haaga-helia (tommi immonen). usage of e-business tools eis executive information system km knowledge...

HAAGA-HELIA(Tommi Immonen)

Usage of e-business toolsEIS Executive Information SystemKM Knowledge ManagementPLM Product Lifecycle ManagementRM Revenue Management, YM Yield Managementvendor managementmarketing intelligence, market researchcustomer information acquisition, loyalty programautomated planning and schedulingdatabases and datamining

System procurementmultiple suppliersmany legacy systemsusually failure

costsscheduleresult

not just budget but ROI Return On InvestmentERP Enterprise Resource Planning

Manufacturing, Supply chain management, Financials, Project management, Human resources, Customer relationship management, Data services , Access control

Key factors affectedstrategyfocusmanagement resourceschanges in processes and managementknowhowpartners

Requirement specificationsrequirement analysissoftware requirement engineeringdesign and modeling

in-housetemplateopen sourcecorporatechain, franchiseoutsourced

Modelingwireframe of structureblueprint of layoutdescription of functionalitiesusability

learnabilityefficiencymemorabilityerrorssatisfaction

3 clicks

Buildingwho is in charge of project?registering domain domai.nr nameboy.com

for a website or campaignIPR Intellectual Property Rights

who owns code?database as source of contenttechnologies like Java, Flash, AJAXtesting

personascenario

Updating and maintainingwho in organization is in charge of

maintaining?CMS Content Management Systemmeasuring KPI Key Performance Indicatorsconstantly open eyesever evolving systems

System level partneringaim is to help partner sell moreEDI Electronic Data InterchangeXML Extended Markup LanguageTPI Third Party Intermediaries

single image (inventory, price, availability)CRS Computer Reservation Systeme-commerce website for retailing

Cloud computingSaaS Software as a Serviceservices in cloud

docs.google.comGoogle Analyticssalesforce.com rightnow.comWindows AzureFacebookSkype

Hospitality and tourismDMS Destination Management Systems

product managementenquiry managementvisitor CRMbusiness CRMmanagement reporting

GDS Global Distribution SystemAmadeus, Galileo, Sabre, Worldspan…

Micros

More informationehotelier.comwiredhotelier.comhospitality.nethtng.orghotelnewsresource.com