More accommodations for hand- icapped guests may need to be considered

Walkability The reliability of driverless cars might makeneighborhoods and cities safer for pedestrians.

Less people likely to own a personal car.

Neighborhoods, retailers and office buildings willdevelop around popular, pedestrian-orienteddestinations.

There will be an uptick in truly mixed-usecommunities, undivided by the spatial needs ofparking garages.

Self-driving trucks have made their debut in Europe. Products willbe more efficientlydelivered, enhancingretailers’ ability toquickly provide products to consumers.

Enhanced Delivery

As a result of more efficient delivery and logistics, retailers may require less brick and mortar space. Expect to see more retailers take on a business model like Bonobos where guests can try the product in store and have it delivered to their home within a day or two.

Smaller Square Footage Requirements for Retailers

Brand Experience The retail center and its retailers’ brand experiences extend beyond the property lines.

• Developers have already realized this, investing in websites & social media• Driverless cars will only add to that, creating the social experience for guests in the car before stepping foot on property

From safety features to reliability, there are lots of hurdles before society adopts the concept.

As designers, we are constantlyon the lookout for the next bigtrends that will impact our clients.And, we feel that driverless carswill need to be addressed in thefuture design of retail centers,neighborhoods, cities and beyond.

At Cooper Carry, we believe inconnecting people to place. Ifpeople are arriving via driverlesscars, our designs will adapt to thisnew transportation to seamlesslyconnect people to place. We lookforward to what the future holds!

Gar MusePrincipal

Angelo A.Carusi Principal

David W. KitchensPrincipal

Lauren Perry FordAssociate Principal

R. Allen DedelsAssociate Principal

RetailLeadership

Maria GreenawaltProject Manager

ATLANTA NEW YORK WASHINGTONcoopercarry.com