learning to live in a social media environment

Learning

In a

Social Media

to Live

Environment

have changed human behavior

Few things

connected world

Like a

totally

Egypt

London

Activities appear ambiguous-- generate confusion and disorder-- Unable to generate mental images or pictures that agree with the menacing as well as the faster transient rhythm or patterns

Activities appear ambiguous-- generate confusion and disorder-- Unable to generate mental images or pictures that agree with the menacing as well as the faster transient rhythm or patterns

It is not the technology

Strategies and tactics have not kept pace with the change in human behavior facilitated by social communication.

Activities appear ambiguous-- generate confusion and disorder-- Unable to generate mental images or pictures that agree with the menacing as well as the faster transient rhythm or patterns

It is not the technology

Strategies and tactics have not kept pace with the change in human behavior facilitated by social communication.

Activities appear ambiguous-- generate confusion and disorder-- Unable to generate mental images or pictures that agree with the menacing as well as the faster transient rhythm or patterns

It is not the technology

Freedom is fostered when the means of communication are dispersed, decentralized, and easily available ...

--Ithiel de Sola Pool

-- Media is a technology that enables communication

-- it is also a set of “protocols” or social and cultural practices that have grown up around that technology

-- Lisa Gitelman

-- Media is a technology that enables communication

-- it is also a set of “protocols” or social and cultural practices that have grown up around that technology

-- Lisa Gitelman

Old media is not being displaced-- their functions & status are shifted

-- Henry Jenkins

-- Media is a technology that enables communication

-- it is also a set of “protocols” or social and cultural practices that have grown up around that technology

-- Lisa Gitelman

Old media is not being displaced-- their functions & status are shifted

-- Henry Jenkins

Perception Becomes Reality

-- Media is a technology that enables communication

-- it is also a set of “protocols” or social and cultural practices that have grown up around that technology

-- Lisa Gitelman

Old media is not being displaced-- their functions & status are shifted

-- Henry Jenkins

Social Media: Communication medium that facilitates individual connections that can be cultivated into “collective intelligence” and community efforts.

Perception Becomes Reality

It is not the technology

Strategies and tactics have not kept pace with the change in human behavior facilitated by social communication.

It is not the technology

Observe

Observe

Orient

Observe

Orient

Decide

Observe

Orient

DecideAct

Observe

OrientDecideAct

This is the most important

ObserveOrient

DecideAct

This is the most important

This is where most people fail

ObserveOrient

DecideAct

This is the most important

This is where most people failThis is the point at which organizational

agility is measured

Exploit/be exploited by operations that :-- Generate a rapidly changing environment (clear, quick observations, orientation, and decisions, fast-tempo, fast transient maneuvers)-- Inhibit capacity to adapt to such an environment (cloud or distort his observations , orientation, decisions, and impede his actions.)

ObserveOrientDecideAct

This is the most important

This is where most people failThis is the point at which organizational agility is measured

Simultaneously compress our time and extend our adversary's time to generate favorable mismatch in time/ability to shape and adapt to change.

ObserveOrientDecideAct

This is the most important

This is where most people fail

Exploit/be exploited by operations that :-- Generate a rapidly changing environment (clear, quick observations, orientation, and decisions, fast-tempo, fast transient maneuvers)-- Inhibit capacity to adapt to such an environment (cloud or distort his observations , orientation, decisions, and impede his actions.)

This is the point at which organizational agility is measured

Uncertainty of information acts as an impediment to vigorous activity

-- Clausewitz

Uncertainty of information acts as an impediment to vigorous activity

-- Clausewitz In an unlimited sphere of opportunities, certainty is increased by the proper application of knowledge

Uncertainty of information acts as an impediment to vigorous activity

-- Clausewitz In an unlimited sphere of opportunities, certainty is increased by the proper application of knowledge

Knowledge can be increased by the proper application of technology.

Technological agility should be a metric

Uncertainty of information acts as an impediment to vigorous activity

-- Clausewitz In an unlimited sphere of opportunities, certainty is increased by the proper application of knowledge

Knowledge can be increased by the proper application of technology.

Learning is important.

Learning is important.

--The SPEED of learning is CRITICAL

The institution has the ability to aggregate and categorize the knowledge that it obtains through everyday operations.

The institution has the ability to aggregate and categorize the knowledge that it obtains through everyday operations.

The leaders have the ability to process this knowledge into the context of current operations at their levels.

The institution has the ability to aggregate and categorize the knowledge that it obtains through everyday operations.

The leaders have the ability to process this knowledge into the context of current operations at their levels.

The individual members have the ability to self-synchronize around this knowledge in context to achieve the leader’s goals.

The institution has the ability to aggregate and categorize the knowledge that it obtains through everyday operations.

The leaders have the ability to process this knowledge into the context of current operations at their levels.

The individual members have the ability to self-synchronize around this knowledge in context to achieve the leader’s goals.

Increases fluidity of force

-- Operationalize communication in social media

-- Operationalize communication in social media

-- transparent networking internally

-- Operationalize communication in social media

-- transparent networking internally

-- fluidity of operation externally

Jack HoltJack Holtjack@jackholtapr.com

@jack_holt