Disclaimer: This presentation is intended to be general information. Nothing in the presentation constitutes legal advice. Please consult with an attorney before making any intellectual property protection decisions.
@maryjuetten@traklight
SCORE: AUGUST 13TH, 2015
IP 101: BUSINESSWHY CARE ABOUT IP?
MAXIMIZE VALUE & MINIMIZE RISK
Business World
Got intellectual property? Why care…
100% of all companies have IP.
Capturing innovation (and thus value) is hard.
Start on the right Trak
Do NOT start with creating a campaign, pitch, or business
IS IP PROTECTION SOLELY FOR PRODUCTS OR SERVICES THAT YOUR BUSINESS SELLS?
What: Business Plan/Funding Presentation• Idea
• URL• Name• Know how• Employees• Contractors
QUESTION
CAN EVERYONE THINK OF ONE POTENTIAL
NEW PIECE OF IP TO INVENTORY?
Questions?
Use our Free Business Risk Assessment
Mary Juetten
mejuetten@traklight.com
@traklight
Slides available on slideshare.net/Traklight
@maryjuetten
Disclaimer: This presentation is intended to be general information. Nothing in the presentation constitutes legal advice. Please consult with an attorney before making any intellectual property protection decisions.