fan survey 2017/18 · summary of fan demographics • 2439 fans took part • 2023 male and 416...

Fan Survey

2017/18

Summary of fan demographics

• 2439 fans took part

• 2023 Male and 416 Female

• 1735 17/18 Season Ticket Holders

• 422 17/18 Members

• 282 non members

Summary of fan age ranges

Age Ranges Members Season ticket holders

Under 16 4 12

17 – 30 78 309

31 – 50 140 474

51 – 65 136 551

65 + 64 376

No date of birth registered - 13

282 non members did not specify their age

If the Club was allowed to do it, would you support the

introduction of a safe standing area at Carrow Road?

YES NO NOT

SURE

I believe the creation of a safe standing area would

improve the atmosphere at Carrow Road.

YES NO NOT

SURE

If a safe standing section is created I would like to stand

there to watch games.

YES NO NOT

SURE

I would support the creation of a ‘singing area’ at Carrow

Road, with flexible ticketing arrangements making it easier

for fans who want to sing to congregate together.

YES NO NOT

SURE

I would be interested in moving into a designated

singing area if one was created.

YES NO NOT

SURE

I believe the Club should do more to encourage a better

atmosphere through its pre-match build-up and half-time

activities on a matchday.

YES NO NOT

SURE

The big screen between the Barclay and the South Stand

has been a positive addition to the experience.

YES NO NOT

SURE

Are you aware of the Club’s matchday Family Fanzone

held at Carrow Park?

YES NO NOT

SURE

With reference to the Club’s matchday Family Fanzone,

select which (ONE) statement most applies to you?

Always visit

Aware but choose not to

Sometimes visit

Not Aware

With reference to the Club’s matchday programme

‘OTBC’, select which (ONE) statement most applies to

you?

Always buy

Aware but choose not to buy

Sometimes buy

Not Aware

Receive free as part of a package

Do you feel safe inside Carrow Road

on matchdays?

YES NO

How would you rate the quality of stewarding

at Carrow Road on matchdays from 1 to 5?

In general how would you rate the quality of facilities

at Carrow Road on matchdays from 1 to 5?

How would you rate the cleanliness of Carrow Road

on matchdays from 1 to 5?

Which of these sources of information about Norwich City

do you use on a matchday? (PLEASE SELECT YOUR TOP THREE)

Through which of the following channels would you like

to hear from us about the latest Norwich City news and

updates? (PLEASE SELECT YOUR TOP THREE)

Through which of the following channels would you like

to hear from us about the latest Norwich City ticketing

information? (PLEASE SELECT YOUR TOP THREE)

Through which of the following channels would you like

to hear from us about the latest Norwich City

merchandise? (PLEASE SELECT YOUR TOP THREE)

Do you ever purchase the first team

replica home kit?

YES NO

Do you purchase food/drink on

matchdays at Carrow Road?

YES NO

• Over 230 of the 1354 who commented were satisfied with what

we currently have on offer and a large number made no

comment. Chips or Fish and Chip van was a popular request.

• Sandwich bar was also a request

• More healthy options – such as jacket potatoes, salad bar

• Bigger selection of beers including craft beer

• Tea/Coffee and Confectionery stall

• A few requests for Yellows to be re-opened

What type of food outlets would you like

to see sited at Carrow Road?

What do you spend on average at a kiosk at

Carrow Road on a matchday? (PLEASE SELECT ONE)

£0 - £1 £1 - £3

£3 - £5

Don’t purchase

£5 - £10