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Scouts BSA is designed to be

experienced outdoors but also

has a STEM component to

encourage the natural

curiosity and sense of wonder

of youth members.

There is something

for everyone in Scouting!

Welcome &

Introductions

SCOUTING BUILDS

CHARACTER AND INSTILLS

VALUES FOR A LIFETIME

New Program

Starting in February of 2019,

girls and boys ages 11-17 will

both be able to participate in

Scouting’s most iconic

program, now known as Scouts

BSA, and work towards its

most prestigious award, the

rank of

Eagle Scout.

SCOUT TROOPSWHETHER LED BY GIRLS OR

BOYS, SCOUTS RUN THE SHOW

Troops are single gender, and

the young men and women in

them are responsible for the

activities of the troop.

LINKED TROOPS

By planning and organizing

activities, they learn how to

lead as well as how to follow.

Is there a new name?

YES

Will girls have different

requirements or

be in a different

program?

NO

NO

YES

Can Troop parents

decide to start a

linked Troop?

Can linked troops

have the same unit

#?

YES

NO

Should we recruit new

leaders?

Does the Scoutmaster

need to be female?

YES

NO

Do we need 5 girls to

get started?

If we don’t have the

minimum number of

girls can we start a girl

patrol or add a girl to a

current patrol?

SOMETIMES

Can we all meet together?

SCOUTING MAKES A

DIFFERENCEScouting can help grow

your impact in the

community by bringing new

families into your

organization.

6 KEY ITEMS

1. Star t. New. Troops.

Actively recruit new members (boys and

girls) into the program

2. Talk to your char ter par tners

Identify which are prepared to welcome

girls in either linked or new troops

3. Identify potential new leaders

Engage parents and other key

community leaders

SCOUTING MAKES A

DIFFERENCEScouting can help grow

your impact in the

community by bringing new

families into your

organization.

4. Update BeAScout.org pins

Prospects need to be able to find you,

so make sure your info is updated

5. Leverage “Coming Soon” assets

Utilize the new assets to build

momentum in your council and attract

new members

6. Scout Me In recruiting assets

Familiarize yourself with these assets

so you can customize them to suppor t

the Februar y launch

ORGANIZING A UNIT

• Receive approval form your chartered

organization

• Secure meeting space

• PaperworkCharter Organization Agreement

New Unit Application

Adult Applications for…COR

Committee Chair

Scoutmaster

2 Committee Members

At least 5 youth applications

Payment ($40 Charter Organization

Fee; $30.25 for any new youth/adults)

• Recruitment Event(s)

• Program Plan

SCOUTING MAKES A

DIFFERENCE

SCOUTING MAKES A

DIFFERENCE

Scouting can help grow

your impact in the

community by bringing new

families into your

organization.

-NEW UNIT ORGANIZATION AWARDWILLIAM D. BOYCE AWARD & KNOT

NEW MEMBERSThe National BSA Service center is creating a system to collect contact

information for interested youth, parents, and prospective volunteers.

CITIZENSHIP

LEADERSHIP

FITNESS

CHARACTER

Contact information collection

• Utilize search, social media, and email to drive youth,

parents, and volunteers to www.scouting.org/scoutsbsa

Target Markets

• Youth – Girls & boys ages 11-17

• Adults – Moms & dads ages 35-45

Marketing

“COMING SOON”

To generate awareness and interest with

Scouts BSA aged girls, parents, and

prospective volunteers, BSA National

Marketing has created a series of assets to

help start identifying new members right

now!

https://www.scouting.org/familyscouting/

PRE-LAUNCH ASSETS

BSA BRAND CENTER

BSA BRAND CENTER

How to put your unit on the map using google.Click on this link to see this video: https://www.youtube.com/watch?v=-KKsUhpzbTc

COUNCIL FACEBOOK ADS FOR EVENTS

UNIT INCENTIVE FOR THE

1ST 10 UNITS

THAT ARE TURNED IN

WITH COMPLETE CHARTER

& APPLICATIONS

WILL RECEIVE

SCOUTING MAKES A

DIFFERENCE

4-Person Tent1- Coleman Gas Stove1- Camping Grill Tool Set10-95th Anniversary Council Strip patches

FUNDING YOUR TROOP

SPRING FUNDRAISING

OPPORTUNITIES

CAMP CARDS

NUT FUNDRAISER

FALL POPCORN SALE

CAMPING OPPORTUNITIES & PROGRAM PLANNING

WOODBADGE

2019

Click Here for this You Tube Video, “Scout Me In”https://www.youtube.com/watch?v=3fZG4whWbIs

Closing