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1

EnablingLowCarbonCommuni1es

Therolesofsmartplanningtoolsandplace-basedsolu1ons

ChrisJones,Ph.D.Director,CoolClimateNetworkProgramChair,BECCConferenceUniv.ofCalifornia,Berkeley

ISEEEnergy2030Sep13,2016

WeiM,Nelson,J.H,GreenblaQ,J.B.,Mileva,A.,Johnston,J.,Ting,M.,Jones,C.M.,Yang,C.,McMahon,J.E.,Kammen,D.M.,Deepcarbonreduc-onsinCaliforniarequireelectrifica-onandintegra-onacrosseconomicsectors.EnvironmentalResearchLeQers(8)014038

Mee1ngCalifornia’s2050GHGreduc1ontarget

0"

100"

200"

300"

400"

500"

600"

700"

GHG#Em

ission

s#[Mt#C

O2eq]#

Increased)Efficiency:"por&olio"of"measures"in""buildings,"transporta5on,"and"industry;""electricity"decoupling"

Low1GHG)Electricity:"low:GHG"loading"order,"renewable"energy,"fossil"fuels"with""carbon"capture"and"storage,"nuclear"

Hea6ng)Electrifica6on:"water"and""space"hea5ng"in"buildings,"some"industrial"processes"

Vehicle)Electrifica6on:"plug:in"hybrid"and"ba>ery""electric"vehicles,"including"cars,"trucks,"buses"and"trains"

Low)1GHG)Biofuels:"cellulosic"ethanol"and"advanced"biofuels""

Conserva6on:"less"driving,""more"reuse"and"recycling"

2050##Reference##

Case#

2050##Compliant##

Case#

############Policy#Landscape#"""""""Long"term"targets"needed"""""""Long"term"targets"and""""""""accelerated"implementa:on""""""""needed"""""""No"enabling"policy"framework""""""""

43%"

27%"

16%"

36%"

35%"16%"

2

Mee#ngCalifornia’s80%GHGReduc#onTargetby2050

GeneralizedLearningCurve

GeneralizedLearningCurve

2020203020402050

WeiM,Nelson,J.H,GreenblaQ,J.B.,Mileva,A.,Johnston,J.,Ting,M.,Jones,C.M.,Yang,C.,McMahon,J.E.,Kammen,D.M.,Deepcarbonreduc-onsinCaliforniarequireelectrifica-onandintegra-onacrosseconomicsectors.EnvironmentalResearchLeQers(8)014038

ElectricityDemandunder80%GHGReduc#onScenario

Spheres of influence

6 A Socio-Ecological Model of Human Behavior Adapted from Bronfenbrenner’s Ecological Framework for Human Development

PublicPolicy

Communi1es

Organiza1ons

Interpersonal

Individual

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

fuel production

w ater / w aste

construction

grains / bakery

entertainment

medicalpersonal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction

grains / bakery

entertainment

medicalpersonal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Carbon footprint of average U.S. household 50 metric tons carbon dioxide equivalents (CO2e) per year

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

7

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Carbon footprint of average global household 10 metric tons carbon dioxide equivalents (CO2e) per year

8

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Average global household under climate stabilization 2 metric tons carbon dioxide equivalents (CO2e) per year

9

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

fuel production

w ater / w aste

construction

grains / bakery

entertainment

medicalpersonal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction

grains / bakery

entertainment

medicalpersonal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Carbon footprint of average U.S. household 50 metric tons carbon dioxide equivalents (CO2e) per year

10

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

fuel production

w ater / w aste

construction

grains / bakery

entertainment

medicalpersonal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Previous studies: •  Fuel processing •  Fuel transport/storage •  Power plant construction Our study: •  Procurement •  Full supply chain LCA

energyindirect

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction grains / bakery

entertainmentmedical

personal care

personal

entertainmentcharitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Carbon footprint of average California household 47 metric tons CO2e per year

11

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction

grains / bakery

entertainmentmedical

personal care

personalentertainment

charitymisc.

education

-

2

4

6

8

10

12

14

16

18

Transportation Housing Food Goods Services

mt C

O2e

/yr

Carbon footprint of average St. Louis household 49 metric tons CO2e per year

12

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack foodmeatdairy

fruits & veg.

furniture & appliances

clothing health care

motor fuel production

auto. maintenan.

electricity production

energy indirectw ater / w asteconstruction

grains / bakery

entertainmentmedicalpersonal carepersonalentertainmentcharitymisc.education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

1-person CA household: $10k/yr Carbon footprint: 16 tCO2e/yr

13

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack foodmeatdairy

fruits & veg.

furniture & appliances

clothing health care

motor fuel production

auto. maintenan.

electricity production

energy indirectw ater / w asteconstruction

grains / bakeryentertainment

medicalpersonal care

personalentertainment

charitymisc.education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

1-person CA household: $45k/yr Carbon footprint: 31 tCO2e/yr

14

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meatdairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirectw ater / w aste

construction

grains / bakery entertainmentmedical

personal care

personalentertainment

charitymisc.

education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

2-person CA household: $70k/yr Carbon footprint: 51 tCO2e/yr

15

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirectw ater / w aste

constructiongrains / bakery

entertainmentmedical

personal care

personalentertainment

charitymisc.

education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

3-person CA household: $70k/yr Carbon footprint: 55 tCO2e/yr

16

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction grains / bakery

entertainmentmedical

personal care

personalentertainment

charitymisc.

education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

4-person CA household: $70k/yr Carbon footprint: 61 tCO2e/yr

17

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

motor fuel (direct)

air travel

vehicle mfg

natural gas snack food

meat

dairy

fruits & veg.

furniture & appliances

clothing

health care

motor fuel production

auto. maintenan.

electricity production

energy indirect

w ater / w aste

construction

grains / bakery

entertainmentmedicalpersonal care

personalentertainment

charitymisc.

education

-

5

10

15

20

25

Transportation Housing Food Goods Services

mt C

O2e

/yr

4-person St. Louis household: $70k/yr Carbon footprint: 64 tCO2e/yr

18

Source: coolclimate.berkeley.edu Jones & Kammen (2011)

23

TypicalCaliforniaSchool

But,doesinforma1onchangebehavior?

PublicPolicy

Communi1es

Organiza1ons

Interpersonal

Individual

CoolCalifornia Challenge

25

Sponsored by:

26

Theore#calFounda#onforCompe##ons:Whydotheywork?1.  Compara#veFeedback:letpeopleknowhowwelltheyaredoingvs.peers

2.  Norms:provideinforma1ononwhatothersaredoingandexpectedbehavior

3.  Collabora#on&Compe##on:fostercollabora1onwithingroupstomeetgoals;friendlycompe11onbetweenout-groups

4.  SocialDiffusion:spreadadop1onthroughexis1ngsocialnetworks

5.  Gamifica#on:earningpointsforsmalltasksand“levelingup”increasesenjoymentoftakingac1ons

6.  Incen#ves:recogni1onandtangiblerewardsprovideposi1vefeedbackforaccomplishments

7.  Visibility:Visibleac1onsaremoremo1va1ngthaninvisibleac1ons

8.  Self-efficacy:byworkingtogetherpeoplefeelliketheycanmakemeaningfulcontribu1onstoaddressclimatechange

Vine,E.,andJones,C.M.(2015)

Electricityconsump1onoftreatmentvs.controlgroupTotalsavings=14%

28

!"!!

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!200!!

!300!!

!400!!

!500!!

!600!!

!700!!

Marchl2012!

April2012!

May2012!

June2012!

July2012!

August2012!

September2012!

October2012!

November2012!

December2012!

January2013!

February2013!

March2013!

April2013!

kWh!

CONTROL'

TREATMENT'

Source:JonesandKammen(2014)

Davis is the “Coolest California City” 2014

29

30

Riverside is the “Coolest California City” 2015

ARBBoardMemberBarbaraRiordan,RiversideMayorRustyBailey,ARBBoardMemberJudyMitchell,&ARBChairmanMaryD.Nichols

Claremont is the “Coolest California City” 2016

32

PrimaryMo1va1onstoPar1cipatebyDemographics

Highlights

•  20,000students,staffandfacultyat10campuses(5%oftotalpop.)•  >100,000stories&25,000photossubmiQed•  >$1Minenergysavings•  Cost:$100,000

“Iusedtobescaredoftakingthebusonlybecauseofthescheduleandrunninglate.Buttakingitwithagroupoffriendsmakesiteasier!”

“Meandmyfriendshavestartedcarpoolingwheneverwegooff-campusforfoodorshopping.Wealsohavestartedridingbikes(whichishardinthecoldweather),butwemanage!”

“Alwayswearinglongsleeves,sweaters,andjacketswhenit'scold.”

“AllofmyroommateshaveLEDlamps.Thatwasoneofthethingsthatallofusbondedover.Wetrytoconserveasmuchenergyaspossible.”

Spheres of influence

38 A Socio-Ecological Model of Human Behavior Adapted from Bronfenbrenner’s Ecological Framework for Human Development

PublicPolicy

Communi1es

Organiza1ons

Interpersonal

Individual

39Source:JonesandKammen(2014)Env.Sci&Tech.

HouseholdcarbonfootprintsinEastCoastMetropolitanAreas

40

41

CBEIProducts

42

•  Inventorytables&graphsatregional,county,andcityscale•  MapsshowingGHGfootprintatfine-grainedlocalscale

metric tons CO2e / household

Motor Vehicle Fuel

HouseholdGHGEmissionsfromTransporta#onbyBlockGroup

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PACIFICA

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REDWOOD!CITY!

BELM

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LA!HONDA!

SAN!CARLOS!

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GILRO

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SF! SAN!MATEO! SANTA!CLARA!

metric!tons!CO2e!!per!hou

seho

ld!

San!Francisco!&!South!Bay!CiUes!"!Average!Household!Carbon!Footprint!

Services!

Goods!

Food!

Housing!

TransportaUon!

44

MajorLessons&Recommenda#ons•  GHGreduc1onopportuni1esvarygreatlybyloca1on,demographics,sector

•  Behaviorchangeatscalecanbecost-effec1ve….ornot(enablingsorwarecanhelp)

•  Localgovernmentsshouldincorporateconsump1on-basedinventories&percapitatargets

•  80%GHGreduc1onfromconsump1onperspec1venotpossible–perhaps50%max

•  ThemixofGHGmi1ga1onopportuni1esdependsonstrengthoftarget

•  FoodbecomeslargestsourceofGHGemissionsunderaggressiveGHGmi1ga1on

•  Pop.densifica1ongenerallynoteffec1veinsuburbs;focusonurbancores&controlsprawl

•  Nearcompleteelectrifica1onofvehiclesandhea1ngneededtomeet80%reduc1ontarget

•  MethodscalestoallU.S.ci1es,coun1esandstates

Citedreferences:

Vine, Edward L., and Christopher M. Jones. "Competition, carbon, and conservation: Assessing the energy savings potential of energy efficiency competitions." Energy Research & Social Science 19 (2016): 158-176. 

Christopher M. Jones and Daniel M. Kammen. A Consumption-Based Greenhouse Gas Inventory of San Francisco Bay Area Neighborhoods, Cities and Counties: Prioritizing Climate Action for Different Locations. Report prepared for the Bay Area Air Quality Management District. December 15, 2015. 

Christopher M. Jones and Daniel M. Kammen. The CoolCalifornia Challenge: A Pilot Inter-City Household Carbon Footprint Reduction. Report prepared for the California Air Resources Board under contract 10-325. November 2014. 90 pages. 

Christopher M. Jones and Daniel M. Kammen, Spatial Distribution of U.S. Household Carbon Footprints Reveals Suburbanization Undermines Greenhouse Gas Benefits of Urban Population Density. Environ. Sci. Technol., 2014, 48 (2), pp 895–902. 

Christopher M. Jones and Daniel M. Kammen, Quantifying Carbon Footprint Reduction Opportunities for U.S. Households and Communities. Environ. Sci. Technol., 2011, 45 (9), pp 4088–4095 

WeiM,Nelson,J.H,GreenblaQ,J.B.,Mileva,A.,Johnston,J.,Ting,M.,Jones,C.M.,Yang,C.,McMahon,J.E.,Kammen,D.M.,Deepcarbonreduc-onsinCaliforniarequireelectrifica-onandintegra-onacrosseconomicsectors.EnvironmentalResearchLeQers(8)014038

Thankyou

cmjones@berkeley.edu

53

Mo1va1onClimatechangeistheresultofcountlessdailyac1onsbybillionsofpeople,embeddedincomplexeconomic,socialandculturalsystems.Howcanhumanitymassivelyscaleuptheadop1onofawiderangeoflowcarbontechnologiesandprac1cestoverydiversepopula-ons,eachwiththeirownvalues,mo1va1ons,barriers,opportuni1es,abili1esandcompe1ngpriori1es.

CoolClimateVisionSmartToolsforaCoolerPlanet

Acceleratethetransi1ontoacleanenergyeconomythroughsmartgreenhousegasdecision-makingtoolsandprogramsSmarttoolsandprograms:•  ProduceSMARTrecommenda1ons(specific,measurable,achievable,relevant,1me-bound)•  Mo1vatebehaviorchange(e.g.,feedback,norms,messaging,socialdiffusion…)•  Arvullydesigned(user-friendly,aesthe1callypleasing)•  Responsivetouserinput(engaging,learning)•  Tailoredtospecificaudience(smartdefaults)

PublicPolicy

Communi1es

Organiza1ons

Interpersonal

Individual

Modeledvs.ActualResultShowsEfficiencyofEachLoca#on(policy+behavior)

R²=0.61

0

3000

6000

9000

12000

15000

- 3,000 6,000 9,000 12,000 15,000

kWhpe

rhou

seho

ld(P

G&E)

kWhperhousehold(CoolClimateModel)

AveragekWhperhouseholdbyzipcodeCoolClimatevs.PG&Edata(2013-14)

AMeasureofTechnicalPoten#alforEnergyEfficiency(electricityonly)?

R²=0.61

0

3000

6000

9000

12000

15000

- 3,000 6,000 9,000 12,000 15,000

kWhpe

rhou

seho

ld(P

G&E)

kWhperhousehold(CoolClimateModel)

AveragekWhperhouseholdbyzipcodeCoolClimatevs.PG&Edata(2013-14)

TechnicalPoten1al:~30%atmeanusage

AMeasureofAchievablePoten#alforEnergyEfficiency(electricityonly)?

R²=0.61

0

3000

6000

9000

12000

15000

- 3,000 6,000 9,000 12,000 15,000

kWhpe

rhou

seho

ld(P

G&E)

kWhperhousehold(CoolClimateModel)

AveragekWhperhouseholdbyzipcodeCoolClimatevs.PG&Edata(2013-14)

AchievablePoten1al(1SD):~20%atmeanusage

• CBEIis~35%largerthanproduc1on-basedinventory• GHGfootprintisgenerallylowerinurbancoreareas-smallerhomes,lowervehicleownershiprate,beQertransit

• Varia1onbetweenblockgroups:ra1oof7to1• Varia1onwithin(largeci1es):ra1oof4or5to1• Varia1onbetweenci1es:ra1oof3to1•  Lessvaria1onbetweencoun1es:-averageannualGHGfootprintrangesfrom39to49metrictonsperhousehold

BayAreaGHGFootprint

58

Natural Gas

tCO2e / household

A. Electricity

B. Natural Gas

59

Largevaria1oninsizeandcomposi#onofGHGfootprintCoolClimateNetworkmodelincludes30+factorsBut6factorsaccountfor92%ofvaria1oninGHGfootprint:•  vehicleownershiprate•  householdincome•  householdsize(#people)•  sizeofhome(squarefootageofdwellingunit)•  carbonintensityofelectricity•  popula1ondensityofneighborhood

KeyFactors

60

TopPolicyRecommenda#ons

1.  IncorporateCBEIinClimateAc1onPlans2.  Urbaninfill:directfuturedevelopmenttoareaswithlowGHGs3.  Promoteelectricvehicles(especiallyinhigh-VMTareas)4.  Promotehealthydiets(e.g.,schoolprograms,meatlessMondays)5.  Requireelectrichea1nginnewhomes6.  Promotesustainableconsump1on:shirfromgoodstolocalservices7.  Promoteefficienthomesize:e.g.,taxincen1vesforsmallerhomes8.  Behaviorchangeprograms(e.g.,energyreduc1oncompe11ons)9.  Promotelow-carbonprocurementdecisionsinlocalbusinesses10. Adopt50%by2050percapitaconsump1on-basedGHGtarget

CBEIMethodology•  Expenditureprofilesforaveragehouseholdineachofthe~4,700

CensusblockgroupsinBayArea–thenscaleup•  Localinputdata:

•  Electricity&naturalgas(byzipcode…modifiedtoblockgroup)•  Other:pubictransit,fueleconomy,recycing/compos1ng•  Censusdata&weather

•  Modelingusingna1onalhouseholdsurveys(BayArearespondents)•  ConsumerExpendituresSurvey•  Na1onalHouseholdTravelSurvey•  Residen1alEnergyConsump1onSurvey

•  Life-cycleGHGemissionfactorsforthe“Kyoto6”setofGHGs-IndirectEmissions:ComprehensiveEnvironmentalDataArchive-BayArea-specificemissionsfactors(water,LCSF) 62

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