effective advocacy : making your voices heard september 2011 wbc national conference washington, dc...
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Effective Advocacy : Making Your Voices Heard
September 2011WBC National Conference
Washington, DC
Ann Marie AlmeidaPresident and CEO
AWBC
Advocacy & Leadership
Working Guidelines for Effective AdvocacyFour Agreements- Excerpt from Don Miguel Ruiz's “Code for Life”Be impeccable with your word - Speak with integrity. Say only what you mean. Avoid using the word to speak against yourself or to gossip about others. Use the power of your word in the direction of truth and love. Don’t take anything personally - Nothing others do is because of you. What others say and do is a projection of their own reality, their own dream. When you are immune to the opinions and actions of others, you won’t be the victim of needless suffering Don’t make assumptions - Find the courage to ask questions and to express what you really want. Communicate with others as clearly as you can to avoid misunderstandings, sadness and drama. With just this one agreement, you can completely transform your life. Always do your best - Your best is going to change from moment to moment; it will be different when you are healthy as opposed to sick. Under any circumstance, simply do your best, and you will avoid self-judgment, self-abuse and regret.
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Intersections of Leadership, Advocacy Entrepreneurship
Leadership
AdvocacyEntrepreneurship
A Life and Work of Congruency, Balance and Integrity
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Discover: Your Voice
Advocacy: Integrates an Increasing Complex and Interconnected World
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Leadership & Effective Advocacy
Success is influenced by:
Your Vision for the Future
Your Organization’s Mission or Goal
Your Plan: Use a SMART approach to clarify their advocacy practice
S SpecificM MeasurableA AchievableR RealisticT Time bound
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Six Steps to Making it Happen: What? How? Who? When? Where? With What?
What is the vision that drives you, what is problem you wish to solve?
How can you make change happen? What is your strategy? What do you need to carry out?
Who needs to be involved in this change? Be specific about the individuals, groups or organizations who will play a part.
When will you carry out these activities? short term, medium, longer term
timelines.
Where will these activities take place?
With what? What resources do you need? Money? Training, Education? Support? New relationships? New policies or laws? New ways of working?
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Effective Advocacy : Developing Networks, Support Systems
and Relationships
Success dependent on: Visibility: shared experiences and associations among people and organizations.Trust: listening, understanding and following through on promises.Relationships: developed in your work and life that can support your goals.Giving generously – help others get what they need.Learning, connecting, sharing.Being visible in Vertical (colleagues) and Horizontal (clients/organizations) networking circles.
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Deliver- Advocacy: Developing Networks, Support Systems
and Relationships
Make a powerful first impressions:Communication is 7% verbal, 93% non-verbal.
7% VerbalKnow your story/what you offerKnow what you represent: personal and professionalAsk questions and be genuinely interestedAlways say what you mean, mean what you say
•Copyright 2005 of Essence/M Rozenfeld
Deliver- Advocacy: Developing Networks and Support Systems
Life and Work create a web, a matrix of interconnected relationships
Make a powerful first impression:Communication is 7% verbal, 93% non-verbal.
93% Non VerbalBody LanguageDress for the impression you want to createPosture yourself confidentlyStance, handshake, distanceSmile- with whole face and voiceMake contact- it’s all in the eyesPeople like likeable peopleFeel and project energy and enthusiasm
Copyright 2005 of Essence/M Rozenfeld
Effective Advocacy: The 10 Steps
1. Design the Plan
2. Research, 360˚ Understanding the Issue , Gather Data
3. Know your Arguments- Points to Make
4. Research/Identify Influencers
5. Build, Nurture Relationships
6. Connect, Make Appointments
7. Practice: be able to Articulate Your Argument
8. Ask-Be Specific
9. Listen
10. Follow –Up and Deliver
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Effective Advocacy
Your Asset Map : Making It Happen
Outreach: Fund and Friend Raising Leadership
Community Connections
Local, State, Federal
Advocacy
Whose voice (s)?
Impact
& Results
Mentors &
Networks
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Our Call to Action
Together, we can build the strategies that sustain and support our collective good works.
Learn and Embrace Who We Are BecomingRefine our Vision
Create Plans and StrategiesMake Decisions
Make CommitmentsSupport One AnotherTrack Our Successes
CelebrateReview, Renew, Resolve
All With Gratitude.
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