finding a job using social media

Finding a job using social media

Tuesday 20 December 2011

Today’s workshop

WiFi: BTBusinessHub-573: 8267301519

IFNET: socialmedia Break: 10.45 End: 12.30 Link to slide deck will be emailed Facilities Fire exit Name plates Feedback form

Getting jobs via social media (US)

18,500,000

10,200,000

8,000,000

“Search and be found.”

Benefits of using social media to find a job

• Reach large numbers of people• Get others to market you and your skills• Remove the gatekeeper• Find jobs that aren’t advertised• Quick and efficient communication• Your content is always up to date• Demonstrate as well as display your skills• You can make yourself stand out from the crowd• Create your own personal brand

How to use Facebook?

1. Add professional info into About Me2. List current and past employers3. Link to all your other profiles/blogs/websites4. Check your privacy settings5. Set your vanity URL6. Build your professional network7. Use Lists to separate friends/family/business8. Ask your friends and family to spread word9. Post Notes – Profile/Notes/Write a note10.Like Pages of companies you want to work for

What is LinkedIn?

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Why use LinkedIn?• Online CV• Helps you build your network• Raise your profile and develop personal brand

How to use LinkedIn• Optimise your profile• Obtain recommendations• Use Find a job• Use Advanced Search• Join LinkedIn Groups• Use LinkedIn Answers

Sign up at www.linkedin.com Complete your profile:

• Profile pic, title, summary, experience, education, recommendations, URL, skills

Import existing connections Check Colleagues, Classmates and People You

May Know

Setting up

Optimise profile with keyword/s:

1. Headline2. Current work experience3. Past work experience4. Websites5. Summary6. Specialities7. Skills8. Unique personal URL

“Be found”

Focus on Groups related to your sector

See Groups You May Like

Get noticed by adding value to discussions

Set the frequency of Group digest emails

Using Groups

Using Answers

Identify categories of expertise

Ask and answer at least one question a week

Connect with experts and those whose questions you answer

Answer in depth questions via email/blog

140

Understand

Tweets Followers Following/Friends Retweets (RT) Mentions/@ Messages Direct Messages (DMs) Hashtags # Lists Favorites Trending

See Glossary for more info

Optimal setup

Add name Add location URL…that works Twitter name State your skills/looking for work in Bio Professional human photo Customised background Make yourself memorable!

How to use Twitter to find work

1. Follow companies you want to work for2. Engage with social influencers3. Use Advanced Search to find vacancies4. Download Tweet Deck and setup columns5. Network with industry professionals6. Follow local lists:

• Cheltenham tweeters (from @intranetfuture) and 2• Glosbiz (from @glosjobs) and 2, 3, 4

.

Recruitment agencies/sites

@randstadchelt@glosjobs@jobscheltenham@gbsolutions@cheltenhamJCP@enjoy_your_job

Accounts to follow

Why use Google+?• Target your jobs search using Circles• Video interviews using Hangouts• Add Google+ Pages to your Circles

Why use YouTube?• Make yourself stand out• Easily shared• Employees get to see the real ‘you’

Example of video CV

Tools

• TweetDeck• Tweet Spinner• Bitly• Buffer• Facebook Search• LinkedIn Search• Twitter Search• Social Mention• Google Alerts

HomeworkGeneral• Check out Can Facebook get you a job?• Download Tweet Deck and setup columns• Optimise profiles and check privacy settingsFacebook• Set up Lists• Post notesTwitter• Follow companies you’d like to work for• NetworkLinkedIn• Search jobs regularly• Get involved in Groups/Answers

Questions?

Connect

01242 332016intranetfuture.comfacebook.com/intranetfuture@intranetfuture on Twitteruk.linkedin.com/in/jonathanpollingerinfo@intranetfuture.comaweber.com/archive/intranetfutureGoogle+ Profile and Page