guild final

+

GUILD

Networking for creative professionals

Collab

Connect Create

+Filling the gap

+Filling the gap !  LinkedIn

How can a graphics

designer

Actually prove herself

here?

“I am unable to showcase my

works on LinkedIn.”

- Dominik, Theatre, InspiraTO

+Filling the gap !  Behance

how can a creative find constructive

feedback on a “fan site”?

“Behance is definitely like a

fansite now, I use it for inspiration.”

- Olivia, Design Student at York-Sheridan

+Filling the gap !  Facebook

We need an

undiluted platform

“I don’t want to know where my professional friend went for lunch.

Facebook is bloated with unnecessary information.”

- Lumir, Curator

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Creatives’ Needs

!  “We need more open places to share/comment/interact on a deeper level.” - Cg Chen, Founder/Creative Director at I’m A Dreamer Apparel

!  “Behance is mostly focused on images and visuals and while they are important, the ideas and process behind them are equally important. I want the page to have emphasis on my writing alongside the images.” - Josh Apostolopoulos, Graphics Design Student at OCAD

!  “It would be even more neat if you can somehow implement a feature that will help nourish the idea among collaborators (but not necessarily execute it) within the actual platform.” - Olivia Truong, Graphics Design Student at York-Sheridan

!  “There is very rarely collaboration between artists/goldsmiths that happens…” - Pam Tymensen, Goldsmithing Student at George Brown College & Studio Artist

We interviewed ~20 Creatives from various backgrounds. •  Theatre •  Fashion •  Design •  Fine Arts •  Photography

Our sources: professionals & students from local institutions and around the world •  OCAD •  York-Sheridan Design Program •  George Brown College

•  Canada •  England •  India

+Features

+Market size

+Market size

3.35 million

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Business model

+Revenue Stream

!  CollabSpace – turn into a consumable model

!  Posting 15 collaboration ideas for the cost of a pizza slice or Subway

!  Guild Pro – subscription based premium version

!  Send messages, search pro!les

!  Virtual gallery – consumable model starting with free trial

!  360 panoramic view gallery, Immersive virtual art gallery

!  Pay $5 per gallery shown in pro!le page

!  Pay $10 to promote gallery across the network

!  Crowdfunding campaigns !  Transaction fees 5%

!  Advertisements

Phase 1 Phase 2

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Validation Phase Phase 1 Phase 2

Timeline May– Jul 2014 Aug 14– Aug 2015 Sep 15- Dec 2016

Features Layouts, CollabSpace Pro version, Freemium CollabSpace, Virtual gallery

Crowdfunding campaigns, Paid portfolio app,Advt

Target user base 5000 100000 1 million

Paid user target 0 3% 10%

Rev from paying user 0 $5/paying user $10/paying user

Mktg Channel OCAD, Design schools, Theatre studios

Associations, Art shows, TechCrunch,

Social media, Tech news,

Cost $500/month $82000/year $245,000/year

Revenue 0 $15000 $1 million

Pro!t -$4000 - $67000 $0.75 million

Funding Source Savings + family/friends

Seed Capital Series A

Execution plan

+Questions?

GUILD