leweb 2012 paris startup competition pitch

LeWeb ‘12 Paris Startup Pitch@getjini

HI, THEREFounded in Spring 2011 by @fmaertensApplied Machine Learning & Sensor FusionPassionate and experienced team

From Belgium, with

LeWeb ‘12 Paris Startup Pitch@getjini

problem

As a smartphone user, I feel more and more lost in an ocean of data.

Cumbersome experience for smartphone usersto actually find relevant stuff.

LeWeb ‘12 Paris Startup Pitch@getjini

Ubiquitous content. Scarce context.

Recommendations are static. Life is dynamic.

Humans produce biased data. Sensors observe behavior.

Advertisers work on quantity. We need quality.

broken by design

LeWeb ‘12 Paris Startup Pitch@getjini

welcome Jini

personal assistant and advisor

gives you insights in your life

connected devices/sources capable to anticipate

privacy by design

LeWeb ‘12 Paris Startup Pitch@getjini

Social mining Sensor fusion

Contextualize Behavior

secret sauceThe “Context Cube”

LeWeb ‘12 Paris Startup Pitch@getjini

how it works

aggregate sensor dataintegrate connected

devicestrigger real-time events

analyze behaviormake predictive profiles

push ideas and observations

LeWeb ‘12 Paris Startup Pitch@getjini

This is the part where things can go very wrong ;)

for users

LIVE DEMO

LeWeb ‘12 Paris Startup Pitch@getjini

SDK + APIPredictive Services Semantic Interface Sensor Fusion Framework

Sentiment Awareness Context Services Behavior Analysis

BRINGING THE ULTIMATE COOKIE FOR MOBILE

für developers

LeWeb ‘12 Paris Startup Pitch@getjini

SDK & API

Fee per SDK instance

API volume pricing p.m.

LeWeb ‘12 Paris Startup Pitch@getjini

Mobile ads (2016)

US$ 60B

advertising model

Behavior and Intention based advertisingTurns ads in to an experience

Looks like you had a rough night.Want to taste that new Red Bull ?

We don’t sell data …

… we sell ideas.

LeWeb ‘12 Paris Startup Pitch@getjini

financial projections

We are pre-revenue. Low burn-rate.

For 2012, we should focus on users and API developers

so we can give them a good experience

LeWeb ‘12 Paris Startup Pitch@getjini

fundraising

Raising US$ 1 million in seed for 18 months runway

Expand team Launch product Establish presence abroad

LeWeb ‘12 Paris Startup Pitch@getjini

THANK YOU