evento mobilidade 2016 - como a inteligência artificial e os chat bots estão mudando o turismo...

COMO A INTELIGÊNCIA ARTIFICIAL E OS CHAT BOTS ESTÃO MUDANDO O TURISMO ONLINE?

KAIO PHILIPE

Country Manager

KAYAK

AI AND

CHAT BOTSBy Kaio Philipe

The App Boom is Over…

The App Boom is Over…

But that doesn’t mean the App business

Is dying…

One App to rule them all…

SEARCHES THROUGH

SITES LANGUAGES

APP DOWNLOADS

DATA POINTS

EACH DAY

OVER

MADE ON KAYAK EACH YEAR

Q U E R I E

1 . 5 B I L L I O N40 20

55,000,000 30BN

S

Annual revenue

USD 9,9 Bi

Market cap

~USD 74 Bi

Largest Online Travel

group in the world

How we Behave:

Part Scientist, Part Cowboy

I Google, therefore I Bot….

Service Conversation

Facebook Messenger

ChatBot. . . . . . . . . . . . . . . . . . . . . . . . . .

PR Launch

The caipirinha Bot

Social media impact. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

With great usability comes great Bugs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Now you can book travel by speaking to

KAYAK, via Amazon’s Alexa

Use of AI on eCommerce

BOT BOOM!