engaging with elected officials - drive electric earth day€¦ · program man...

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Engaging with Elected OfficialsSeptember 9-17, 2017

driveelectricweek.com

Engaging with State and Local Officials

Program Man

DRIVEELECTRICWEEK.ORG September 9-17, 2017

The Honorable Ted Terry Director, Georgia ChapterMayor of Clarkston, GA

Katherine Stainken Policy Director

Mary Kathryn CampbellProgram Manager, NDEW

Don’t Forget! Sept 9-17, 2017

DriveElectricWeek.org

Facebook / Twitter: @NatDriveElecWk

Instagram: @NationalDriveElectricWeek

#NDEW2017 #DriveElectric

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Making NDEW Last

Your event is a

great opportunity

to

affect state and local policy

and make NDEW last beyond

just one day.

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Why Engage with Politicos?

Elected officials + government agencies share

successes + future plans

Involvement builds media + public interest

Great opportunity for policy changes + building relationships

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Engaging: How & When

ENGAGE NOW

Invite elected officials (or candidates) to speak

Download talking points on NDEW website > resources

Request official proclamations

Request involvement of agencies

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Salt Lake City, UT

- The President of the Univ of Utah and Mayor of Salt Lake City announced a second

round of a group-buy program through U Drive Electric.

- Helped 168 community members

upgrade to clean electric vehicles.

- Program accounted

for 68% of all EV sales in the state.

- Generated positive

press coverage

Massachusetts

- NDEW events in Somerville,

Wellesley, and Southboro gave

state officials, a mayor, and an auto dealer

an opportunity to announce EV programs

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Los Angeles, CA

- California Air Resources Board Chair, Mary Nichols, and other dignitaries spoke

- Festivities in LA also demonstrated the City of Los Angeles’ commitment to grow EV use

in the city, as outlined in Mayor Eric Garcetti’s Sustainable City pLAn

Ted Terry

Mayor of Clarkston, Georgia

Director, Sierra Club Georgia Chapter

Co-organizer, Alpharetta NDEW event

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Day of the Event

Decide who will …

Introduce officials + speakers

Accept the proclamation, cut ribbon; etc

Take hi-res photos

Live tweet and post on social media(#NDEW2017)

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Other Tips

Offer guided tours

Confirm interview available on site

Post-event press release + thank attending politicos

Q & A

Email mkcampbell@pluginamerica.org or mary.lunetta@sierraclub.org

DRIVEELECTRICWEEK.ORG September 9-17, 2017

Don’t Forget! Sept 9-17, 2017

DriveElectricWeek.org

Facebook / Twitter: @NatDriveElecWk

Instagram: @NationalDriveElectricWeek

#NDEW2017 #DriveElectric

DRIVEELECTRICWEEK.ORG September 9-17, 2017

THANK YOU!

We look forward to working with you to make

2017 the best NDEW yet!