holiday at&d

AN INTRODUCTION

Prepared for: AT&T

LOCATION BASED OFFER InMobi’s geo location services can help you target customers in close proximity to a your retail location or that of your competitors and serve up a holiday offer and directions to the closest point of purchase. This concept for Samsung is targeting users who are in close proximity to an Apple store and displays an ad for the Galaxy S5 along with directions to the closest location.

SOCIAL INTEGRATION This concept for AT&T engages users and asks them to share their holiday moments on Instagram for a chance to win a Samsung tablet. The latest entries are displayed in the ad through a real-time feed.

VIRTUAL CATALOG

This concept brings to life the beautiful imagery for Macy’s Holiday Catalog. Users can swipe through the virtual catalogue and view product imagery, descriptions and pricing specific to the users profile.

The Virtual Catalog combines an immersive visual experience with highly personalized content to maximize audience relevance and engagement

Holiday With InMobi Native ads, Brands can reach new audiences on premium content. InMobi Native Ads provide a better user experience and 2-3X higher engagement rates. In the example shown here, a Native Ad for IKEA is seamlessly worked into an app’s News Feed.

NATIVE ADVERTISING

COUNTDOWN In this concept, an interstitial is displayed with a countdown to the biggest holiday event of the year - BLACK FRIDAY. Users can see how much time is left for November 28th and can add it to their device’s calendar to remind them.

Holiday DEALS EMAIL INTEGRATION The concept shows users 12 days of deals in a uniquely mobile way. A present appears with snow falling all around and the messaging slides in and lets the user know they need to wipe the gift to reveal TJ Maxx’s deal of the day. Users can sign up for emails to recieve all the deals of the day at TJ Maxx.

GAMIFIED COUPONING This concept brings a fun gamification element to shopping for the discount. The user is prompted to wipe the bag away to reveal an instant discount. In this concept, users can wipe up to three times to reveal the best deal. They can at anytime tap to download the coupon to use at a later date or shop instantly on the .com site and have the discount automatically applied to their basket. See demo here.

Once revealed the coupon can be easily downloaded into the users gallery for later use.