emily boyd @ fowa miami 08

From the web, to theiPhone and beyond!

Emily BoydCo-founder, Remember The Milk

Core team

RTM for short, if you want.

Task management! Yeah!

This = bad!!

Better at remembering stuff

Um... money?

Can we build it?

Benchmarking is your friend

Fast!

Scalable!

“Easy”!

Making clients do the work

Send app code and task data

Send app code and task data

SearchFilter (Smart Lists)

Change viewsManage tasks*

Send app code and task data

Operations (JSON)

SearchFilter (Smart Lists)

Change viewsManage tasks*

Launch!

Oct 2005

Gears = working on local data

Tasks on a plane

Minimize disruption

(Yay!)

Code is for sharing

http://rememberthemilk.com/dairy

Building with APIs

Pick up the milk

Just Twitter it

The more the merrier

“This new interface isawesome! I hardly need to

come to your site anymore!

Uh oh?

Convenient access

Bend the rules

Put tasks in the mail

Hax0ring Gmail

Hello, iPhone

I can has iPhone?

I has iPhone

Transitions

Transitions

Get an iPhone!

(or iPod touch)

Now for the beyond bit...

Approaching 500,000 users

Pro = special

New stuff is sweet

http://flickr.com/photos/sharynmorrow/14549114/http://flickr.com/photos/dasqfamily/173912281/http://flickr.com/photos/paolavelasquez/989266422/http://flickr.com/photos/hummy/2146986361/http://flickr.com/photos/spaunsglo/1281419890/http://flickr.com/photos/dailyjoe/441020930/http://flickr.com/photos/calevans/2265863104/http://flickr.com/photos/dalantech/1241136880/http://flickr.com/photos/rmx/312837476/http://flickr.com/photos/boothy/71402006/http://flickr.com/photos/crystalginn/339241492/http://flickr.com/photos/sbluerock/147909140/http://flickr.com/photos/hekman2007/1381784639/http://flickr.com/photos/balakov/1614997917/http://flickr.com/photos/pppedro/5829403/http://flickr.com/photos/zeetzjones/426455791/http://flickr.com/photos/niallkennedy/668565224/http://flickr.com/photos/jonbauer/687156035/http://flickr.com/photos/stianandreassen/719051910/http://flickr.com/photos/tico24/79780562/http://flickr.com/photos/strike/425845828/http://flickr.com/photos/sidereal/389531033/

Photo credits

The End

Thanks!