enterprise entrepreneurship series atlanta - march 2 presentations

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Brock KollsChief Open Innovator brock@TechSquare.co

Philosophies enterprise organizations should adopt when transforming both their internal and external innovation practices.

When external technology starts coming in

Innovation Filtering

Unsolicited opportunities can’t easily be connected to business

low chance of success

Technical targetsfilter by sharing a need first

higher chance of success

Anonymous: A world leader in information technology…

Need: …seeking experts, startups, and solutions in the space of vehicle security…

Target: …of particular interest are in-vehicle sensor technologies and approaches for autonomous vehicle applications…

Response: non-confidential description of proposed technology and list of any published patent applications or issued patents.

Portfolio management filters targeted opportunities for fit, risk, & readiness best chance of success

Unsolicited opportunities can’t easily be connected to business

low chance of success

Technical targetsfilter by sharing a need first

higher chance of success

Internally thinking and acting entrepreneurially

Startup Partnering

Simplify expectations – explore, pilot, commercialize

Flexible agreements – pay at start of work phase – take right to negotiate license– avoid M&A and commercial terms– milestones instead of deadlines

Internal

Mentors & partners – write & fund retired exec into SOW– understand scale early

Build Knowledge

Discover Startups+

Cha

lleng

e

+

LEARN

Decide Partner vs. Build

Assess Opportunities ++

EXPLORE

Pilot & Accelerate

@BUILD

PARTNER

On Campus

Work With Startups

Work Like Startups

Laun

ch

@

BUILD

Our method is to connect the services we offer to ‘Build Something From Nothing’ with you

Learn + Explore + Build = MVP

Brock KollsChief Open Innovator brock@TechSquare.co

Let’s build something together @

Geoff WilsonPresident & Founder gwilson@352inc.com

@Geoff352

Innovation with external teams.

It took a year and a half to get to market.

User feedback came too late and we had no time or budget left to iterate.

Less than two years after launch, we shut down.

Fast forward to 2011.

New plan:

Build a Minimum Viable Product (MVP) Get it into user’s hands within 90 days

Let user feedback to dictate our roadmap Quickly iterate and get new versions to our users

Social News Desk

85% of all U.S. local TV newsrooms use SND.

What worked:

Build a Minimum Viable Product (MVP) Get it into user’s hands within 90 days

Let user feedback to dictate our roadmap Quickly iterate and get new versions to our users

Our corporate clients needed to do this too!

Innovation is 99% iteration.

Quality Assurance

Back-end Developer

Back-end Developer

Front-end Developer

Scrum Master

User Experience Designer

Quality Assurance

Back-end Developer

Back-end Developer

Front-end Developer

Scrum Master

User Experience Designer

Clients

Sprint 1

Sprint 2

Launch

Develop in Sprints, Launch Early & Often.

Sprint 1

Sprint 2

Launch

Innovate & Iterate Based on User Feedback.

Review User Feedback, Innovate

& Iterate

Empower the team and get the rest of the organization out of their way.

Digital innovation is an experiment.

Geoff WilsonPresident & Founder gwilson@352inc.com

@Geoff352

StackfolioBringing commercial banks into the modern era.

www.Stackfolio.com

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