key tips for your social recruiting strategy

YOUR Social Recruiting Strategy

Key things to think about

ByLis Wilson

Think about• Goals• Research• Resources• Implementation• Measurement

WHY?

Improve Quality of Hire & Staff Retention Rates

Reduce Costs

Higher Response RatesBetter ROIReduce Time to Hire

Become and Employer of Choice & Have a Competitive Edge

Find Scarce Skill Sets

Promote Brand

Develop Relationships

goals• Business• Recruitment• Brand• Marketing

research• Audience• Marketing Strategy• Brand • Culture

audience

Which site?

Top 10 industries

Source: Bullhorn Reach : Social Recruiting Activity in UK (October 2012)

resources• Personnel & Skills• Brand Ambassadors – Internal / External• Technology• Money• Time

implement• Content Strategy• Training• Consistency

measurement• Quality of Hire – (before & after)• Number Days to Fill a Job• Manager Satisfaction• Candidate Experience• Cost of Hire• Size & Quality of “Talent Pool”• Increase in hits to the website• Quality of applicants for job postings• Reputation

Summary• What do you want to achieve & how

are you going to measure this?• Who are you going to target , where

are they and what makes them tick?• Who is going to help you? How can

you access technology? • Any additional training required?• What is your plan?

THANK YOU!

Lis@social-recruitment.co.uk0113 322 7244