en ligne directe
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« En Ligne Directe »A social media enriched
radiophonic debateYan Luong
Radio Télévision Suisse22/03/2012
Source : Altimeter Group, 2010
What is En Ligne Directe ?
A daily participative debate broadcastFrench speaking Switzerland No 1 radio stationPrime time 08:00 – 08:30Journalists, Specialists, InternautsSocial, Local, Mobile
Participation through a smartphone app, facebook & twitter
Every evening around 18:30 : the question
The next morning
20-25 selected tweets and FB comments
3-5 app based recordings
Storify
Learnings
A 2.0 development processSocial media as source not centerIt has enriched the live debateIt makes the world smallerIt helps citizenship debateIt has changed the moderation process
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