hatch: media pack
Post on 14-Apr-2017
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Media Pack
HATCH MAGAZINE HAS BECOME ONE OF THE MOST TALKED
ABOUT TITLE LAUNCHES THIS YEAR IN THE UK.
Covering a wide breadth of conversation from brand and marketing, to social, experiential and retail experiences, HATCH provides valuable
insight into these increasingly debated discussions with the publication drawing critical acclaim from industry leaders and design specialists.
Created and produced by creative agency Breed and its parent company, print house SMP Group, HATCH is a reflection of the ethos
held by the two – create, capture, share.
HATCH can be found in print and online as well as in the inspiring series of live events HATCH LIVE.
With adept opinion from retail leaders, cutting edge brands and industry experts, HATCH provides readers with forward thinking content that
stirs emotion and brings reader engagement to new heightened levels.
H A T C H A U D I E N C E
90% are interested to find out about the latest developments and news in the retail world
Reader Gender: Male – 55%Female – 45%
Average Age
Under 21 – 8% 21 – 25 – 24%26-30 – 29%31 – 35 – 38%Over 36 – 23%
Average salary - £40,000
85% have a strong interest in the latest experiential and event marketing news
55% earn over £70,000
64% are technology enthusiasts
70% have a keen interest in fashion, lifestyle and music
68% are online shoppers
82% read HATCH online weekly for the latest opinion on brand, marketing and retail
76% are interested to learn about consumer behaviour
HATCH IS THE EXCITING NEW QUARTERLY MAGAZINE THAT REPRESENTS THE CONTINUALLY CHANGING LANDSCAPES OF MARKETING, BRAND, SOCIAL AND RETAIL.
Retail
Working with a number of retail brands the likes of Footlocker, Benefit Cosmetics and Levi’s, we’ve gained a strong under-standing of what brands are trying to achieve in today’s re-tail experiences and understand their consumers more.
Brand
HATCH features opinions from brands that share our ethos of Create, Capture, Share, and are fully invested in seeing where tomorrow’s retail experiences are heading. ASICS, Shore Projects, Benefit Cosmetics and Whirlpool are just some of the brands that have contributed to HATCH Magazine.
Experience
Today’s consumers are looking for more today from their retail
experiences. They’re excited by technology yet grow-ing impatient at the lack of immediacy and excitement in their journey as shoppers. The changing consumer and their needs is having a disruptive impact on shopper experiences and HATCH delves deeper into the changes spearheading this movement of experience.
Social
Social has become more than just a pastime; it’s become what we regard today as The Social Economy. More brands today are tapping into the power of social and utlising its influence in new and innovative ways. Working on brand cam-paigns that embrace social’s share ability, the future of social and what potential it holds in marketing, is a great topic of debate in HATCH Magazine.
Stocked in American Airways Airport Lounges, Virgin Airways Airport Lounges
and Swissport Airport Lounges.
Stocked in a range of Corporate Buildings, Health Clubs, Private Member Clubs and Hotels.
Opportunities: Display Advertising, Inserts, Issue Sponsorship, Advertorial and Polywrapping
C I R C U L A T I O N
I S S U E
S C H E D U L E
ISSUE
January
April
July
October
RELEASE DATE
1st February
4th May
3rd August
2nd November
COPY DEADLINE
4th January
4th April
6th July
3rd October
C R E A T I V E
A N D P R O D U C T I O N
HATCH Magazine is a collaborative manifestation of creative agency Breed and
its parent company SMP Group.
Both Breed and SMP Group have had extensive experience of delivering campaigns that cover a breadth of mediums such as Social, Experiential, Out-of-Home,
Digital and more.
With a multi-disciplined team, Breed and SMP Group are able to develop and create campaigns tailored to
brand’s needs.
Opportunities:
Social Strategy/Film Production/Live Event/OOH/PoS/Brand Strategy/Experiential/Social Technology/Build
and Manufacture
HATCH Live is a bi-annual event that brings together brands, marketers and thought leaders to discuss tomorrow’s world in
retail and brand.
Attended by over 250 guests, HATCH LIVE is an immersive live event experience that features cutting
edge technology, expert opinion and thought provoking discussion.
Past speakers include TESCO, Lab Digital UK, Visual Voice, CloudTags and POPAI.
Opportunities:
15 minute speaking slots Delegate passes
Sponsorship packages
H A T C H L I V E
Inside Front Cover - £7,000
Outside Back Cover - £7,000
Inside Back Cover - £3,000
DPS - £4,000
Full Page - £2,500
Half Page horizontal - £1,500
Half Page Vertical - £1,500
Quarter Page - £800
Insert £50 CPM
Gatefold - £9,000
R A T E
S U M M A R Y
Colour Mode:Always CMYK / Never RGB,Duotone or indexed
Resolution:300DPI minimum
File Format:Press ready PDFwww.pass4press.com forcorrect export settings
Submission:Please Email or FTPtransfer the files toChris@breedcommunications.com
Hatch Magazine Ad Spec:Finsihed dimensions - Height: 280 mm x Width:235mm
Please supply with 3mm bleed
Type + graphic safety area:
Top: 12.7mm Inside: 15mmBottom: 12.7mm Outside: 10mm
Full bleed images:
Height: 286 mm Width:241mm (inc. bleed)
Please supply all ads as .pdf - no trim marks with full bleed.
10mm15mm
12.7mm
12.7mm
P R I N T T E C H S P E C S
15mm
12.7mm
12.7mm
10mm
12.7mm
12.7mm
Hatch Magazine Ad Spec:Finsihed dimensions - Height: 280 mm x Width: 470mm
Please supply with 3mm bleed
Type + graphic safety area:
Top: 12.7mm Inside: 15mmBottom: 12.7mm Outside: 10mm
Full bleed images:
Height: 286 mm Width:476mm (inc. bleed)
Please supply all ads as .pdf - no trim marks with full bleed.
Brought to you by Breed Creative
SMP Group HQ2 Swan RoadLondonSE18 5TT
For all editorial enquiries:Chris Henry - chris@breedcommunications.com
T.+44(0)208 855 5535M.+44(0)7581 336319
For all commercial enquiries;Ian Irving - ian@breedcommunications.com
T.+44(0)208 855 5535M.+44(0)7775 716661
Follow Hatch Magazine on twitter
@hatch_mag
Follow Hatch Magazine on instagram
instagram.com/hatchmag
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