hpda growth constraints in digital marketing - samsi digital marketing. ... group to help develop...

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HPDA Growth Constraints

in Digital Marketing

Introduction

Samuel Franklin, Ph.D.

Vice President, Data Science

360i

Previously

Principle Analytical Lead for Retail

Google

Presidential Management Fellow

U.S. Treasury Department

Education

B.S.B.A, Finance

Georgetown University

M.A., M.Phil., Ph.D.

Columbia University

Digital Advertising

360i Agency

Digitally led. Not digitally limited.

360i Agency

Digitally led. Not digitally limited.

Data Size

Clogged Pipes

Computing Costs

Computing Costs

Talent Shortage

Talent Shortage

Questions? Comments? Ideas?

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