emakina academy #13 : the seven sins of cms implementation

Emakina AcademyCMS Deadly sins

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Steven Volders – Technical Pre-Sales

The 7 sins – The Story

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1

2 3

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7

1. Lust

2. Gluttony

3. Greed

4. Sloth

5. Wrath

6. Envy

7. Pride

The 7 sins – The Story

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Penalty when committing a deadly sin:

“You will go to hell !”

The 7 sins - Lust

4LUST

The 7 sins - LUST

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• Avoid being seduced by too many ‘bells and whistles’.

• Identify your CMS requirements, evaluate and prioritize

them:

Ask yourself for each requirement: “What is the added value?”

• Focus on the ‘must-haves’

• Use this to benchmark solutions

6SLOTH

The 7 sins – SLOTH

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Do a CMS Project seriously. Don’t do it “in-between”

• Don’t make quick assumptions, but make funded choices.

• Don’t go lightly over “annoying” end-users.

Involve end-users from the beginning and listen to them

• Stay informing all stakeholders constantly; keep them motivated.

• Assure having good “after-delivery” services

• Don’t only evaluate the CMS tool,

also evaluate the vendor and/or the community

The 7 sins – PRIDE

8PRIDE

The 7 sins – PRIDE

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Conquer pride! Get over it, let it go…

• Don’t let personal convictions and ‘holy houses’ damaging the

company goals and targets

• Cross departmental boundaries.

Don’t only look at the ‘department’ goals (not always easy)

Discuss at direction level if needed.

• Evaluate constantly and dare to steer your approach during the

project (even if this includes a slow-down of the project)

10ENVY

The 7 sins – ENVY

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Be aware of “hidden agenda’s”!

• Keep the decision process as objective as possible

• A good ‘match’ with a supplier is important,

but the supplier choice should be a collective decision.

• Distinct clear facts with personal likes and dislikes

• Avoid mixed interests!

The 7 sins – Wrath / Revenge

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WRATH/ REVENGE

The 7 sins – WRATH / REVENGE

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Avoid resistance!

• Involve stakeholders and listen to their opinion

• Manage expectations!

Avoid miscomprehensions, uncertainty & confusion

• Spend enough time on internal communication

• Think cross-departmental. Include a communication department or include an

external consultant for change management

14GREED

The 7 sins – GREED

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“No gain without pain”

• Think Big

• Define a clear strategy,

• identify must-haves, prioritize

> Select the right future proof tool & partner

“You can’t have it all”

• Enable localization

• Keep control centrally, but

• enable localization: local content, local marketing actions,…

> Lower the maintenance effort & cost. Decrease TCO

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GLUTTONY

The 7 sins – GLUTTONY

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“walk before you run” !

• Avoid big bang

• Think big, but start small

• Identify a roadmap

• Take a phased (& iterative) project approach

• Only proceed to next step when previous deliverables are stable enough

• Pay attention to change management!

The 7 sins – What do you choose?

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The End

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Succes!