effezeta ppt

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EFFEZETA

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• THE COMPANY

• THE RESULTS

• THE DEVELOPMENT

INDEX

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5 italian partners

LEASING ’79 SPA(Italy)

EFFEZETA SPA(Italy)

SEDIMEX GMBH(Germany)

ROWO SRL(Romania)

Finest Spa(Finance company for italian entrepreneurs investing in

foreign countries)

1 german partner:Mr. Mattern

10% 25%

100%

100%

75%90%

COMPANY CHART

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• An important manufacturer and distributor of chairs, tables and occasionals for the home as well as chairs for the office.

EFFEZETA (1)

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Set up in 1979.

• Based in the Industrial Chair District in the North East of Italy.

• A monthly production capacity of 200.000 items.

• An indoor surface area of 28.000 sqm.

• Part of a group that includes:

Rowo: production of wooden components Sedimex: distribution in Germany.

EFFEZETA (2)

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THE RESULTS

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100% of the TURNOVER is reached by the HOME collection and the

CONTRACT collection

Home78%

Contract22%

Tables23%

Metal 60%

Wood40%

Chairs72%

Accessories 5%

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94% of the TURNOVER is developed in EUROPE

European Union

Other Euorpean countries

75%

Others

19%

6%

SALES FORCE OF 70 AGENTS WITH A GLOBAL NUMBER OF MORE OF

7.500 SALES POINT SERVED WORLDWIDE.

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THE DEVELOPMENT

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• Effezeta, founded as an artisan workshop, is today a FLEXIBLE INDUSTRIAL GROUP, that interacts with its own partners.

OUR ASSETS

• Its CONTINUOUS SUCCESS is based on its experience and the will to experiment, on its sensitivity for beauty and functionality, but also on its CAPACITY TO CAPTURE THE TENDENCIES AND THE REQUIREMENTS of the different international markets.

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OUR COLLECTION (1)

Effezeta presents a COMPLETE and UPDATED COLLECTION.

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OUR COLLECTION (2)

Only the home collection counts MORE THAN 700 MODELS in WOOD and METAL

including chairs, tables and occasionals in a large number of combinations.

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OUR COLLECTION (3)

An important number of items is created by PROFESSIONAL DESIGNERS.

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Effezeta offers a range to use in different situations:KITCHEN, DINING ROOM, OFFICE.

OUR COLLECTION (4)

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• IMPORTANT INVESTMENTS have been done and others are planned to guarantee COMPETITIVITY and SERVICES to the customers of Effezeta.

• Thanks to its constant modernization policy, Effezeta proves every day to be a DYNAMIC AND WINNING GLOBAL PLAYER in the international furniture market.

OUR DEVELOPMENT

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• Specific PROMOTION and COMMUNICATION ACTIVITIES, aimed at the trade and the final consumer, to create BRAND AWARENESS.

• Participation in the MOST IMPORTANT WORLD TRADE FURNITURE FAIRS.

OUR INVESTMENTS (1)

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OUR INVESTMENTS (2)

• Commitment for constant investments in the RESEARCH AND DEVELOPMENT OF NEW PRODUCTS to obtain a more and more coherent range, also thanks to the COLLABORATION with professional DESIGNERS.

• Installation of a sophisticated structure involved in the development of the QUALITY of raw materials and the PRODUCTION PROCESS.

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THE COMPANY

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