facebook training guide: how to increase the organic reach of your posts

Post on 27-Aug-2014

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In the latter part of 2013, some marketers and business owners began to notice that their Facebook posts didn’t seem to be reaching as many people. Although there wasn’t anything conclusive evidence at first, it’s now been confirmed that Facebook has taken steps to reduce the exposure of posts made by businesses. The main exception to that reduction is the changes Facebook has made in terms of encouraging paid distribution.

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