finding personal insights with deakin talent400 marketing and sales roles 27,000 communications ......

FindingthePersonalInsightswithDeakinTalentDrWayneRead

DeakinUniversityCRICOSProviderCode:00113B

Howcanstudentsprepareforjobsofthefuture?

DeakinUniversityCRICOSProviderCode:00113B

4PRroles4,400marketingandsales

roles27,000

communicationsroles

Contents

ØKeytrendsØVisionØWhatwedoØSomeLearningOutcomes

KeyTrends- Students

10%don’tengageatuniversity

60%willneedsomehelpwithdigitalliteracy/20%willstruggle(Steel,Chung-Moya,Gupte 2014)

Upto20%notbesureoftheirdirection

Researchandanalyticalskillsareperceivedaslow-level

KeyTrends- Industry

Routinejobsdisappearingduetotechnologyandprocessimprovements

Gigeconomyisgrowing

Blurredindustrysectors(Atluri,DietzandHenke,2017)

Newjobsemergingrequiringstrongersoftskills:

• Service• CriticalAnalysis• Communication

KeyTrends- Industry

Cognitiverecruitmentisherewith:

• machinescannedapplications,• onlinegamingtodetermineskillsandattitudes,• processautomation,• recordedvideointerviews,• earlytalentidentification.

Skills

DeakinUniversityCRICOSProviderCode:00113B

TechnicalDisciplinespecificGenericIndustryknowledgeMeetindustrystandards

SoftCommunicationCriticalThinkingDigitalLiteracyEmotionalJudgementEthicsInnovation/CreativityProblemSolvingSelfmanagementTeamwork

P’s=degrees

Degree

Parttimejob

Studentexpectations

Understandbusiness

SoftSkills

Technicalskills

Degree

Experiences

Employerexpectations

IndustrystandardsChanging

environmentsCulturefit

CommunicationAdaptable

InterpersonalInnovationCreative

Applylearning

Learning,diversity,

transferableLevelofe

xpectatio

nsTellmewhattowrite

TellmehowtopasstheexamMakeitsimpleMakeiteasy

FutureIndustry/careers

WILExperiences

MyProfile

Theapplicationprocess

IndustryTrends/Selfawareness/

Teamwork/Diversity

MyPersonalBrandNetworksExperienceActionplansComms 1

TheapplicationprocessCommunication2Application&Interviews

Assessment1Myfuture

Research,analyseindustrytrends,forecastchanges.Evaluatemyself,job

requirements.Identifythegaps.

Assessment3MyapplicationandinterviewCompleteanonlineinterview.

Reflectiononlearning

Assessment2MyProfile

1minutevideopitchplusanonlineprofile.

Createa12monthactionplan.Developteamwork&networkingskills

MWL101TeachingApproach– BasedonExperientialLearning

DeakinUniversityCRICOSProviderCode:00113B

Industryinformation

SeminarTasks

DeakinTalentmodulesReflection

Skillsdevelopment

2nd weeksemester

HowdoIfillin…..

WhatdoIwrite..

DoIneedtodothereading?

Iamsummarisingthereadings…isn’tthat

analysis?

ThisisharderthanIexpected….

DeakinUniversityCRICOSProviderCode:00113B

SELFASSESSMENT

DeakinTalent

DEAKINTALENTPROFILES

RESUMEGUIDELINES

JOBSEARCH

Learningoutcomes

Becameawareofgapsintheirproposedlearning

Skillsandknowledge

Levelofcompetitionforgraduatepositions

Needexperienceswithadegree

Pathwaystofindingsjobs

Takeachance

90%

Firstyearstudents’experience(10%)

DeakinUniversityCRICOSProviderCode:00113B

0

5

10

15

20

25

SummerVac Internship Mentorship Parttime Networking Volunteer Foundation StudyAbroad

Acct/Fin Law Sports General MWL303 MKTG Deakin

100%havesometimetypeofexperience(inclasssurveys)

Parttimework;Internships;Volunteer;Extra-Curricular

References

DeakinUniversityCRICOSProviderCode:00113B

• Steel,M,Chung-Moya,EandGupte,P(2014).'ExploringthedigitalhabitsofgenYstudents:digitalnativesordigitalvisitors?',inS.Rundle-Thiele,K.Kubacki andD.Arli (ed.)ProceedingsofANZMACAnnualConference2014,Brisbane,Australia,1- 3December2014,pp.647-654.

• 2017DeloitteGlobalHumanCapitalTrends• SoftSkillsforBusinessMay2017.DeakinCoandDeloitteAccessEconomics• TheNewWorkMindset.FoundationforYoungAustralians2016