introduction to technopreneurship
Post on 17-May-2015
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Introduc)on to Technopreneurship
Jane3e Toral h3p://www.digitalfilipino.com
“The use of technology as an integral and key element in the transforma6on of goods or services.” – Randall Stross
www.homebasedelite.com
The Need
• Working professionals wan)ng to earn from the side.
• Home-‐based individuals wan)ng to earn on their own.
• Desire to earn full-‐)me online.
• Quick-‐fix income online.
• Long-‐term income online.
h3p://www.architerra.org
#1 Thou shall give quality content.
www.homebasedelite.com
Membership Fees
#2 Context is king.
#3 Be relevant to your audience.
#4 Encourage parCcipaCon, add fun.
#5 Be a guide, remove frustraCon.
#5 Be a trusted soluCon and community.
h3p://digientrepreneur.com
#6 Provide convenience.
#7 Keep tesCng and measure.
#8 Build an audience.
#9 Get inspira)on from others.
Photo credit: PinayAds.com
Select Monthly Online AcCviCes (%) 2009 2010 2011
Visi)ng Social Networking sites 51* 53 82
Search 58 76 80
Instant messaging 63 68 69
Internet Portal 54 73 67
Visi)ng public chat rooms 54 67 65
Email 63 65 64
Played games online 53 45 54
Listen to songs in music websites -‐ -‐ 45
Downloaded or uploaded music files online 25 37 37
Shared/posted something online that you created 15 24 36
* Note. The 2009 figure for social networking includes community groups /forums Base: Past month Internet users aged 10+ across Na)onal Urban Philippines Source: Yahoo!-‐Nielsen Net Index 2010, 2011
Ac)vi)es showing significant increase at 95% confidence levels between 2009 and 2011
Despite this stability, overall engagement is on the rise. Social networking now dominates…
#10 Know what’s hot?
h3p://bit.ly/jamflores
Educate the market, show poten)al.
#11 Change the rules of the game.
#12 Keep innovaCng.
Source: Business Model Genera)on book – h3p://businessmodelgenera)on.com
Source: Business Model Genera)on book – h3p://businessmodelgenera)on.com
Source: Business Model Genera)on book – h3p://businessmodelgenera)on.com
DigitalFilipino Members as mentors / angel investors
Interna)onal incubators.
Funding plagorm.
Online bootcamp
Angel investor recruitment
E-‐Learning
Prospect screening
Experienced prac))oners as mentors.
Hands-‐on angel investors.
Virtual-‐friendly
DigitalFilipino Start-‐Up 100 Project Business Model Canvas
Personal rela)onship
Minimal bureaucracy
Personal network
E-‐Learning plagorm
Successful entrepreneurs wan)ng to switch to investor.
People wan)ng support for their technopreneur venture.
Webinar plagorm
Mentoring sessions
Nego)a)ons
Minimum of 1% share or P100,000 successful referral investor fee.
Curiosity = Vision
• Ask ques)ons • Be a dreamer
• Choices and explora)on
8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin
Crea)vity = Innova)on
• Always seek to develop new ideas and improve processes.
• Be flexible and resourceful. • Crea)ve imagina)on
8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin
Competence = passion
• Ac)vely pursue interest and desires • Be aware of unique intelligences • Cul)vate leadership skills
8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin
Commitment = determina)on and perseverance
• Always do your best and work hard. • Be in charge. • Con)nue to be a lifelong learner.
8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin
Compassion = mo)va)on
• Always think of how you can improve people’s lives.
• Believe that the Filipino can. • Care about others.
8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin
h3p://slideshare.net/jane3etoral
Have fun! Download handout at
h3p://www.slideshare.net/jane3etoral
h3p://www.e-‐commercephilippines.com h3p://www.searchprofileindex.com
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