fast forward mobile outreach

Exploring the Intersection of Mobility Management and Transportation Planning

The story of the Fast Forward Mobile Outreach Bus

Tulsa, OK

April 16, 2015

Presented by James Wagner, AICP

The problem:

Public had little knowledge of public transportation options, costs and benefits

The solution:

Create a tool that would access the Tulsa region an educate citizens on transit and funding

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The transformation

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Before After

The transformation

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Before After

Mobile Outreach Bus

Mobile Outreach Bus

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Out in the community

Transit Trivia Night

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Transit Trivia

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Inside the “Transit Lab”

Inside the “Transit Lab”

Inside the “Transit Lab”

Inside the “Transit Lab”

Displays

Menu Exercise

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Menu exercise - Capital costs

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Scenario B………….

Basic stops………….

Enhanced stops…………………..

Landscaping…………

Off-Board ticketing

$18

$5

$2

$2

$2

Total $29

Menu exercise - Operating costs

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Media Coverage

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9 Weeks of Mobile Outreach

117 Stops

2,085 Citizens Onboard

1,500 Surveys Taken

$450,000 in Earned Media

718 Comments Given

1,942 Web Hits

By the numbers

Thank you!

James Wagner, AICPPrincipal Transportation Planner

INCOG | Tulsa, OK(918) 579-9447

jwagner@incog.org