first fare 2013 crowdfunding 101 (beginner) with notes

Crowdfunding 101

Brought to you by

ABOUT THE

PRESENTER

Eli Bliss • Sophomore

at GHS • President of

Gladstone Robotics

• FIRST Fare Coordinator

• Former Marketing Captain

ABOUT THE AUTHOR

Crowdfunding for youth.

Turn to the person next to you and answer:

ABOUT YOU

What is your favorite (or least favorite)

fundraising memory?

In this training, we will answer:

• What is crowdfunding?

• How does crowdfunding work?

OBJECTIVE

So, what is crowdfunding, anyway?

Crowdfunding noun & verb Utilizing the power of the internet to fund big projects & ideas with small contributions from thousands of people

ABOUT CROWDFUNDING

POPULAR

EXAMPLES

Veronica Mars (a cancelled TV show) raised $5.7M from 90,000 people to make a movie

Entrepreneurs raised over $10M from 68,000 people to start making Pebble Watch

Why does crowdfunding matter? 1. Reach friends & family* all over the world, with the click of a button

2. Internet has made it easier than ever to give!

WHY CROWDFUNDING

* And maybe (just maybe) people you don’t know.

WHY CROWDFUNDING

These fundraisers are great for community building,

but you can raise by asking for online donations (rather than just selling things).

OTHER TYPES

Sports Service Trips Nonprofit Causes

School Related Tuition Clubs + Projects

So, how does crowdfunding

work, exactly?

1. Make a webpage

1. Spread the word

1. Supporters support & get thanked

HOW IT WORKS

1. Make a page

1. Spread the word

1. Supporters support & get thanked

HOW IT WORKS

1. Make a page

1. Spread the word

1. Supporters support & get thanked

HOW IT WORKS

WHO’S THE CROWD?

Image from the American Association of Fundraising Council

Anyone on the internet is part of the crowdfunding “crowd.”

But 90% of crowdfunding contributions come from the friends, family, and networks of the fundraisers themselves.

ABOUT THE

CROWD

Will your fundraiser be as popular as this

little guy?

No, probably not. In fact 50% of crowdfunding projects fail to fundraise even 1¢

IT’S HARD WORK!

MORE EFFORT = MORE $

Q & A

Turn your partner and answer:

What was the most surprising thing you

learned about crowdfunding today?

REFLECTION

BE IN TOUCH