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Interactive. Digital. Awesome.

Ed MorrisseyPartner & Chief Creative Officer6358 Delmar Boulevard, Suite 444Saint Louis, MO 63130ed@integritystl.comwww.integritystl.com

Evolution of WordPressIt’s Nice to Meet You

Interactive. Digital. Awesome.

Welcome

• It starts when it starts•The people who come are the best who could have come• It’s over when it’s over

•The Law of Two Feet

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Background

•The ‘Elder’•Still going strong•Advocate for open source

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This Past Year…

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WordPress Sites in the Worldas of 8/2/2011 and 9/18/2012 - http://en.wordpress.com/stats/

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The CMS Market (top Million)

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Other(100+)

http://w3techs.com/technologies/overview/content_management/all

54.6%

8.9%

7.0%

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How it All Started…

•Matt blogged about b2 and Mike left a comment…

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http://ma.tt/2003/01/the-blogging-software-dilemma/#comment-445

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Why Start WordPress

• Forward compatibility•Software wasn’t being improved•Didn’t agree with licensing•Wanted code to be free to the world

• Flexibility of Moveable Type• Parsing of TextPattern• Hackability of b2• Ease of Blogger

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GPLv2 License

•Gives the unlimited rights to copy/distribute source code •AND prevents you from taking those rights away

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Interactive. Digital. Awesome.

What it is…

A classy news/weblog tool

(aka logware)9

Interactive. Digital. Awesome.

What is it?

•Blogging•CMS•Application•PaaS

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Limited by your imaginationAnd tech chops

Limited by your imaginationAnd tech chops

Interactive. Digital. Awesome.

History of Defaults

WordPress Themes

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2001 – B2/cafelog

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2003 - 0.71-gold

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2004 – Classic – 1.2

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2005 – Kubrick – 1.5

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2010 – TwentyTen – 3.0

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2011 – TwentyEleven – 3.2

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2012 – TwentyTwelve

• Home Template•Mobile-first • Retina• Open Sans

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http://twentytwelvedemo.wordpress.com/

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Community Powered

WordPress Admin

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2003 - 0.71-gold

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• No dashboard• Landing page was write

post page• Only 1 category

• No dashboard• Landing page was write

post page• Only 1 category

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2004 – 1.2

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• Plugins• Subcategories• Custom fields• Post preview

• Plugins• Subcategories• Custom fields• Post preview

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2007 – 2.1

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• Spellcheck• Auto-save• Redesigned admin panel• Comments as menu item

• Spellcheck• Auto-save• Redesigned admin panel• Comments as menu item

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2008 – 2.5

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• New dashboard• 1 click upgrade plugins• Visual editor• Built-in gallery

• New dashboard• 1 click upgrade plugins• Visual editor• Built-in gallery

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2008 – 2.7

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• New dashboard• Auto install plugins• Comment paging• Reply to comments

• New dashboard• Auto install plugins• Comment paging• Reply to comments

Interactive. Digital. Awesome.

Now – 3.4

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• Admin Bar• Multi-site• Improved Help• Theme Customizer• Internationalization

• Admin Bar• Multi-site• Improved Help• Theme Customizer• Internationalization

Interactive. Digital. Awesome.

The Future?

Application Platform

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Web App Requirements

• User registration/administration• Workflow• Searching• Sorting/filtering• XML interfacing• Caching• Socializing

• Commenting, Ranking, Sharing• Security• Search friendly URLs• Media management• Analytics• Error logging

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The Question

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An Example

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Custom Admin

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Custom Admin

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Custom Admin

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Custom Admin

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Custom Admin

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Summary

• Feature rich• Extendable via plugins or theme• Constantly improved• Know it’s limitations (e-commerce)• Too many plugins (there’s a plugin for that)• Lots of upgrades

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Limited by your imaginationAnd tech chops

Limited by your imaginationAnd tech chops

Interactive. Digital. Awesome.

Carpe Diem

Randy HicksMetacake/Nashville‘Hooks & Filters’

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Ryan MarkelAutomattic‘Getting Started’

Eric JohnsonAutomattic‘Mobile’

Reshma ChattaramChamberlinB&C Designers‘Design’

Joshua RayIntegrity‘Custom Admin’

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My Challenge to You

MAKE TODAYRIDICULOUSLYAWESOME

MAKE TODAYRIDICULOUSLYAWESOME

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Interactive. Digital. Awesome.

Thanks to Our Sponsors

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Interactive. Digital. Awesome.

Ed MorrisseyPartner & Chief Creative Officer6358 Delmar Boulevard, Suite 444Saint Louis, MO 63130ed@integritystl.comwww.integritystl.com

Thank YouIt Was Nice to Meet You

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