entertainment weekly fall 2011 movie preview issue
Post on 22-Nov-2014
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515
Entertainment Weekly:2011 Fall Movie Preview Issue
We turn action codes into mobile engagement on any mobile phone.
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515 2
Action Codes Are Promoted Throughout the Issue
Code and instructions featured in the Editor’s Note
Scan to Subscribe
Central Page Provides Instructions for Scanning
Links Directly to Main Playlist
Additional Promotional Opportunities
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515 3
Repetition of Codes Increases Overall Engagement
See Clips and Trailers From This Fall’s Biggest New Releases
Action Codes Bring the Summer Movie Issue to Life
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515 4
Action Codes Lead to Interactive Movie Pages
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515 5
Comprehensive Content Engages Readers
Facebook, Twitter, and Email Sharing
Link to Entertainment Weekly Homepage
Provides Release Date and Movie
Information
Link Back to the Main Playlist
Watch Exclusive Video
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515 6
After Video Links to Complete Video Playlist
Access all preview pages from Playlist
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Copyright 2011 Nellymoser, Inc. ● Proprietary and Confidential ● www.nellymoser.com ● +1-781-645-1515
Thank you.
We turn action codes into mobile engagement on any mobile phone.
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