itvibes online content marketing - customer appreciation day

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itvibes.com281.826.4880

Brand Management & Web Development

Content Marketing

SEO & Blogging Tips

Presented byJill Cufr

jill@itvibes.com

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permission.

2 04/10/23

Content Marketing

In the Online Marketing

World,Content is

Everything!

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permission.

3 04/10/23

Content Marketing

Importance of Content Writing…

Catches and holds the user’s attention

Establishes your branding

Sets your website’s tone

Tells your story

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permission.

4 04/10/23

Content Marketing

Well Written Content 

Describes the benefits of your products/services

  Establishes you as a leader in

your industry  

Increases traffic to your site   

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permission.

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Content Marketing

Sitemap –

Breaks down the website’s information into specific subject areas.

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permission.

6 04/10/23

Content Marketing

Who is your

target audience?

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permission.

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Content Marketing

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permission.

8 04/10/23

Content Marketing

Keyphrase -A search comprising of 3 or more keywords that a user will input into a search engine to find a relevant web page.

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permission.

9 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

10 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

11 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

12 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

13 04/10/23

All Roads Lead to Rome

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permission.

14 04/10/23

Content Marketing

Write for the reader first and Google

second!

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permission.

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Content Marketing

Content Needs To Be…

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permission.

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Content Marketing

Content Also Needs To Be…

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permission.

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Content Marketing

And…

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permission.

18 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

19 04/10/23

Content Marketing

© 2014 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without

permission.

20 04/10/23

Content Marketing

Don’t stress out.

Blog twice a month in the beginning.

The more you blog, the better it is for your search engine rankings.

Blogs don’t have to be a certain length.

Tips For Blogging

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permission.

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Content Marketing

Type it in Word first.

Use a picture to enhance the blog.

Your headlines should describe the main theme of your blog.

Share blogs on social media sites.

Tips For Blogging

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permission.

22 04/10/23

Content Marketing

Blog Topics

Special events  

Testimonials/Case studies

Purchased new equipment, land, or building

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permission.

23 04/10/23

Content Marketing

News event

Educate/Inform

Community events

Blog Topics

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permission.

24 04/10/23

Content Marketing

Be patient!

Because if you…

Use dynamic, well written content

Post each week

…You will see results!

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permission.

25 04/10/23

Content Marketing

ITVibes has a content management team and we provide the following services:

Website content writing

SEO editing

Blog writing

Social media posting

PR releases

Case studies

White pages

Email campaigns

Newsletters

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permission.

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Content Marketing

Thank Thank You!You!