ford new car sales by dhiraj singh
Post on 30-Nov-2014
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LAUNCHING OF FORD KARE
FEATURE OF FORD “KARE”
FULL EFFICIENT – 24.5kmpl
STARTING PRICE – Rs. 4.5 – 6.5 (Lakhs).
SPACIOUS BCUZ YOUR COMFORTNESS MATTERS TO US
STYLISH
ECO-FRIENDLY
IN-BUILT BLUETOOTH, HANDSET CHARGING POINT AND MUCH MORE…..
FUEL EFFICIENT – LIGHT ON YOUR POCKET BCOZ WE “KARE”
USPUSP – WHY CHOOSE US
TARGET AUDIENCE
MIDDLE CLASS
-CURRENT MIDDLE CLASS – 31.4 million ( 2011 data)- To reach 250 million by 2015
SOURCE : http://articles.economictimes.indiatimes.com/2011-02-06/news/28424975_1_middle-class-households-applied-economic-research
RELATIONSHIP GROWS THROUGH OUR
EXCELLENT AFTER SALES SERVICE
YOU US
FAMILY
ONLINE PROMOTIONAL TOOLS
TWITTER SAMPLE
TWITTER AD ANALYSIS SAMPLE
FACEBOOK SAMPLE
ENGAGING TWO SOCIAL MEDIUM ON ONE COMMON PLATFORM
CAR BUYING PORTALS SAMPLE
YOUTUBE PROMOTION SAMPLE
PROMOTING CAR ON AUTOMOBILE SITE SAMPLE
PINTEREST PROMOTION SAMPLE
OFFLINE PROMOTIONAL TOOLS
COUPONS
SALES CONTEST
PRODUCT DEMONSTRATION
THANK YOU
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