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INDEXSr. No.TopicPage No.
1INTRODUCTION1
Introduction of the industry2
History of organization3
Company Profile4
Vision,Mission And Objective6
Organization structure7
SWOT analysis8
2HUMAN RESOURCE MANAGEMENT10
Introduction of human resource management11
Human resource planning12
Sources for recruitment13
Trainning17
Performance appraisal18
Welfare activities19
3PRODUCTION DEPARTMENT20
Introduction of production21
Production process24
Material handling equipment26
Plant layout27
MPS (master planning schedule)29
EOQ30
ABC analysis31
4FINANCE DEPARTMENT33
Introduction of finance department34
Working capital management35
Fund flow statement37
Ratio analysis39
5MARKETING DEPARTMENT42
Introduction of marketing department43
Structure of marketing department44
Customer segmentation46
Consumer buying behavior & industrial buying behavior49
6FINDING52
7RECOMMENDATION53
8CONCLUSION54
9BIBLIOGRAPHY55
10ANNEXURE56
CertificateThis is to certify that project report of industrial visit to LAXMAN ENTERPRISE submitted by PATEL JIGAR.To SHREE UTTER GUJARAT BBA COLLEGE STUDIES AFFILIATED TO THE Veer Narmad South Gujarat Unniversity in practical fulfillment of the requirement in the second year of B.B.A. Semester 4.
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