justin wayne lutz - resumé

Justin  Wayne  Lutz      justinwaynelutz@gmail.com  |  southernstrategies.wordpress.com  |  205.924.3377  

                     Editorial  Assistant  |  McGill  University  News  |  Montréal,  Québec  |  October  ’12  –  April  ‘13  

-­‐‑  Responsible  for  the  “AlumNotes”  and  “In  Memoriam”  section  of  the  McGill  Alumni  magazine,  McGill  News.  -­‐‑  Maintained  various  social  media  outlets  for  the  magazine,  including  Facebook,  Twitter,  LinkedIn,  and  WordPress.    -­‐‑  Responsible  for  writing  original  copy  for  the  Alumni  News  website  as  well  as  for  the  magazine’s  print  edition.  

                   Research  Assistant  |  McGill  Department  of  Communication  Studies  |  Montréal,  Québec  |  August  ’12  –  ‘13  

 -­‐‑  Assisted  Department  Chair  Prof.  Darin  Barney  with  research  concerning  various  themes  in  Communication  Studies,      -­‐‑including  technology,  democracy,  and  citizenship.  -­‐‑  Extensive  transcription  work,  fact  checking,  and  copyediting  throughout  varying  academic  styles.  -­‐‑  Conducted  original  research  and  assisted  in  the  production  of  course  materials  for  undergraduate  and  graduate  courses.  

                     Admission  Counselor  |  Sarah  Lawrence  College  |  Bronxville,  NY  |  August  ’10  –  ‘13  

-­‐‑  Responsible  for  the  recruitment  and  management  of  approximately  two  hundred  student  applicants  from  23  states  throughout  the  south  and  southwest  regions  of  the  U.S.    -­‐‑  Assist  in  the  evaluation  of  current  recruitment  strategy  and  planning  for  future  Admissions  initiatives.  -­‐‑  Extensive  travel  to  high  schools,  college  fairs,  and  private  events;  manage  annual  travel  budget  of  approximately  $35k.  -­‐‑  Advise  prospective  students  and  families  regarding  applications  processes,  academic  requirements,  and  financial  aid.  -­‐‑  Recruit  undergraduate  applicants  for  admission  in  a  successful  effort  to  bring  applications  to  a  three-­‐‑year  high.  

                       Junior  Web  Fellow  |  NextNewDeal.org  |  The  Roosevelt  Institute  |  New  York,  NY  |  January  –  May  ‘10  

-­‐‑  Responsible  for  daily  editorial  content  and  technical  production  of  NextNewDeal.org—The  Roosevelt  Institute’s  online  publication  devoted  to  financial  and  economic  reform.  -­‐‑  Conducted  original  research  in  addition  to  fact  checking,  copyediting,  and  editorial  support.  -­‐‑  Managed  all  aspects  of  new  media  and  online  identity  for  NewDeal20.org,  including  Twitter,  Facebook;  successfully  implemented  a  strategic  plan  to  grow  online  presence  and  increase  web  traffic.  -­‐‑  Responsible  for  cross-­‐‑posting  original  content  to  larger  outlets  such  as  The  Huffington  Post.    -­‐‑  Authored  weekly  opinion  pieces  and  other  original  content  to  facilitate  a  dialogue  on  proposed  financial  reforms.  

                       Media  Research  Intern  |  Gay  &  Lesbian  Alliance  Against  Defamation  |  New  York,  NY  |  September  –  December  ‘08  

-­‐‑  Assisted  in  the  daily  content  population  of  GLAAD.org  and  related  sites.  -­‐‑  Provided  research  support  and  media  analysis  for  breaking  national  news  stories.  -­‐‑  Logged,  processed,  and  archived  live  news  and  video  related  to  GLAAD’s  national  political  initiatives.    -­‐‑  Trained  in  messaging  and  communicative  strategies  to  define  institutional  identity  and  produce  effective  copy.  

    Programming  &  Productions  Intern  |  TV  One  |  Silver  Spring,  MD  |  June  –  August  ‘08  

-­‐‑  Conceived  and  executed  strategies  for  reaching  target  audiences  with  compelling  content  at  one  of  the  nation’s  leading  African-­‐‑American  cable  television  stations.    -­‐‑  Provided  research  and  fact-­‐‑checking  to  ensure  quality  control  content  within  ongoing  productions.  -­‐‑  Evaluated  rough  cuts,  fine  cuts,  and  provided  editorial  feedback,  as  well  as  ideas  for  original  programming.  -­‐‑  Assisted  with  analysis  of  ratings  and  collaborated  with  senior  staff  to  tweak  programming  in  order  to  reach  target  demographics  

Education  

B.A.,  Liberal  Arts,  Sarah  Lawrence  College  ‘10  M.A.,  Communication  Studies,  McGill  University  ‘15  

Skills  

Advanced  HTML  and  Web/Graphic  Design  Audio/Video  Production,  including  Adobe  Creative  Suite  [Photoshop,  InDesign,  Illustrator,  Dreamweaver  ]  and  Final  Cut  Pro  

Multiple  CMS  platforms  [Wordpress,  Drupal]  Social  Media  [Twitter,  Facebook,  LinkedIn,  Flickr,  HootSuite,  etc.]  

Google  Analytics  and  SEO  Optimization  Online  research  fluency  and  data  management  systems  experience  [LexisNexis  and  JenzabarEX]  

Mac  and  PC  literate;  Fluent  in  Microsoft  Office  Suite  [Word,  Excel,  Powerpoint,  Outlook]  

Advanced  Level  Spanish  -­‐‑  spoken  and  written.      

Honors  &  Awards  

Board  of  Trustees  Scholarship,  Sarah  Lawrence  College:  $200,000  Meredith  Fonda  Russell  Fellowship  for  International  Fieldwork,  Sarah  Lawrence  College:  $3,000  Best  Paper  Award,  Institute  for  Gender,  Sexuality,  and  Feminist  Studies,  McGill  University:  $1,000